"Wild Postings" iPod commercial to expire next week
Apple Computer has informed its channel partners that its "Wild Posting" iPod commercial will officially expire on October 14th.
The iPod maker asked that its resellers make certain that all references to the commercial and demo units featuring the ad spot are removed.
A replacement iPod advertisement that will be suitable for use by resellers will be provided "in the very near future," and may coincided with the rumored introduction of a 60GB high-end color iPod this fall.
The iPod maker asked that its resellers make certain that all references to the commercial and demo units featuring the ad spot are removed.
A replacement iPod advertisement that will be suitable for use by resellers will be provided "in the very near future," and may coincided with the rumored introduction of a 60GB high-end color iPod this fall.
Comments
Originally posted by Louzer
Noooooooooooooooooooooooo!
Obviously, the apocalypse is nigh.
http://www.apple.com/ipod/ads/
Originally posted by AppleInsider
Apple Computer has informed its channel partners that its "Wild Posting" iPod commercial will officially expire on October 14th.
The iPod maker asked that its resellers make certain that all references to the commercial and demo units featuring the ad spot are removed.
A replacement iPod advertisement that will be suitable for use by resellers will be provided "in the very near future," and may coincided with the rumored introduction of a 60GB high-end color iPod this fall.
[ View this article at AppleInsider.com ]
FYI, the reason this commercial would go away is because of contractual obligations with talent. The "Wild Posting" spot, if you recall, featured a guy walking down the street past colorful iPod posters. They have to pay that guy for every increment of 13 weeks during which the commercial is available to air (plus an additional fee for every time it is played on Network TV).
"Switcher" spots, for example, probably had a different arrangement, as none of those people would have been union actors. Hence, they may still be available long into the future.