Apple, Amazon in talks to acquire streaming rights to the Big Ten Conference

Posted:
in General Discussion
Apple is reportedly in talks to acquire the streaming rights to Big Ten, one of the most prominent conferences for college sports, presumably for Apple TV+.

Big Ten conference
Big Ten conference


In its current deal, set to expire in 2023, ESPN and Fox have shared Big Tech Conference streaming rights. According to The Athletic, ESPN -- which has carried Big Ten games for 40 years -- may not end up with a package.

The publication notes that Big Ten will likely partner with CBS and NBC, but is also expected to add a streaming package that could either go to Amazon or Apple.

For Apple, the Big Ten represents a potential "super conference" of college athletics.

Apple has been steadily increasing its sports programming in recent months. The company debuted a new "Friday Night Baseball" program on Apple TV+ in 2022, and the Apple TV app is set to be the official home of Major League Soccer in 2023.

Apple is also eyeing other sports programming, including the coveted NFL Sunday Ticket. Back in June, the NFL was said to be hearing bids from multiple streamers, including Apple, Amazon, and Disney.

It isn't clear what the Big Ten streaming packages will include, but if they're anything like the TV packages, they won't feature all games on all days.

Read on AppleInsider

Comments

  • Reply 1 of 4
    goofy1958goofy1958 Posts: 146member
    Well that will totally suck. My wife and I are both Big 10 fans and have no desire to add Apple TV+ if they win. :(
  • Reply 2 of 4
    mike1mike1 Posts: 3,021member
    goofy1958 said:
    Well that will totally suck. My wife and I are both Big 10 fans and have no desire to add Apple TV+ if they win. :(

    Can't be that big a fan if you wouldn't spend $50/year. Less if you just wanted a few months of football season.
    lolliverpscooter63Japheywatto_cobra
  • Reply 3 of 4
    DAalsethDAalseth Posts: 2,189member
    goofy1958 said:
    Well that will totally suck. My wife and I are both Big 10 fans and have no desire to add Apple TV+ if they win. :(
    Actually that would be enough for us TO subscribe. Between MN Gopher Football and Basketball we’d be set for most of the year. Far cheaper that the Mens Basketball Season tickets we used to get. 
    lolliverwatto_cobra
  • Reply 4 of 4
    danoxdanox Posts: 1,162member
    More money down drain Eddie Cueless are you there?
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