Google is working on an AR headset to rival Apple, Meta
Development has reportedly begun at Google on an augmented reality headset, possibly launching in 2024, and aimed at rivalling Apple AR.

Google's enterprise Google Glass AR headset
After its prominent Google Glass failed to catch on, Google appeared to leave the AR field for some years. It later resurrected Google Glass as an enterprise headset, but now is believed to be looking anew at a consumer product.
According to The Verge, Google has 300 people working on a secret development called Project Iris. Working in a separate facility in the San Francisco Bay Area, Project Iris is said to be at a prototype stage.
These early prototypes are said to resemble ski goggles. They're powered by a custom Google processor and run on Android, although it's possible a new, specific OS is being developed too.
Currently the reported plan is for the Google AR headset to not require tethering to a phone. However, Google intends to use its own data centers to remotely process and render graphics that are then to be transmitted into the headset.
Two unspecified sources told The Verge that there is a plan to launch a headset in 2024. However, it's so early in development that this is likely to be a hopeful target rather than a specific plan.
Separately, it's been reported that Clay Bavor, Google head of AR and VR, set up the facility in November 2021. However, in 2019 he told CNET that the company was working on AR.
"On the hardware and devices side... I characterize the phase we're in as deep R&D, focused on building the critical Lego bricks behind closed doors," he said. "If you can dream it, we probably have a prototype of it somewhere in one of our labs."
Read on AppleInsider

Google's enterprise Google Glass AR headset
After its prominent Google Glass failed to catch on, Google appeared to leave the AR field for some years. It later resurrected Google Glass as an enterprise headset, but now is believed to be looking anew at a consumer product.
According to The Verge, Google has 300 people working on a secret development called Project Iris. Working in a separate facility in the San Francisco Bay Area, Project Iris is said to be at a prototype stage.
These early prototypes are said to resemble ski goggles. They're powered by a custom Google processor and run on Android, although it's possible a new, specific OS is being developed too.
Currently the reported plan is for the Google AR headset to not require tethering to a phone. However, Google intends to use its own data centers to remotely process and render graphics that are then to be transmitted into the headset.
Two unspecified sources told The Verge that there is a plan to launch a headset in 2024. However, it's so early in development that this is likely to be a hopeful target rather than a specific plan.
Separately, it's been reported that Clay Bavor, Google head of AR and VR, set up the facility in November 2021. However, in 2019 he told CNET that the company was working on AR.
"On the hardware and devices side... I characterize the phase we're in as deep R&D, focused on building the critical Lego bricks behind closed doors," he said. "If you can dream it, we probably have a prototype of it somewhere in one of our labs."
Read on AppleInsider
Comments
However, Google intends to use its own data centers to remotely process and render graphics that are then to be transmitted into the headset.
This data will be used for Google's main business... selling your data and sending you ads for all sorts of bovine excrement that you don't want, can't afford etc etc. They'll have you by the short and curlies as in a captive audience. This must be their holy grail, a captive audience.
The next step will be google brain implants, an easy way to get ads to the inner part of the brain.
I would wager you right now that if/when the product is announced it will be accompanied by a privacy statement that clarifies YOUR data remains YOUR data and will not be subjugated for ads. Wanna take the bet? We have plenty of witnesses.