Apple.com visitors up 21 percent this holiday season
Apple Computer last month saw more visitors to its website than any other PC manufacturer or computer electronics company, ranking high on a list of the Internet's most trafficked properties.
According to data released this week by comScore Media Metrix, the iPod maker ranked No. 13 on a list of the Web's top 50 properties, catering to nearly 34 million surfers during the 30-day period.
For Apple, that marks a more than 21 percent increase in its web reach from December 2005, the last time comScore released Web activity data for months during holiday shopping period.
In December 2005, Apple ranked No. 17 on the list, having served up web pages to just under 28 million visitors.
Yahoo-, Time Warner-, Microsoft-, Google- and eBay-owned websites comprised last month's list of the top five most popular Web properties. They were followed by sites owned by Fox Interactive Media, Ask, Amazon, Wal-Mart, and the New York Times.
Just above Apple, ranking eleventh and twelfth respectively, were Viacom Digital and Wikipedia sites.
YouTube, one of this year's industry headliners, placed behind Apple at No. 18, reaching just shy of 25.5 million visitors last month.
Web site traffic rankings for November 2006
According to data released this week by comScore Media Metrix, the iPod maker ranked No. 13 on a list of the Web's top 50 properties, catering to nearly 34 million surfers during the 30-day period.
For Apple, that marks a more than 21 percent increase in its web reach from December 2005, the last time comScore released Web activity data for months during holiday shopping period.
In December 2005, Apple ranked No. 17 on the list, having served up web pages to just under 28 million visitors.
Yahoo-, Time Warner-, Microsoft-, Google- and eBay-owned websites comprised last month's list of the top five most popular Web properties. They were followed by sites owned by Fox Interactive Media, Ask, Amazon, Wal-Mart, and the New York Times.
Just above Apple, ranking eleventh and twelfth respectively, were Viacom Digital and Wikipedia sites.
YouTube, one of this year's industry headliners, placed behind Apple at No. 18, reaching just shy of 25.5 million visitors last month.
Web site traffic rankings for November 2006
Comments
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Does anyone know if this figure includes iTunes Store traffic?
Probably. iTunes uses webkit and is basically a web browser.
http://phobos.apple.com is the iTunes Store
So why is my YHOO doing so badly?!
Why is my apple down $5/share?
Stu
Probably. iTunes uses webkit and is basically a web browser.
http://phobos.apple.com is the iTunes Store
Wrong, iTunes does not use WebKit, and the iTunes Store does not use HTML.
so does the microsoft 'sites' include windows update??
Stu
I'd bet that it does. There are also millions of people that don't know how to change their default homepage in IE. How many does that account for?
does this ranking take into consideration that perhaps the reason microsoft's sites are getting so many unique hits is because many microsoft users are going there trying to find patches, updates, and answers to their many microsoft related problems? i'm certainly one of them!
I do not bring this up to be political.
Probably. iTunes uses webkit and is basically a web browser.
http://phobos.apple.com is the iTunes Store
iTunes uses WebObjects, not WebKit.
Also try http://phobos.apple.com/WebObjects/M.../wa/storeFront
It asks to launch an external Application with the itms:// protocol. It used to be that you could type itms://home into the Address bar and it would launch itunes and open up the home page there. That was broken with iTunes 7 though.
Apple's "web market share" = 33797/173686 = 19.4%
19.4% of all the users these figures suppose to follow visited Apple's site in the period in question. Pretty sweet for something that isn't an encyclopedia (yay Wikipedia by the way) a general store or a news site. Like people are saying, the MS figure is likely bloated by all those MSN tied copies of IE on default mode and of course Windows' own update feature. I'd be surprised if OS X Software Update does it by the web!
microsoft ranks 3rd?
does this ranking take into consideration that perhaps the reason microsoft's sites are getting so many unique hits is because many microsoft users are going there trying to find patches, updates, and answers to their many microsoft related problems? i'm certainly one of them!
I still use Windows too but I don't remember the last time I've been to their sites.
microsoft ranks 3rd?
does this ranking take into consideration that perhaps the reason microsoft's sites are getting so many unique hits is because many microsoft users are going there trying to find patches, updates, and answers to their many microsoft related problems? i'm certainly one of them!
That could be said for Apple.com as well.
microsoft ranks 3rd?
does this ranking take into consideration that perhaps the reason microsoft's sites are getting so many unique hits is because many microsoft users are going there trying to find patches, updates, and answers to their many microsoft related problems? i'm certainly one of them!
Hell, the reason why Apple has an increase in traffic is all us Apple Geeks who keep checking to see if the rumours we read about are in fact, true!
(Grr, the dude above me said it well---<Note to self: "read entire thread before responding!>}
iTunes uses WebObjects, not WebKit.
Also try http://phobos.apple.com/WebObjects/M.../wa/storeFront
It asks to launch an external Application with the itms:// protocol. It used to be that you could type itms://home into the Address bar and it would launch itunes and open up the home page there. That was broken with iTunes 7 though.
Excuse me while I remove my foot from my mouth.
Dave Hyatt from the Safari/Webkit team confirms that iTunes does not use webkit and does not render HTML.
With that said.
WebObjects is definitely the engine that runs the back-end of the store.
But WebObjects is not a rendering engine.
It looks like WebObjects is sending back XML/XUL.
iTunes uses a custom rendering engine to render the store.
Excuse me while I remove my foot from my mouth.
Dave Hyatt from the Safari/Webkit team confirms that iTunes does not use webkit and does not render HTML.
With that said.
WebObjects is definitely the engine that runs the back-end of the store.
But WebObjects is not a rendering engine.
It looks like WebObjects is sending back XML/XUL.
iTunes uses a custom rendering engine to render the store.
Personally I don't know what WebObjects is anymore. I thought it was Software for creating a website before. I know that Apple sells it for $700 and gives it away for free at the same time though, because on their site (last I checked, which was a while ago) they sell it for $700 but I found it on my Intall Disc... so
Sebastian
WebObjects is definitely the engine that runs the back-end of the store.
But WebObjects is not a rendering engine.
Indeed.
It looks like WebObjects is sending back XML/XUL.
iTunes uses a custom rendering engine to render the store.
Yes. It's a custom dialect of XML akin to Mozilla's XUL or Microsoft's XAML. Sort of an XML-serialized .nib-style format.