y2an
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UK won't copy EU USB-C common charger mandate
As with a lot of things Brexit, this is a crock. Apple will build to the EU requirement and UK customers will get that, for better or worse. Smoke and mirrors by a UK government in distress to explain any actual benefits from Brexit.
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EU to say Apple Pay breaks antitrust laws
It’s the same for a third party seller on Amazon. Amazon handles the payment transaction. This eliminates the risk of non-payment of fees by the seller as they receive the proceeds net of fees. Overall this reduces operating costs since there is no chasing of delinquent sellers.cropr said:I do understand the EU.I am an app developer. From an app developer perspective, I can choose my payment system provider I want if my app is running on Windows, on Mac, on Linux and even on Android (although Google does not like the latter), but I cannot choose my payment system provider on iOS.This has nothing to do with security as a lot of you claim, because my preferred payment service provider is Ingenico (https://www.ingenico.com), a well established company with a proven security record.The fact that for iOS I have to use Apple, has also a serious impact on my accounting system and my customer support. For Ingenico, all transactions are booked between the end customer and me, while Ingenico just lowers the transaction amount with its commission (<3%). For Apple, the transaction happens between the end user and Apple and Apple reimburses 70 or 85% of the amount to me.In case of my customer contacts my customer support team for any question, the customer support team can immediately identify the all the payments the customer made, across all the apps on all devices the customer is using . With the Apple payment system such thing is possible.This last point is fro me the main reason why I will never choose Apple as payment service provider, if I have the choice. If Apple would allow competition in the iOS payment service, the service towards the app developer could increase significantly.The consequence of the current situation is that I am only investing in apps where I can avoid any payment on iOS.
I think there is a mythical belief that alternative payment systems would eliminate fees to Apple (or Google for the Android store) but this is false. The stores have operating costs for hosting, distributing and providing upgrades to app developers, and for services like push notifications. Developers would most likely still owe fees, but the fees payment process would be more complex and costly. I see this as pressure from other payment processors to deliver business to them which is really just self-serving lobbying, not a real benefit to consumers.
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A new Mac Pro is coming, confirms Apple exec
He didn’t say anything is coming, only that there was a goal. Marketing speak for no news. They could be 100% Apple Silicon just by discontinuing the Pro :-O
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Apple shuts down Epic Games developer account
Sweeney is being dishonest and disingenuous.
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Apple's 'failed' 5G modem effort means iPhone 15 will be all-Qualcomm
If you’ve nothing better for the GPU to do, probably. But they need to exact top performance from the GPU to be competitive at the high end, support gaming, etc., so stealing cycles from the GPU would not make sense. Plus a lot if this is not signal processing, it’s protocol handling. It’s a highly specialised real-time activity.mattinoz said:Do they need a special block for that?
Once you take analogue out it seems a lot of the signal processing could happen in GPU. If they can make that work an Ax could be just the Mx Soc with the extra cores dedicated to being soft modem.
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Apple hires Ford veteran for 'Apple Car' project
Sigh. Stop mischaracterising. Hiring someone legally is not poaching.
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Apple in talks to license Google Gemini AI for iPhones
Talks would be aimed at establishing whether Apple can move better and faster with its own LLM technology, Open AI, or Google. They are under tremendous competitive pressure versus every other tech company and have to accelerate. This is what you do. They bought Beats to get into streaming faster. They turned on a dime to use Imagination Tech for their new GPUs (after very publicly dropping them). I see no hand-wringing here, just exploring all options to move much faster. Likewise they moved the (supposed) car team engineers into other products, I would guess likewise to shore up their AI acceleration efforts in those the immediate future.
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Apple demonstrates its commitment to AI with new open source code release
This bears all the hallmarks of being written by an AI :-Odiscountopinion said:I think the view that Apple may develop dedicated server side ML/AI accelerators for their own internal use with iCloud is right on the money and is on trend with what the other hyper scalers have been doing or are doing. Services is increasingly a larger proportion of overall gross margin and a reason why flat/sluggish device sales do not dramatically affect earnings. Apple will have the margins and incentive to go all in on server side AI for internal use.
Generative AI is here to stay and we are seeing very early days of adoption and what is clear is that it will be an incredible eater of compute. Anyone wanting to be in the services game going forward will have to spend a lot so it makes perfect business sense for Apple to build in house.
Nvidia has held the generative AI server side market captive for a while and AMD is now providing some competition and more importantly more supply. Nvidia have been supply blocked for a long time.
Apple's privacy ethos will likely continue to drive model inference to be run on end user devices so as little as possible runs over the wire back to Apple. How this affects their model development I do not know. Likely we may see increasing self-tuning of models on device to enable your local context to be optimally effective. This will likely mean there is a nice client chip - server chip co-development synergy and maybe also interesting opportunities for optimisation.
Training of models and model development is super heavy lifting so Mac Pro will likely evolve into an AI beast to run as much locally rather than have to phone home to cloud based services. I cannot see AI heavy video tools uploading terabytes of video to the cloud instead of running locally.
People have posted that inference requires a lot of memory bandwidth and expressed disappointment in the lower memory bandwidth of M3 vs M2 and overall much lower than a Nvidia 40XX. I am no expert in the topic and I hope that the released libs from Apple may help the common inference tool stack leverage the Apple Silicon design instead of executing like it was on a vanilla GPU.
Will we see multiple M4 Ultra SoCs in a Mac Pro AI edition in the future? A clue to this would be if there is a fast interconnect fabric available for the M series chips. Overall Apple's lead in performance per watt will be a massive advantage as Nvidia cards will soon require a side loaded small fusion reactor to run.
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Apple's macOS 15 to get rare cognitive boost via Project GreyParrot
One has to wonder about the why here, if this is true. Apple is deliberate. Where would this fit into their strategy? Or was this just the result of a summer intern project that was good enough to release?
Having experimented with multiples, I use Free42 for most of my needs. RPN is essential. -
Apple shows MR headset to executives ahead of rumored June unveiling
Or is this a developer’s prototype to kick off innovation at WWDC? Like the Mac mini with an A series chip kicked off the transition to Apple silicon. Then also the price would make sense. Not intended for consumers.
