dorkus maximus

This is a tough sell for Facebook since most people feel like they’re being spied on when they see targeted ads. Saying businesses need to spy on you to make a living is not going to win many converts. It’s like Apple selling home alarms and Facebook lamenting how much this will hurt burglars.

When our organization first started letting users get Macs, albeit reluctantly, they had zero tech support for Mac users. We got by just fine.

exactly. And for a phone that looks EXACTLY like a 3 year old phone.

I mean who the hell does Apple think they are fooling?

Tim Cook's Apple is so arrogant and so removed from reality it is sickening.

The part of the iPhone you see is there to show you stuff and l let you input commands via touch. All the important parts of the phone are inside. What kind of visual changes are you expecting? You can always get a bright pink case or maybe something with faux leopard spots if you want it to look different.

This isn't an unequivocally a good thing. Look at what happened to MS sitting on the cash cow of Windows. Apple isn't struggling like they were when they released the iMac, they aren't clawing their way back like they were when they released the iPod or the iPhone or the iPad. Is the relative comfort of raking in all this money leading to better products? Has the increased spending in R&D added more breakthrough patents to the Apple portfolio? Has the influx of top "talent" from the car industry or the Watch industry done anything more than drain money from Apple? 

I know it's risky for Apple to lose a guy like Ive; but I definitely see a silver lining here. Apple designs have trended toward the beautiful over the useful, choosing design logic over human logic. How else do you explain how you had to recharge the iPad pencil, or sacrificing battery life in order to make iPhones thinner and thinner? Or an iOS interface with a font so spare It was difficult to see. Apple products may wind up in museums of modern art, but they shouldn't be designed for that end. They should be designed to be used. 

If the designers stepping into the void put more value in practicality over aesthetics, we might get some new design energy leading to products ordinary people want to use, not just art school grads.

Apple is spinning its wheels, and they're not attached to an Apple Car.

frankie said:

Depending on the tax laws you might be right, but then again corporations should be allowed to BUY our government and write laws that benefit them in the first place.

Government in and of itself isn't the problem, multi-billions $ corps and billionaires BUYING the government is.

I think it's misleading to suggest that Apple "bought" the Irish govt. Imagine this scenario: Ireland goes to Apple and says, "You can set up a simple operation in Ireland to manage your international sales. It wouldn't require a bazillion employees; but it would allow you to control taxes because of our low rates." In a scenario like this, Ireland sees a way to increase revenues at very little investment because 1) Apple wasn't already there, and 2) Apple's presence wouldn't impact the operation of other businesses in Ireland. Ireland is "buying" Apple's business presence and tax revenue by offering Apple an attractive deal.

This is in no way comparable to, say, a heavily-polluting factory making big political donations to influence the creation of favorable regulations.

The idea that Apple is designing software for self-driving cars sounds pretty interesting except that when it comes to cars, Apple doesn't seem to know where it's going.