Adobe to announce DVD Authoring app
Adobe Encore
This would make a nice competitor to DVD Studio Pro. Adobe should make a Mac version but that's looking unlikely.
Quote:
SAN FRANCISCO (AP) - Desktop publishing software maker Adobe Systems Inc. is expanding into the fast-growing DVD market with a new program designed to make it easier to customize the discs on a personal computer.
The maker of the popular Acrobat and Photoshop programs plans to announce its bid to profit from the DVD boom Monday. The software, called "Encore," won't be sold until the summer. Adobe isn't selling a version for Apple's Macintosh.
With a suggested retail price of $549 per copy, the Encore software isn't meant for the mass market.
The program promises to create slick DVDs for video entrepreneurs and aficionados, a segment that falls into a cross-section sometimes called "prosumers.".
SAN FRANCISCO (AP) - Desktop publishing software maker Adobe Systems Inc. is expanding into the fast-growing DVD market with a new program designed to make it easier to customize the discs on a personal computer.
The maker of the popular Acrobat and Photoshop programs plans to announce its bid to profit from the DVD boom Monday. The software, called "Encore," won't be sold until the summer. Adobe isn't selling a version for Apple's Macintosh.
With a suggested retail price of $549 per copy, the Encore software isn't meant for the mass market.
The program promises to create slick DVDs for video entrepreneurs and aficionados, a segment that falls into a cross-section sometimes called "prosumers.".
This would make a nice competitor to DVD Studio Pro. Adobe should make a Mac version but that's looking unlikely.
Comments
This is Pro software. Encore is to DVD Studio Pro what Premier is to FCP. That is, they are crap Adobe versions of software Apple does better.
Barto
The easy, paved path leads to...nowhere.
Adobe is being silly. Encore would be welcomed on Macs. They owe it to Mac users who've purchased Photoshop AE and other Adobe apps. Perhaps they're working the code for a future Mac release.
i know apple didn't make any friends at adobe by releasing competing products to premeire and elements, but come on...
Premiere just flat out sucks. Adobe had a chance to hop on the MiniDV gravy train and they slacked. Apple had to move on.
(Note that their decisions are still market-driven...I'm just saying that they are also angry.)
There are Mac users who've purchased your products that would interested in an Adobe DVD Burning app nicely integrated into their workflow.
I don't worry about Apple...I worry about Adobe when they start shafting their own customers.
Perhaps there's a reason why High Level Execs are defecting.
I think only Premiere users will use Encore.
FCP users use DVDSP anyway
Adobe Announces Windows-only Encore DVD
"We've made the first version Windows-only because that's where most of our Premiere users are," Baker told MacCentral. Premiere is Adobe's digital video editing software. While Premiere remains popular among Windows users, it's been supplanted on the Mac in recent years by competing products like Apple's Final Cut Pro and Final Cut Express and Avid Xpress DV.