tenthousandthings

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tenthousandthings
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  • Apple's iPhone SE and Mac mini spring event is on March 8

    tenthousandthingstenthousandthings
    dewme said:
    ... Giving us a peek of a coming version of a Mac mini that captures some of the use cases that are currently served by Mac Pro and iMac Pro would definitely pique my interest. …
    I saw what you did there…
    watto_cobra

  • Apple's iPhone SE and Mac mini spring event is on March 8

    tenthousandthingstenthousandthings
    roake said:
    Apple invitations used to tease what was coming via the graphics, wording.  It seems like in recent years, there is less of this.  With "peek performance" and the AR image, hopefully these are actual clues and not just cool things that are unrelated.  […]
    Mostly in the past two years the art/graphics has just been a teaser for the look and feel of the opening sequence of the presentation. It starts at the invitation image, and there is an opening sequence featuring music that ends up with Tim Cook saying hello. Only once has the graphic had a clear hint, the specific colors of the rainbow apple peel image for the April 2021 “Spring Loaded” event that introduced the current iMac and its colors.

    The only invite image that didn’t fit this pattern is the most recent (October 2021), “Unleashed,” which used a sort of warp-drive imagery, while a sound, the Mac startup chime, was featured at the start of that presentation. [I’ll guess that originally the plan was to use the startup chime with the warp-drive imagery, but it was too abstract, so they went with the original iMac in a garage.] That was one where the name and image make a kind of sense, as it was where the M1 Pro/Max were introduced. 

    The names haven’t been wildly useful, but they’re not nothing. As far as I can tell, Apple doesn’t continue to feature them (or even use them at all) beyond the invitation. They do, I think, indicate a focus, “Time Flies” ( Watch), “California Streaming” (ProMotion displays), “Hi, Speed” (similar pun high/hi, to peak/peek, for the 5G introduction), and “One More Thing” (the M1 launch, which wasn’t really a secret, other than the M1 name, Apple Silicon had been announced at WWDC).

    https://www.apple.com/apple-events/
    watto_cobra

  • Epic Games acquires Bandcamp to create 'fair' platforms for creators

    tenthousandthingstenthousandthings
    This actually seems pretty coherent, surprisingly enough. Once you get past the disingenuous nature of the Epic PR campaign and lawsuit, and see what Epic really wants from it (hint: it’s got nothing to do with developers, it’s about platforms), then this acquisition makes perfect sense.

    Wonder if this means the end of the Epic-Spotify alliance? Maybe the Bandcamp leadership can inspire Epic to be a more responsible steward for the cause of alternative platforms? That maybe being a contract-breaking asshole isn’t the best way to get what you want?
    argonautwatto_cobra

  • Apple's iPhone SE and Mac mini spring event is on March 8

    tenthousandthingstenthousandthings
    While “peek” is getting a lot of attention, I’m curious about the use of “performance” in the event name. That would apply to a high-performance Mac mini of course, or even the M1Pro/Max in the 24-inch iMac, but I find myself wondering what this means. 

    I mean, the peak/peek pun probably means something. The Occam’s Razor interpretation is “a peek at peak performance” — desktop-class Apple Silicon, anyone?! I think it’s a stretch to interpret it otherwise — there’s a bunch of commenters on Ars Technica who seem to think it’s about AR, Watch, and athletic performance, like cycling, or something, I’m not sure, having skimmed over those.

    As others have said above, it could make sense to handle this (desktop-class M1 SoCs) now, before WWDC, where the M2 launch and indeed AR might well be the focus. 
    watto_cobra

  • Nearly every Mac rumored to see an update in 2022

    tenthousandthingstenthousandthings
    commentzilla said:
    Havetenthousandthings said:
    Someone in one of the other threads pointed out that Apple uses Max in their iPhone marketing. Thus,

    iPhone : iPhone Pro : iPhone Pro Max
    iMac : iMac Pro : iMac Pro Max

    iPad : iPad Air : iPad Pro (2)
    MacBook : MacBook Air : MacBook Pro (2)

    Mac Mini : Mac Mini Pro : Mac Pro

    Having a MacBook and a MacBook Air doesn't make sense anymore, since they are almost the exact size and weight. The difference is so small it's basically an illusion as this point. The curved shell of the Air is not very efficient for the components or the battery. The only important selling point of the Air is really its name.
    Maybe so, but much the same can be said for the iPad : iPad Air. The MacBook Air will get a redesign, possibly in a few weeks (I don't imagine the M2 will come so soon, but it's possible, and welcome), with colors and a sharp stylistic differentiation from the basic entry-level MacBook. Just like the current iPad Air versus the entry-level iPad. So "Air" will also mean colors. 

    I don't know when or if an entry-level MacBook will ever reappear, but I think there's a place for it in Apple's lineup, just like there's a place for the basic iPad, at nearly half the price of the iPad Air. 
    watto_cobra