Apple Vision Pro launch expected as soon as January

Posted:
in Apple Vision Pro edited December 2023

As Apple's retail operation prepares for the introduction of the Apple Vision Pro headset, the actual release of "early 2024" could be as soon as January, and rumored to be before March.

Apple Vision Pro
Apple Vision Pro



Apple has repeatedly stated that its release of the Apple Vision Pro will occur "early" in 2024, though without fixing down an actual date. It is now expected that a release could be more likely to happen in February, rather than starting the year with a January shipment.

In Sunday's "Power On" newsletter for Bloomberg, Mark Gurman discusses the retail efforts associated with the headset, and the work that will go into selling the headsets to the public.

Gurman says Apple has been "aiming internally to get it out the door by January," referring to the headset. However, he also expects to see a release to "at least occur before March - barring any unforseen snags."

He previously wrote in November that shipments were expected in March.

In his discussion, Gurman says that an initiative to bring select store employees to Apple Park for training will happen in January, with the employees returning home to then teach the rest of their respective stores.

The seminars are being scheduled to start in the middle of January, with each employee getting two days of training, Gurman is told.

With a complex setup process due to customization for each person, Apple is keen to ensure retail employees approach and work with customers in a "carefully orchestrated" way.

Though customers will be able to reserve their headset online, it is believed that they will be pushed towards picking up the headset from retail. Apple Stores will apparently receive equipment soon, all to assemble and box the headset on-site for the customer.

Read on AppleInsider

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Comments

  • Reply 1 of 21
    I can’t wait for the Vision Pro to come out!
    InspiredCodebyronlwatto_cobrajas99
  • Reply 2 of 21
    I heard the same when I asked about it at an Apple Store. I wouldn’t be surprised if the waiting list starts in January.
    byronlForumPostwatto_cobra
  • Reply 3 of 21
    eightzeroeightzero Posts: 3,039member
    Am as curious about how the stores will handle this as much as I am about the actual product. It's one thing to put out a rack of iPhones or a case of Watches and let people fumble with them. Still another to put out Air Pod Maxes to put on their heads. But AVP goes on a user's face, has potentially Rx lenses, a custom pairing and fit to make it work...and...is all done while covid is still about. I'm guessing this isn't walk in and try - it is likely sign up for an appointment. Wonder how much they will charge.
    edited December 2023 watto_cobra
  • Reply 4 of 21
    byronlbyronl Posts: 351member
    eightzero said:
    Am as curious about how the stores will handle this as much as I am about the actual product. It's one thing to put out a rack of iPhones or a case of Watches and let people fumble with them. Still another to put out Air Pod Maxes to put on their heads. But AVP goes on a user's face, has potentially Rx lenses, a custom pairing and fit to make it work...and...is all done while covid is still about. I'm guessing this isn't walk in and try - it is likely sign up for an appointment. Wonder how much they will charge.
    Vision Pro will require an appointment, initially only in ...AppleInsiderhttps://appleinsider.com › articles › vision-pro-will-req...
    ForumPostwatto_cobra
  • Reply 5 of 21
    eightzero said:
    Am as curious about how the stores will handle this as much as I am about the actual product. It's one thing to put out a rack of iPhones or a case of Watches and let people fumble with them. Still another to put out Air Pod Maxes to put on their heads. But AVP goes on a user's face, has potentially Rx lenses, a custom pairing and fit to make it work...and...is all done while covid is still about. I'm guessing this isn't walk in and try - it is likely sign up for an appointment. Wonder how much they will charge.
    Curious if the Rx lenses can be paid for with vision insurance and/or HSAs like with other headsets.
    edited December 2023 watto_cobra
  • Reply 6 of 21
    MarvinMarvin Posts: 15,267moderator
    eightzero said:
    Am as curious about how the stores will handle this as much as I am about the actual product. It's one thing to put out a rack of iPhones or a case of Watches and let people fumble with them. Still another to put out Air Pod Maxes to put on their heads. But AVP goes on a user's face, has potentially Rx lenses, a custom pairing and fit to make it work...and...is all done while covid is still about. I'm guessing this isn't walk in and try - it is likely sign up for an appointment. Wonder how much they will charge.
    Curious if the Rx lenses can be paid for with vision insurance and/or HSAs like with other headsets.
    3rd parties will likely make compatible lenses, these are pretty low cost:

    https://vroptician.com

    They are so low cost that Apple could (and should) include them in the price.

    This is for people who don't wear contacts and will be around half of potential buyers. They can check the most common lenses needed and stock accordingly.
    watto_cobranapoleon_phoneapartbyronlStrangeDays
  • Reply 7 of 21
    I am purchasing day one. Really looking forward to the spatial computing revolution.
    watto_cobraeriamjhpaisleydiscobyronljas99
  • Reply 8 of 21
    Marvin said:
    eightzero said:
    Am as curious about how the stores will handle this as much as I am about the actual product. It's one thing to put out a rack of iPhones or a case of Watches and let people fumble with them. Still another to put out Air Pod Maxes to put on their heads. But AVP goes on a user's face, has potentially Rx lenses, a custom pairing and fit to make it work...and...is all done while covid is still about. I'm guessing this isn't walk in and try - it is likely sign up for an appointment. Wonder how much they will charge.
    Curious if the Rx lenses can be paid for with vision insurance and/or HSAs like with other headsets.
    3rd parties will likely make compatible lenses, these are pretty low cost:

    https://vroptician.com

    They are so low cost that Apple could (and should) include them in the price.

