Easy solution to this hurdle - buy them and use the name, and pick up a small selection of the content!
Buying a national TV company is not done overnight. There would be huge regulatory hurdles at national and possibly European levels. You can bet that Murdoch and any other media companies active in the UK would object vociferously too, slowing the process down further.
There is no content in the original Telegraph article that supports the headline claim - UNLESS you go back to the original August 2010 article, again by the Telegraph, where a group director from iTV was quoted:
Quote:
But Mike Large, group director at broadcaster ITV, hinted that Apple could face a legal battle over any plans to change the Apple TV’s name.
"We have a large number of registered trademarks for ITV and are a household brand of over 50 years,"he told technology website Pocket Lint. Large said that ITV had “vigorously defended” its brand name in the past, and seemingly ruled out any deal to license the iTV name to Apple because it would “muddy the waters”.
The fact that it was Engadget article originally that claimed that Apple was changing the name of AppleTV to iTV, only sweetens the irony. Engadget being an unimpeachable source of all credible Apple rumors - and the response of the director to a non-existant name change that was never sourced directly from Apple, or confirmed my them.
One would think that the Telegraph would have learned by now that building vaporous rumorware doesn't work well, and that rehashing an old issue in order to drive new interest is a crap-shoot at best, and makes you look extremely silly.
Update: In a statement to The Verge, ITV said that there has been "no communication" between it and Apple. The original report, which cited anonymous sources, was dismissed as "entirely speculative."
Well.. It seems the next AppleTV will be called iTV
Interesting link. I don't think that Apple will use the iTV moniker, but ITV's statement definitely sounds like Apple may have approached them. The 'ITV will have no further comment on this matter' always seems to show up when someone is about to make a deal with Apple.
Well Apple does have a track record of disregarding trademarks and dealing with the monetary consequences later. A bit of a bully. They didn't really show much respect for Apple records. Who thinks of them now when you hear "Apple"? Sitting on top the biggest pile of cash does give one a sense of power.
However, contrary to the actions taking place in Shijiazhuang, earlier today when I called the Sanlitun Apple store in Beijing the staff assured me that the iPad 2 was indeed available and for sale in the store. Similarly, the iPad 2 is still listed as for sale on the Chinese version of the online Apple store. And, so far, no other accounts of iPad seizures have been reported in other areas of mainland China.
PCMag being an unbiased and unimpeachable source of accurate prognostication about Apple products.
iAmusement is too long. iMuse would be great and even sounds cultural/intellectual. But it's too high-brow.
iPleasure sounds like porn. iPlease is too vague and general.
iRecreation is too vague and long.
iRelaxation is too long and iRelax sounds like something to put us to sleep.
iFun sounds like something Steve Jobs would like, but it's vague. Making a double by using iPun, pronounced like iFun, it'd also continue the tradition of using "P" words. But it's even vaguer than iPod.
iEnjoy is too vague. iJoy promises too much.
iInterest is too general and too cold.
iDiversion is too cold and too broad.
iShow is perhaps the best of all. It's short, specific and clear. It's only failing is that it isn't a 'p' word.
iPerformance shorten to iPerform gives the wrong impression. This is for watching.
iPresent sounds like a business tool.
iProduction or iProduce sound like the production end of TV.
iExtravaganza is too long and too much.
iSpectacle is too exaggerated.
iPageant sounds like a Miss American contest.
The best of the lot, by far, is iShow. A distant second, faulted mostly for vagueness, is iFun/iPun.
Besides, iShow reminds me of Ed Sullivan in the golden days of television with his "really big show."
They'll just buy the name like they did with Cisco. Many people don't know this, but the iPhone name actually belonged to Linksys. Cisco purchased Linksys and Apple paid an undisclosed amount of money to Cisco to buy the name. They even announced the iPhone name before the deal was closed. Having more money than any company in the world allows you to do that!
Well Apple does have a track record of disregarding trademarks and dealing with the monetary consequences later. A bit of a bully. They didn't really show much respect for Apple records. Who thinks of them now when you hear "Apple"? Sitting on top the biggest pile of cash does give one a sense of power.
I think the blame for being a jerk belongs to the Beatle's folks. (and Yoko Ono?) I think Job's passion for the Beatles clouded his judgment. I liked the Beatles myself, but I couldn't have cared less if the Beatle's albums every made it to iTunes. Didn't care then, don't care now.
Comments
The simple and obvious solution is for ITV to change it's name.
God help you if you truly believe that.
Chinese Authorities Seize iPads Over Trademark Dispute
http://www.pcmag.com/article2/0,2817,2400165,00.asp
Old news already. And what's with the large font? Compensating?
found to be false..
http://www.theverge.com/2012/2/13/27...-apple-warning
The Telegraph was wrong
Easy solution to this hurdle - buy them and use the name, and pick up a small selection of the content!
Buying a national TV company is not done overnight. There would be huge regulatory hurdles at national and possibly European levels. You can bet that Murdoch and any other media companies active in the UK would object vociferously too, slowing the process down further.
