Paramount+ ad-free set for $9.99 monthly, ad-supported for $4.99
The forthcoming Paramount+ streaming service will launch with two prices, one of which is an advertising-supported version whose monthly cost has been reduced to match that of Apple TV+.

Credit: ViacomCBS
As previously reported, ViacomCBS will launch its rebranded CBS All Access under the name Paramount+ on March 4. Executives have now also revealed how they are re-pricing the new service, including decreasing the cost of the lower-price tier.
According to Deadline, Tom Ryan, president and CEO of ViacomCBS Streaming, says what he calls the base tier will be "an incredible value" at $4.99 per month. "To quote a line from a CBS classic, the price is right," he said.
For that price, Ryan said users will get "the full spectrum of the Paramount+ experience." It will include current seasons of CBS shows, "a massive portion" of archive programming, plus news and live sports.
Paramount+ is adding more shows than CBS All Access, had, but that predecessor service started at $5.99 per month. Dropping the cost to $4.99 means Paramount+ price matches Apple TV+, and also more significantly undercuts the $6.99 per month of Disney+.
Unlike those services, though, the base Paramount+ will include advertising. To remove the ads, users will need to buy the premium tier, which is now revealed to cost $9.99 per month.
As well as removing advertising, the more expensive tier will add an unspecified amount of "even more CBS Sports." There will also be more news and live TV content, though again Ryan did not specify any details.
Alluding to Paramount's famous logo, Ryan did say that premium subscribers would see their "mountain of entertainment... get even taller."
According to ViacomCBS, in total, its various global streaming services have over 30 million subscribers. The company achieved that number over seven years since its launch, where Disney+ hit 94.9 million subscribers in 15 months.

Credit: ViacomCBS
As previously reported, ViacomCBS will launch its rebranded CBS All Access under the name Paramount+ on March 4. Executives have now also revealed how they are re-pricing the new service, including decreasing the cost of the lower-price tier.
According to Deadline, Tom Ryan, president and CEO of ViacomCBS Streaming, says what he calls the base tier will be "an incredible value" at $4.99 per month. "To quote a line from a CBS classic, the price is right," he said.
For that price, Ryan said users will get "the full spectrum of the Paramount+ experience." It will include current seasons of CBS shows, "a massive portion" of archive programming, plus news and live sports.
Paramount+ is adding more shows than CBS All Access, had, but that predecessor service started at $5.99 per month. Dropping the cost to $4.99 means Paramount+ price matches Apple TV+, and also more significantly undercuts the $6.99 per month of Disney+.
Unlike those services, though, the base Paramount+ will include advertising. To remove the ads, users will need to buy the premium tier, which is now revealed to cost $9.99 per month.
As well as removing advertising, the more expensive tier will add an unspecified amount of "even more CBS Sports." There will also be more news and live TV content, though again Ryan did not specify any details.
Alluding to Paramount's famous logo, Ryan did say that premium subscribers would see their "mountain of entertainment... get even taller."
According to ViacomCBS, in total, its various global streaming services have over 30 million subscribers. The company achieved that number over seven years since its launch, where Disney+ hit 94.9 million subscribers in 15 months.
Comments
I believe Paramount is at least offering the same content regardless of whether or not you pay for the ad-free tier. Peacock may wind up offering more content at the lower tier. Let's face it. Everyone's content is now or will soon be exclusive to their own service, so you'll pay for what you want to watch. I'm not going to pay for Peacock because it's less expensive if the content I want to see is on Disney+, for example.
Didn’t see if Showtime would be part of Paramount+ in the article. Will go searching for that info.
Cable and Satellite are in heavy decline and the pioneer streamers are morphing to captive streamers of the content producers.
Somewhere downstream we will see a shakeout/consolidation. Nobody is going to sign up/pay for all this crap. And the prices of each are likely to creep up as they test price resistance. They are determined you will not get a skinny bundle. And no I will not pay for an ad supported streaming service. Ad free is worth paying for.
Notice they kept Showtime out of the bundle.
With Paramount I see a lot of tired channels (Viacom’s Comedy Central, BET, MTV, VH1, CMT, etc that are way past relevance) and CBS and a limited library of Paramount movies. The older Paramount titles from the Golden Age of Hollywood belong to AT&T’s Warner Media, going way back to Ted Turner’s Turner Broadcasting prior to the Turner/Time-Warner merger.
And the CBS brand is bigger and more well known than Paramount. Just saying we are not dealing with the brightest bulbs here.