As for the ad, it was very typical of Apple's style. I didn't really notice anything special about it. It was interesting how they threw in the heart-rate monitor as a dish to Samsung, but it'll be fun to see how those who decried a heart-rate monitor as useless will react to this.
Who would that be, obviously not people who have downloaded these types of App on iPhones over the last couple of years.
With Apple customisation is a choice not given to Samsung buyers who forsake phone memory on things that may not be needed.
Can the iPhone read heart rate with a specialized app? I really thought the Galaxy S5 was the only smartphone capable of that.
Search the App store on your iPhone, you'll find a lot of them.
They work by using the camera in conjunction with the flash to measure differences in the colour of light absorbed by a finger to then calculate heart rate.
The M7 chip also allows Apps like fitbit to keep track of daily activity.
I imagine you frothing at the mouth declaring yourself victorious over the many people you've deemed your enemy who don't give a rats ass that your bigoted ass even exists. You own products...you aren't special. Get over yourself.
note: he is a bigot...by definition. find his posts in the article related to Tim Cook and the anti-discrimination bill among other things.
More to do with a fatal flaw in Android which has to do with real time audio processing.
Even with high powered multicore processors and gigabytes of RAM this is a field in which they can't compete.
I'm ok with that, since I speak only for myself. Anybody taking my comments and applying them to all Apple users would be guilty of a gross generalization. Not all Apple users are like me of course. With many millions of users, comes many different opinions. I don't believe that there's anything wrong with somebody speaking freely and writing down their honest thoughts, even if some of those thoughts might ruffle the feathers of a few people.
I showed the heart rate app to my MD daughter. She immediately did not believe it. She grabbed my wrist looked at her watch and said the app was correct. She was impressed!
Yes, but in terms of the rate of change in redness between heartbeats as the blood flows through the veins, not an increased reddening from a higher heart rate. I'm pretty sure they all use a variation of the same technique of measuring the rate of change, not comparing the redness to some hue chart.
The method used to determine heart rate in the Apple video measures the instantaneous changes in reflectivity/absorption of the fingertip with each heartbeat. Even down in the capillaries, the change in blood pressure over each beat of the heart causes a measurable change in the absorption spectrum. This method used on exercise equipment and purpose built heart rate meters using only a red LED, a single photodetector and some simple, mostly analog circuitry. The change in peripheral blood, though small, is easily discerned from background noise, as the optical path passes only through tissue (fingertip or earlobe). The addition of an infrared LED allows reasonably accurate measurement of oxygen saturation, as the "color" of blood changes with oxygen level, and can be detected by looking through tissue at two different wavelengths.
In that iPhone app, they measure changes in intensity of the reflected light from the flash unit over the course of each heartbeat. They may use only the red channel, but could also correlate/contrast changes there to changes in the green and blue channels. The rapid and repetitive changes in reflected spectral shape, though small, would be unlikely to come from sources other than pulsatile blood flow in the fingertip placed over the lens.
It's possible to tease useful information out of poor quality data if you've got sufficient data and compute power. For a rudimentary heart rate sensor, the iPhone has more than enough of both.
What I like about this ad is it gets back to Apple's previous style of leave the jabbering and fake disingenuous dialogue to our competitors %u2013 we'll just let our product and its diverse pool of users do all the talking.
I'm ok with that, since I speak only for myself. Anybody taking my comments and applying them to all Apple users would be guilty of a gross generalization. Not all Apple users are like me of course. With many millions of users, comes many different opinions. I don't believe that there's anything wrong with somebody speaking freely and writing down their honest thoughts, even if some of those thoughts might ruffle the feathers of a few people.
Your comment about Android users isn't a gross generalization? If you want to view Samsung or Google as the enemy that is one thing but forming a negative opinion about a person or group of people based on what technology they use is a bit over the top. While the ad was very good it takes a lot more than an iPhone and a 14.99 app to be creative.
Nearly all the television I watch is DVR'ed. I usually will skip most commercials but sometimes they play while I check something on my iPad. Commercials that have a song I like I tend to purposefully not skip in the future just to hear it again. I realize Microsoft is failing miserably with most of their ads and certainly with sales of their devices but that one with "I just want to see you be brave" is at least one I will not skip because I like the song. Samsung's very latest commercial also seems to have a catchy tune and they have had some songs I liked in past commercials. The actual ad from Apple in this article is a good commercial. I love the fact that it highlights the iPhone superiority with music over Android. But who the hell chose the music to play for this ad. I will certainly not be pausing to watch or listen to this ad again since that song was just so annoying.
I'm a developer of a popular music app. We want to NAMM where all the major music manufacturers demonstrate their products every year. Every booth you went to that had an app ran on iOS. Nothing was available for Android. Why? It's simple. There's no way to do MIDI or real-time audio processing on Android. That's the blunt truth.
