Apple supplier shifts production to make more iPhone 14 Pro models

Posted:
in iPhone edited September 2022
Apple supplier Hon Hai will reportedly switch iPhone 14 production lines over to the iPhone 14 Pro models due to strong demand.

iPhone 14 Pro and iPhone 14 Pro Max
iPhone 14 Pro and iPhone 14 Pro Max


Most suppliers should also receive order increase requests for the iPhone 14 Pro models in the next few weeks. According to analyst Ming-Chi Kuo, this is a shipment increase of roughly 10% for these devices in calendar quarter four of 2022.

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Due to strong demand for the iPhone 14 Pro models, my latest survey indicates that Apple has asked Hon Hai to switch the production lines of the iPhone 14 to the iPhone 14 Pro models, which will help improve Apple's product mix/iPhone ASP in 4Q22.

-- (Ming-Chi Kuo) (@mingchikuo)
Reports about strong demand for the iPhone 14 Pro models are coming from every angle. Analysis from investment bank Morgan Stanley shows the iPhone 14 cycle is more robust than expected, using data from lead times and preorders.

In the US, iPhone 14 Pro Max has the longest lead time of any model released in the last six years at similar times after debut, at 36.5 days.

Lead times for iPhone 14 Pro are the third longest of any model in the same timeframe at 29.5 days. Meanwhile, iPhone 14 lead times of six days indicate lower interest in this model.

Data from investment bank JP Morgan show the same strong demand for the iPhone 14 Pro, saying it has a 35-day average delivery time and the iPhone 14 Pro Max is at 41 days. The iPhone 14 Plus has a delivery time set at 21 days.

New features in the iPhone 14 Pro models include a 48-megapixel camera sensor for the Wide lens, an always-on display, and a Dynamic Island that replaces the notch. They are seemingly enough to drive sales as consumers look to update their existing iPhones or buy one for the first time.

Read on AppleInsider

Comments

  • Reply 1 of 2
    I never bought a pro model before , this year I did 
    watto_cobra
  • Reply 2 of 2
    tyler82tyler82 Posts: 1,110member
    Diligently checking Apple.com daily to see if there are any purple pro max at any stores in my area. There are some pro models available to pickup today, but not a single pro max model in all of Southern California. 
    watto_cobra
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