Apple forms Braeburn investment firm to grow its cash

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  • Reply 21 of 26
    macgregormacgregor Posts: 1,434member
    Amazing that soon Apple could have more cash than Dell!!?!?



    Who cares what the name is, I like Crab Apple myself, but I hope they use that money to buy RIM and add some blackberries to those apples!!



    Blackberry + MacOSX anti-viral + Boot Camp + Mac Mini = A Business Mac Unit
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  • Reply 22 of 26
    jeffdmjeffdm Posts: 12,954member
    Quote:

    Originally posted by MacGregor

    Amazing that soon Apple could have more cash than Dell!!?!?



    Probably not that hard, Apple insists on a pretty steep profit relative the rest of the industry. Everyone else competes in a cuthroat race of prices.
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  • Reply 23 of 26
    aegisdesignaegisdesign Posts: 2,914member
    Quote:

    Originally posted by JeffDM

    Probably not that hard, Apple insists on a pretty steep profit relative the rest of the industry. Everyone else competes in a cuthroat race of prices.



    Nope.



    http://arstechnica.com/articles/culture/teardowns.ars
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  • Reply 24 of 26
    jeffdmjeffdm Posts: 12,954member
    Quote:

    Originally posted by aegisdesign

    Nope.



    http://arstechnica.com/articles/culture/teardowns.ars




    That's pretty interesting. I should have kept in mind that Dell and Apple are oddities for the industry.



    Dell is almost exclusively direct-to-consumer, they should have compared against HP/Compaq and the other players that have to deal with retailers. Dell can enjoy higher margins simply because they've generally cut out the retailers.
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  • Reply 25 of 26
    gene cleangene clean Posts: 3,481member
    And while they're at it, they should form a new company, called 'iTunes Inc.' whose two flagship products are iTMS and iPod. Market both iTMS and iPod strictly under those two names, with no relation to Apple, sans financial filings, and then let Apple Corps sue all it wants.
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  • Reply 26 of 26
    wnursewnurse Posts: 427member
    Quote:

    Originally posted by aegisdesign

    Nope.



    http://arstechnica.com/articles/culture/teardowns.ars




    I think you proved his point. Apple is a higher margin company. The article states that apple profit is less than 4 points higher than dell, as if that is a small number. 4 points of a large number (say in the billions) is a large number!! I'd like a 4% salary raise right now in fact. In fact, my mac computer cost $5000. I'd like to have bought it for 4% less.. that would have saved me $200. I surely would have liked that (plus sales taxes would have been less).
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