linuxplatform

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linuxplatform
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  • No, Apple's new Mac Pro isn't overpriced

    Let me weigh in here with why this is happening: corporate reputation. 

    For decades, Apple has been associated with consumer-oriented and Microsoft with enterprise ones. Yes, people have always used Apple products in business settings, but outside of graphic arts, music, animation and other audiovisual applications nearly all of it has been end user devices: iPhones, iPads, Apple TVs, MacBooks ... devices that rarely cost more than $5000 and usually less than half that. Microsoft meanwhile has been making products for VERY EXPENSIVE devices - first mainframes and then servers - since the 1970s. Their first operating system - Xenix - was meant to be run on a microcomputer, which at the time was considered a small mainframe but today is analogous to a (very big) server. Personal/consumer/end user computing didn't even exist yet ... in no small part because Apple hadn't yet come along to (help) invent and define it. 

    So those $50,000 HP and Lenovo (formerly IBM) machines ... everyone figures that they are Windows Server 2019 machines running database, email, collaboration, instant messaging, file sharing and analytics and sitting in some server room or data center somewhere. They EXPECT machines like that to cost that much. But the instant you say "Apple" everyone - even those who might have had some inkling of how 25 years ago Apple hardware dominated the audiovisual arena - is going to assume that people are going to use it for the same thing that they use their iPhones and MacBook Airs for ... and think that it is a cruel joke as a result.

    Part of it is because "tech writers" are often more "writers" than "tech." They have no idea of the depth and breadth of how technology is used in enterprises. Keep in mind: these same people spent years predicting that Windows 8 devices were going to have Android's market share by 2015. In their mind, Google was a search engine/web browser/email company who had no business making operating systems in the first place and as for Samsung ... well they made pretty good washing machines and refrigerators and needed to stick to that. These "tech writers" had no idea that a major reason why Google scaled up so quickly from being smaller than Lycos and AltaVista to surpassing Yahoo was that Google created their own hardware-agnostic platforms for networking and data center equipment, allowing them to build out their infrastructure cheap and fast using the most inexpensive off-the-shelf general purpose hardware they could find instead of paying up to 5 times as much for networking and data center hardware from the likes of Cisco, Juniper and HP (as well as waiting for those suppliers to actually deliver, install and configure it). Similarly, they didn't know that Samsung had actually been making not only Windows PCs but Windows CE-based smartphones for years because Samsung primarily marketed those devices in Asia ... and it was precisely their experiences dealing with Microsoft licensing fees and restrictions that they jumped at the chance to make products with a free OS that they could customize.

    So long story short, you are expecting tech writers to actually know something about tech instead of just relying on their opinions, impressions and biases. And sadly, that is expecting too much. I mean, YOU KNOW that there are tons of professionals in CAD, architecture, data science etc. who CAN'T WAIT to switch from their Windows and/or Linux workstations to an Apple product. Right now you have to choose between the reliability/power of a Linux workstation and a Windows machine that isn't as reliable/powerful but has a much better UX/UI and can actually run your other vital (meaning non CAD/architecture/data science BUT STILL NECESSARY TO DO YOUR JOB) applications. When this Mac Pro drops, folks won't have to make that choice anymore ... they can have both. But why would you expect a tech writer to know that? Remember: most tech writers, sports writers, etc. would rather be on the oped page talking about politics. Because if they actually knew or cared about tech they'd be working in it.
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