    This is for people who don't wear contacts and will be around half of potential buyers. They can check the most common lenses needed and stock accordingly.
    It doesn’t sound like it will be open to third parties based on rumors. If they do it likely wouldn’t be sanctioned.

    Hopefully Vision Pro and similar devices help cure vision problems in the future. Too much near focus on iPhones and books in kids is a major cause of nearsightedness. If kids can adopt AR glasses and do more studying and social media from a larger virtual screen located further away it should help.
    watto_cobrabyronldewme
  • Reply 9 of 21
    Launch early with invitations and waiting lists may be a good way to gauge demand and adapt production ramp.

    Personally I would love to see it early in the market so that they learn fast from real world use and feedback. Vision Pro 2 will likely be a much more polish product and if we are lucky by then they may not need the tethered power bank.


    watto_cobrajas99
  • Reply 10 of 21
    February sounds like a more reasonable time when demos will start if one or two people per market will be sent to AP to train. I think they just finished the selection process and will be finalizing travel arrangements for the retail employees. 
    watto_cobra
  • Reply 11 of 21
    I think the only reason they are going to release it early is to not be a Cybertruck years late.  This APV will be a beta release to get 3rd parties interested and hopefully start developing for it.   Also to try and get the average user interested and willing to drop that kind of money.  My guess the real AVP people are hoping for is still another two years away.  This release in reality is a paid beta program. 
  • Reply 12 of 21
    eriamjheriamjh Posts: 1,613member
    I am purchasing day one. Really looking forward to the spatial computing revolution.
    Bravo!  Thanks for being one of the first!  I expect a review.

    (Not for me.  I'm cheap.)
  • Reply 13 of 21
    eightzeroeightzero Posts: 3,039member
    Marvin said:
    eightzero said:
    Am as curious about how the stores will handle this as much as I am about the actual product. It's one thing to put out a rack of iPhones or a case of Watches and let people fumble with them. Still another to put out Air Pod Maxes to put on their heads. But AVP goes on a user's face, has potentially Rx lenses, a custom pairing and fit to make it work...and...is all done while covid is still about. I'm guessing this isn't walk in and try - it is likely sign up for an appointment. Wonder how much they will charge.
    Curious if the Rx lenses can be paid for with vision insurance and/or HSAs like with other headsets.
    3rd parties will likely make compatible lenses, these are pretty low cost:

    https://vroptician.com

    They are so low cost that Apple could (and should) include them in the price.

    This is for people who don't wear contacts and will be around half of potential buyers. They can check the most common lenses needed and stock accordingly.
    It doesn’t sound like it will be open to third parties based on rumors. If they do it likely wouldn’t be sanctioned.

    Hopefully Vision Pro and similar devices help cure vision problems in the future. Too much near focus on iPhones and books in kids is a major cause of nearsightedness. If kids can adopt AR glasses and do more studying and social media from a larger virtual screen located further away it should help.
    I do expect the lens mounting mechanism will be patented, and thus third party lenses unlikely.
  • Reply 14 of 21


    They are so low cost that Apple could (and should) include them in the price.



    What else should Apple be responsible for including in the price? 
  • Reply 15 of 21
    I don’t think it will be available this early, but if true the manufacturing capacity issues must have been worked out. 
  • Reply 16 of 21
    Aa soon as January? Finally new ski goggles! 
    williamlondon
  • Reply 17 of 21
    dewmedewme Posts: 5,259member
    Marvin said:
    eightzero said:
    Am as curious about how the stores will handle this as much as I am about the actual product. It's one thing to put out a rack of iPhones or a case of Watches and let people fumble with them. Still another to put out Air Pod Maxes to put on their heads. But AVP goes on a user's face, has potentially Rx lenses, a custom pairing and fit to make it work...and...is all done while covid is still about. I'm guessing this isn't walk in and try - it is likely sign up for an appointment. Wonder how much they will charge.
    Curious if the Rx lenses can be paid for with vision insurance and/or HSAs like with other headsets.
    3rd parties will likely make compatible lenses, these are pretty low cost:

    https://vroptician.com

    They are so low cost that Apple could (and should) include them in the price.

    This is for people who don't wear contacts and will be around half of potential buyers. They can check the most common lenses needed and stock accordingly.
    It doesn’t sound like it will be open to third parties based on rumors. If they do it likely wouldn’t be sanctioned.

    Hopefully Vision Pro and similar devices help cure vision problems in the future. Too much near focus on iPhones and books in kids is a major cause of nearsightedness. If kids can adopt AR glasses and do more studying and social media from a larger virtual screen located further away it should help.
    It’s worthy of further study because myopia is at such elevated levels and only getting worse. However, a Korean study seemed to indicate that the onset and progression of myopia was significantly reduced when children spent more time outdoors in natural sunlight. While there are obviously several factors contributing to myopia I would be more inclined to suggest that parents and teachers encourage children to go outdoors, play, and engage in social outdoor activities for at least an hour a day before I’d strap an AR headset on them and hope for the best. Anything that can chip away at the problem is worth a look. 
    jas99
  • Reply 18 of 21
    dutchlord said:
    Aa soon as January? Finally new ski goggles! 
    Same stale stupid post you've already posted multiple times. So fucking childish over and over again.
    StrangeDays
  • Reply 19 of 21
    When will it be sold in Canada I wonder  :*
  • Reply 20 of 21
    I'm not ready. Make it more like March, please.
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