But Mike Large, group director at broadcaster ITV, hinted that Apple could face a legal battle over any plans to change the Apple TV’s name.
"We have a large number of registered trademarks for ITV and are a household brand of over 50 years,"he told technology website Pocket Lint. Large said that ITV had “vigorously defended” its brand name in the past, and seemingly ruled out any deal to license the iTV name to Apple because it would “muddy the waters”.
The fact that it was Engadget article originally that claimed that Apple was changing the name of AppleTV to iTV, only sweetens the irony. Engadget being an unimpeachable source of all credible Apple rumors - and the response of the director to a non-existant name change that was never sourced directly from Apple, or confirmed my them.
One would think that the Telegraph would have learned by now that building vaporous rumorware doesn't work well, and that rehashing an old issue in order to drive new interest is a crap-shoot at best, and makes you look extremely silly.
:-) I'm only kidding, but you see my point I hope? I wont use this account again Conrail is yours
just having a bit of fun, glad you joined in.
Update: In a statement to The Verge, ITV said that there has been "no communication" between it and Apple. The original report, which cited anonymous sources, was dismissed as "entirely speculative."
Well.. It seems the next AppleTV will be called iTV
The Telegraph was wrong
Interesting link. I don't think that Apple will use the iTV moniker, but ITV's statement definitely sounds like Apple may have approached them. The 'ITV will have no further comment on this matter' always seems to show up when someone is about to make a deal with Apple.
Chinese Authorities Seize iPads Over Trademark Dispute
http://www.pcmag.com/article2/0,2817,2400165,00.asp
later in that same article:
However, contrary to the actions taking place in Shijiazhuang, earlier today when I called the Sanlitun Apple store in Beijing the staff assured me that the iPad 2 was indeed available and for sale in the store. Similarly, the iPad 2 is still listed as for sale on the Chinese version of the online Apple store. And, so far, no other accounts of iPad seizures have been reported in other areas of mainland China.
PCMag being an unbiased and unimpeachable source of accurate prognostication about Apple products.
Old news already. And what's with the large font? Compensating?
It is happening today. Reuters reported it 3 hours ago. Why do you call that "old"?
I personally prefer Apple TV as oppose to iTV. I think the former is a much nicer name!
If Apple produces a television, what name would they use? Apple TV would make sense, and then they'd have to change the name of the current box.
We'll likely know soon enough.
amusement, pleasure, leisure, recreation, relaxation, fun, enjoyment, interest, diversion.
along with:
show, performance, presentation, production, extravaganza, spectacle, pageant.
Taking suggestions from that list:
- iAmusement is too long. iMuse would be great and even sounds cultural/intellectual. But it's too high-brow.
- iPleasure sounds like porn. iPlease is too vague and general.
- iRecreation is too vague and long.
- iRelaxation is too long and iRelax sounds like something to put us to sleep.
- iFun sounds like something Steve Jobs would like, but it's vague. Making a double by using iPun, pronounced like iFun, it'd also continue the tradition of using "P" words. But it's even vaguer than iPod.
- iEnjoy is too vague. iJoy promises too much.
- iInterest is too general and too cold.
- iDiversion is too cold and too broad.
- iShow is perhaps the best of all. It's short, specific and clear. It's only failing is that it isn't a 'p' word.
- iPerformance shorten to iPerform gives the wrong impression. This is for watching.
- iPresent sounds like a business tool.
- iProduction or iProduce sound like the production end of TV.
- iExtravaganza is too long and too much.
- iSpectacle is too exaggerated.
- iPageant sounds like a Miss American contest.
The best of the lot, by far, is iShow. A distant second, faulted mostly for vagueness, is iFun/iPun.Besides, iShow reminds me of Ed Sullivan in the golden days of television with his "really big show."
--Michael W. Perry, Inkling Books, Seattle
Old news already. And what's with the large font? Compensating?
That reminds me. Where is Fried Lobster?
later in that same article:
PCMag being an unbiased and unimpeachable source of accurate prognostication about Apple products.
Some China cities order halt of iPad sales
http://www.reuters.com/article/2012/...8DD3AX20120213
Apple's iPad Trademark Case In China Is Getting Even Uglier
http://www.businessinsider.com/down-...ampaign=recirc
Chinese City Confiscates iPads As Trademark Fight Continues
http://blogs.wsj.com/chinarealtime/2...ght-continues/
Just buy itv and be done with it.
Well Apple does have a track record of disregarding trademarks and dealing with the monetary consequences later. A bit of a bully. They didn't really show much respect for Apple records. Who thinks of them now when you hear "Apple"? Sitting on top the biggest pile of cash does give one a sense of power.
I think the blame for being a jerk belongs to the Beatle's folks. (and Yoko Ono?) I think Job's passion for the Beatles clouded his judgment. I liked the Beatles myself, but I couldn't have cared less if the Beatle's albums every made it to iTunes. Didn't care then, don't care now.