I was talking with the president of the MIDI group and he had a representative from Google and Microsoft come to the show and walk the floor. At one point the Google rep asked the IK Multimedia rep why it wasn't available for Android. He simply replied "There's no way in hell it could be done". That about sums it up.
It's also why my app isn't available on Android. Well that and the SDK is a cluster___ and app store revenues are ridiculously low because of the perception that everything should be free.
It is indeed. Android is latency hell, and that's why I believe that Fandroids have blurred senses, because they claim that everything is just fine and dandy. Every millisecond counts when doing realtime music.
If you wish to remain anonymous, I understand, but you mentioned that you're a developer of a popular music app, do you mind telling the name of the app?
Your comment about Android users isn't a gross generalization? If you want to view Samsung or Google as the enemy that is one thing but forming a negative opinion about a person or group of people based on what technology they use is a bit over the top. While the ad was very good it takes a lot more than an iPhone and a 14.99 app to be creative.
Have you seen Samsung's ads where they are mocking Apple users?
Well, I like mocking Android users, and there is nothing wrong with that.
I'm a developer of a popular music app. We want to NAMM where all the major music manufacturers demonstrate their products every year. Every booth you went to that had an app ran on iOS. Nothing was available for Android. Why? It's simple. There's no way to do MIDI or real-time audio processing on Android. That's the blunt truth.
I was talking with the president of the MIDI group and he had a representative from Google and Microsoft come to the show and walk the floor. At one point the Google rep asked the IK Multimedia rep why it wasn't available for Android. He simply replied "There's no way in hell it could be done". That about sums it up.
It's also why my app isn't available on Android. Well that and the SDK is a cluster___ and app store revenues are ridiculously low because of the perception that everything should be free.
One of the reasons is because of Audio Core is built in and Android doesn't have anything like it, plus Mac OS X is very intrenched in the music industry as most of the pro recording studios run OS X.
I think Apple should also do an ad where they show IPad and OS X computers doing things that can't be done elsewhere as well.
There are nice products like the Mackie DL1608's, which are cool and make a great way to show off what iPads can be used for. I'm sure there will be more future products like that.
Comments
64 bit
Glad you put that "mostly" in there.
As for the ad, it was very typical of Apple's style. I didn't really notice anything special about it. It was interesting how they threw in the heart-rate monitor as a dish to Samsung, but it'll be fun to see how those who decried a heart-rate monitor as useless will react to this.
Who would that be, obviously not people who have downloaded these types of App on iPhones over the last couple of years.
With Apple customisation is a choice not given to Samsung buyers who forsake phone memory on things that may not be needed.
Can the iPhone read heart rate with a specialized app? I really thought the Galaxy S5 was the only smartphone capable of that.
Search the App store on your iPhone, you'll find a lot of them.
They work by using the camera in conjunction with the flash to measure differences in the colour of light absorbed by a finger to then calculate heart rate.
The M7 chip also allows Apps like fitbit to keep track of daily activity.
The S5 hasn't brought anything new to the table.
I imagine you frothing at the mouth declaring yourself victorious over the many people you've deemed your enemy who don't give a rats ass that your bigoted ass even exists. You own products...you aren't special. Get over yourself.
note: he is a bigot...by definition. find his posts in the article related to Tim Cook and the anti-discrimination bill among other things.
More to do with a fatal flaw in Android which has to do with real time audio processing.
Even with high powered multicore processors and gigabytes of RAM this is a field in which they can't compete.
Yes, but in terms of the rate of change in redness between heartbeats as the blood flows through the veins, not an increased reddening from a higher heart rate. I'm pretty sure they all use a variation of the same technique of measuring the rate of change, not comparing the redness to some hue chart.
The method used to determine heart rate in the Apple video measures the instantaneous changes in reflectivity/absorption of the fingertip with each heartbeat. Even down in the capillaries, the change in blood pressure over each beat of the heart causes a measurable change in the absorption spectrum. This method used on exercise equipment and purpose built heart rate meters using only a red LED, a single photodetector and some simple, mostly analog circuitry. The change in peripheral blood, though small, is easily discerned from background noise, as the optical path passes only through tissue (fingertip or earlobe). The addition of an infrared LED allows reasonably accurate measurement of oxygen saturation, as the "color" of blood changes with oxygen level, and can be detected by looking through tissue at two different wavelengths.
Here's how it's done... http://www.robots.ox.ac.uk/~neil/teaching/lectures/med_elec/notes6.pdf
In that iPhone app, they measure changes in intensity of the reflected light from the flash unit over the course of each heartbeat. They may use only the red channel, but could also correlate/contrast changes there to changes in the green and blue channels. The rapid and repetitive changes in reflected spectral shape, though small, would be unlikely to come from sources other than pulsatile blood flow in the fingertip placed over the lens.
