Notsofast

The consensus across the web appears to be that AI and others have fallen for an Onion article.  LOL that anyone would believe the silly nonsense that Apple has people working on its Mapping app is a top secret matter.  Or that the location needs to be kept secret, lest folks figure out that it takes lots of people to make the constant updates to a system of worldwide maps.  Yes, that secret must be guarded, especially  the location where those entry level contractors are working on making those changes. Stay tuned for the update that Apple Security has been following these contractors home to see if they are meeting with folks to leak sensitive mapping details they are working on, such as updating the app to reflect that the Burger King moved from Terminal A to Terminal B at O'Hare Airport. 

Equally ludicrous that someone would buy things like that having hundreds of employees park a few blocks away would somehow conceal the fact that they are walking to a location. Or leaving by the back door--Onion material for sure!   It would have been more believable if they had said Apple built a secret underground tunnel and employees can only emerge from it during hours of darkness.  

And one of the biggest giveaways that web sites were being pranked was the description of the "sweat shop" slave labor conditions evil Apple was having its contractors work in. "understocked vending machines" and ""recruiters repeated messaging candidates via LinkedIn," and expecting employees to be able to pass a competency test after training?"   Oh, the inhumanity of it all!    LOL.  LOL. LOL.  

anantksundaram said:

Idiots. They'll come around. Think CVS.

That said, Apple continues to do a less-than-optimal job of playing well with others. Think of how long it took to get Amazon video on there (that's when they lost me to my smart TV and Roku). This needs to change, and fast.

You've got it backwards.  Apple had no reason to not allow the Prime App as it made the Apple TV box essentially "complete," as it was the last major service that you couldn't get on the Apple TV and had to stream with Airplay. The delay was entirely on the part of Amazon, which they admitted.  They withheld their Prime App for almost two years to hold Apple TV back and use as leverage in negotiations with Apple, even though their customers were clamoring for it..  Remember during this time they even refused to sell Apple TV on Amazon,

Enough of the TDS, please.

Amazing how many folks don't appear to have even read the article as they aren't addressing any of the facts/points he brings up.  Instead, just their own "screeds" that "you don't get it, Apple's phones are too expensive."  LOL.  Go back and read the article.  Then come back here and post some facts, not your feelings, that counteract what he and Tim Cook and actual financial analysts are stating. 

hammeroftruth said:

Now is the time to put pressure on Apple to allow Nvidia to create drivers for Mohave. 
After they report earnings on the 29th, they will have to have a clearer roadmap of what is going to happen this year in regards to products and services. 

I always thought it was a mistake to only focus on iPhone since you don’t put all your eggs in one basket. The Mac market may not be as lucrative as iPhone, but I’m surprised they never had a contingency plan if the whole smartphone market plateaued. 

Sure they talk about services making up the difference, but I read a good article showing that services won’t be as profitable as the lost sales of iPhones. 

This is the first time I have seen a little panic in Apple’s behavior. They didn’t predict that the Xs and XR would not sell as well as they thought, and they surely didn’t predict that they would be replacing 11 million iPhone batteries in 2018. That was something that they should have factored correctly.  They predicted only 1-2 million batteries would have been replaced. 

So if there ever is a time that you have Apple’s attention, it’s now.  Let Apple know that the Mac is still very much a viable market and they can make up for years of neglect if they work fast. I know there are a lot of people who have been waiting for a Mac good enough to upgrade to and taking care of them can boost the bottom line. 

 You have to pull back a bit.  First, it's part of the fake news out there that Apple PREDICTED only 1 to 2 million batteries would be replaced. What Gruber reported Tim Cook said was that they NORMALLY replace that many in a year.  Cook said it was higher than anticipated, but he never said what they guesstimated it would be and certainly they knew many millions more than normal would replace their batteries.  

Second, Apple hasn't ever put "all its eggs in the basket of the iPhone."  To cite just one example, Apple announced a few years ago that services was going to be a major revenue driver.  Since then it has become a Fortune 100 company by size and is growing at a huge rate, heading toward $50 BILLION dollars in revenue next year.  Most  people don't realize that Apple Services now dwarfs Facebook's ENTIRE revenue.  

Apple and other major companies don't have "contingency plans"  of the sort you are suggesting. You can't develop products that take several years to get to market that way.  They have a strategic development plan that is constantly being adjusted.  That's why Apple is spending over a BILLION dollars every month on R and D-" The latest MacBooks, the Mini, Apple Watch, iPad, EarPods, Airpower, new pencil, Augmented Reality glasses, etc., are all part of their "contingency plan."