JeffP

The bottom line on iPhone's massive revenue success was carrier financing. It was transparent to the consumer (not as transparent now with carrier's having dropped subsidies). Until Apple releases a product that you can so easily obtain, but still commands a premium that is easy to digest over years, they won't see those kind of numbers repeated. It needs to be something of high utility and value (to ensure you have great incentive to not default) and it needs to be something Apple's can deliver via their core strengths. The car really does make tremendous sense ... except for that last requirement, at the moment.