It's possible to tease useful information out of poor quality data if you've got sufficient data and compute power. For a rudimentary heart rate sensor, the iPhone has more than enough of both.
I'm ok with that, since I speak only for myself. Anybody taking my comments and applying them to all Apple users would be guilty of a gross generalization. Not all Apple users are like me of course. With many millions of users, comes many different opinions. I don't believe that there's anything wrong with somebody speaking freely and writing down their honest thoughts, even if some of those thoughts might ruffle the feathers of a few people.
Your comment about Android users isn't a gross generalization? If you want to view Samsung or Google as the enemy that is one thing but forming a negative opinion about a person or group of people based on what technology they use is a bit over the top. While the ad was very good it takes a lot more than an iPhone and a 14.99 app to be creative.
Nearly all the television I watch is DVR'ed. I usually will skip most commercials but sometimes they play while I check something on my iPad. Commercials that have a song I like I tend to purposefully not skip in the future just to hear it again. I realize Microsoft is failing miserably with most of their ads and certainly with sales of their devices but that one with "I just want to see you be brave" is at least one I will not skip because I like the song. Samsung's very latest commercial also seems to have a catchy tune and they have had some songs I liked in past commercials. The actual ad from Apple in this article is a good commercial. I love the fact that it highlights the iPhone superiority with music over Android. But who the hell chose the music to play for this ad. I will certainly not be pausing to watch or listen to this ad again since that song was just so annoying.
I'm a developer of a popular music app. We want to NAMM where all the major music manufacturers demonstrate their products every year. Every booth you went to that had an app ran on iOS. Nothing was available for Android. Why? It's simple. There's no way to do MIDI or real-time audio processing on Android. That's the blunt truth.
I was talking with the president of the MIDI group and he had a representative from Google and Microsoft come to the show and walk the floor. At one point the Google rep asked the IK Multimedia rep why it wasn't available for Android. He simply replied "There's no way in hell it could be done". That about sums it up.
It's also why my app isn't available on Android. Well that and the SDK is a cluster___ and app store revenues are ridiculously low because of the perception that everything should be free.
That's the blunt truth.
It is indeed. Android is latency hell, and that's why I believe that Fandroids have blurred senses, because they claim that everything is just fine and dandy. Every millisecond counts when doing realtime music.
If you wish to remain anonymous, I understand, but you mentioned that you're a developer of a popular music app, do you mind telling the name of the app?
Me, me, me.... and I.
Of course it's all about me, especially when certain people on this site feel the need to comment on me personally and not the OP.
I'm here to talk about Apple.
Your comment about Android users isn't a gross generalization? If you want to view Samsung or Google as the enemy that is one thing but forming a negative opinion about a person or group of people based on what technology they use is a bit over the top. While the ad was very good it takes a lot more than an iPhone and a 14.99 app to be creative.
Have you seen Samsung's ads where they are mocking Apple users?
Well, I like mocking Android users, and there is nothing wrong with that.
While the ad was very good it takes a lot more than an iPhone and a 14.99 app to be creative.
I agree with that.
It doesn't matter what tools somebody uses, if they don't have the necessary talent or skills.
I've seen people working in million dollar studios and the results were complete crap and amateurish.
Now that was one of the coolest commercials in a LONG time.
Yeah, that was a great way to show the product. They should do something similar for the iPad and the Mac lineup.
Have you seen Samsung's ads where they are mocking Apple users?
Well, I like mocking Android users, and there is nothing wrong with that.
I think the mocking ads are getting a little old and a little juvenile.
I think the mocking ads are getting a little old and a little juvenile.
I agree. Samsung's ads are terrible, and they're not even funny, because they're not true.
I also think that their ads are very ineffective, because no sane Apple user is going to be swayed by them.
On the contrary, Samsung is merely creating more people who will hate them and their products.
I'm a developer of a popular music app. We want to NAMM where all the major music manufacturers demonstrate their products every year. Every booth you went to that had an app ran on iOS. Nothing was available for Android. Why? It's simple. There's no way to do MIDI or real-time audio processing on Android. That's the blunt truth.
I was talking with the president of the MIDI group and he had a representative from Google and Microsoft come to the show and walk the floor. At one point the Google rep asked the IK Multimedia rep why it wasn't available for Android. He simply replied "There's no way in hell it could be done". That about sums it up.
It's also why my app isn't available on Android. Well that and the SDK is a cluster___ and app store revenues are ridiculously low because of the perception that everything should be free.
One of the reasons is because of Audio Core is built in and Android doesn't have anything like it, plus Mac OS X is very intrenched in the music industry as most of the pro recording studios run OS X.
I think Apple should also do an ad where they show IPad and OS X computers doing things that can't be done elsewhere as well.
There are nice products like the Mackie DL1608's, which are cool and make a great way to show off what iPads can be used for. I'm sure there will be more future products like that.