lulumelon

cincytee said:

radarthekat said:

macsince1988 said:

Apple did NOT earn $90.15B in fourth quarter of 2022.  That is their total revenue.  They earned $20.72B, for a profit margin of 22.99%.

If you have a business and you go out on a sales call to a prospect and you convince that prospect to become a customer, then you have earned that prospect's business.  There's more than one context in which the term earned can be used.  

Apple earned $90.15B in revenue in the fourth quarter of 2022, resulting in $20.72B of profits.  Both are true.  

No. Earnings are not about "earning" business. Earnings are profits. Revenues are sales. This is hardly a new concept, AppleInsider, but it's one you demonstrate every quarter that you don't understand. If you want to be regarded as a reliable source of information on Apple's finances, you must be accurate and precise with language. Once again, this quarter, that didn't happen. 

I think the confusion is everyday language vs financial term. In layman's term, you can say Apple 'earned' $90B and argue that the revenue was $90B. But in financial term, 'earnings' refer to net profit, not revenue.

raoulduke42 said:

AppleZulu said:

The perennial rumor of a Mac/iPad hybrid keeps coming up because the MS Surface is such a sleek, efficient, dominating category killer. 

Seriously. MacOS has to run intensive software on the Mac Pro, with multiple giant screens that ergonomically will not function injury-free as touch screens. Making that OS also work in a touch environment on an iPad is a recipe for widows-like bloatware that tries to do all things, but none very well. 

It’s entirely possible someone in the bowels of the big round building is experimenting, but those experiments are unlikely to ever see the light of day. 

But I want my toaster-fridge! /s 

But seriously, you're 1000% correct. No one ever uses an MS Surface without the keyboard/attachment because no one ever bothered to write tablet focused software for the thing. So it's just a ergo-nightmare laptop. Plus you get Windows! Hard pass.

Maybe I'm wrong and Apple will drop some weirdo mutant MacPad OS, but I doubt it.

Better statement is Everyone who has Surface Pro has keyboard, but they have option to use it with or without it. I had original Surface Pro, Surface Pro 3, and now have Surface Pro 7. The experience went from terrible to good to great. Surface Pro 7 with keyboard offers excellent laptop-like experience. And when I want to hop on couch or bed for some media consumption, I just detach the keyboard and now it's a great tablet. I also had original MBA, Macbook 2017, and just bought MBA M2. Loved the original MBA, hated 2017 Macbook, and love my M2 MBA. That said, Macbooks and SP offer different experiences. If you don't like Windows, that's fine, but to call it an ergo-nightmare laptop is far from true.