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Apple gives away MacBook Airs, iPads, iPods in Japan 'Lucky Bags'

post #1 of 20
Thread Starter 
For its annual New Year's Fukubukuro "lucky bag" promotion in Japan, Apple gave away products valued much higher than the package's $340 cost, with 2014's special gifts including 11-inch MacBook Airs, iPads and iPods.

Fukubukuro
Source: Mac Otakara


Apple had four different Fukubukuro configurations -- roughly translated to "lucky bags" -- awaiting customers this year, each selling for 36,000 yen, or around $340, reports Japanese language publication Mac Otakara.

While every bundle represented some sort of savings, the biggest came with bags containing an 11-inch MacBook Air, Apple Magic Mouse, Pill Speaker by Beats, red MacBook Air jacket, special New Year's Apple shirt and other small items.

The three other "big surprise" gifts included Wi-Fi versions of the iPad Air and first-generation iPad mini, and seventh-generation iPod nanos. Alongside Apple-made accessories like Smart Covers, the company also stuffed bags with the Philips hue starter kit, Nike+ FuelBand SE, Ultimate Ears Mobile Boombox, Stem IZON View remote control camera and Square's credit card reader.

Apple's annual Fukubukuro promotion was announced on Dec. 26 alongside a one-day sale for the Online Apple Store and Apple Store iOS app in Japan.

As of Jan. 3, Apple Stores in Japan will also be conducting a three-day series of free kids workshops geared toward digital content creation on the iPad. The sessions will involve music, movie and photo journal projects likely created with first-party iLife apps.
post #2 of 20
Wow. Wish they did this in the UK.
post #3 of 20
Quote:
Originally Posted by Crosslad View Post

Wow. Wish they did this in the UK.

Yeah. Even if you don't get a MBA they all seem well worth the investment.

"The real haunted empire?  It's the New York Times." ~SockRolid

"There is no rule that says the best phones must have the largest screen." ~RoundaboutNow

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"The real haunted empire?  It's the New York Times." ~SockRolid

"There is no rule that says the best phones must have the largest screen." ~RoundaboutNow

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post #4 of 20
How come we don't have such thing in US? It is so Sweet!
post #5 of 20
Now to twist this into fandroid ammunition.

Why waste money on a chrome book pixel, when Apple sells brand new MacBook Airs for $340! 1wink.gif
Better than my Bose, better than my Skullcandy's, listening to Mozart through my LeBron James limited edition PowerBeats by Dre is almost as good as my Sennheisers.
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Better than my Bose, better than my Skullcandy's, listening to Mozart through my LeBron James limited edition PowerBeats by Dre is almost as good as my Sennheisers.
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post #6 of 20

To cheap to have there.

post #7 of 20
Gee, that's kinda nice.

Proud AAPL stock owner.

 

GOA

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Proud AAPL stock owner.

 

GOA

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post #8 of 20
Quote:
Originally Posted by hill60 View Post

Now to twist this into fandroid ammunition.

Why waste money on a chrome book pixel, when Apple sells brand new MacBook Airs for $340! 1wink.gif

That's a really weak attempt. More like "hahahahaha is this what they have to resort to in order to get their devices into the hands of consumers" pretty much what many on here would say if a competitor did it.
"Few things are harder to put up with than the annoyance of a good example" Mark Twain
"Just because something is deemed the law doesn't make it just" - SolipsismX
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"Few things are harder to put up with than the annoyance of a good example" Mark Twain
"Just because something is deemed the law doesn't make it just" - SolipsismX
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post #9 of 20

I think it is not available outside of Japan is because they have different lottery/sweepstakes rules.  At least in the US, purchase is not required to enter.

post #10 of 20
Originally Posted by winstein2010 View Post
I think it is not available outside of Japan is because they have different lottery/sweepstakes rules.  At least in the US, purchase is not required to enter.

 

It’s neither a lottery nor a sweepstakes. You pay money, you get items. There’s no law in the US that states you must know what the items are, only that the items are.

Originally Posted by Marvin

The only thing more insecure than Android’s OS is its userbase.
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Originally Posted by Marvin

The only thing more insecure than Android’s OS is its userbase.
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post #11 of 20
I bet it has to do with taxes
post #12 of 20
Quote:
Originally Posted by omgitzjose View Post

I bet it has to do with taxes

I don't think we should read too deeply into it. It's a Japanese custom, not an American one, but note that it has spread to at least the city of Honolulu and Sanrio stores in the US. If there is anything I see preventing Apple from adopting it in the US I'd say it's due to the number of units they'd have to sell as a huge discount since the US is their largest single market.

"The real haunted empire?  It's the New York Times." ~SockRolid

"There is no rule that says the best phones must have the largest screen." ~RoundaboutNow

Reply

"The real haunted empire?  It's the New York Times." ~SockRolid

"There is no rule that says the best phones must have the largest screen." ~RoundaboutNow

Reply
post #13 of 20
Meanwhile today in the USA we get a Diary of a Whimpy Kid book. Like what the hell is that- a 12 Days of Bag of Hurt ?
 
Where's the new Apple TV?
 
And still waiting for SolipsismX to prove his accusation:
"And yet they haven't loved Google Wallet which you claimed was the exact same thing and kept posting...
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Where's the new Apple TV?
 
And still waiting for SolipsismX to prove his accusation:
"And yet they haven't loved Google Wallet which you claimed was the exact same thing and kept posting...
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post #14 of 20
Quote:
Originally Posted by pazuzu View Post

Meanwhile today in the USA we get a Diary of a Whimpy Kid book. Like what the hell is that- a 12 Days of Bag of Hurt ?

If you had paid $340 for the 12 FREE and optional downloads being offered by 12 Days of Gifts then I would understand your scornfulness.

"The real haunted empire?  It's the New York Times." ~SockRolid

"There is no rule that says the best phones must have the largest screen." ~RoundaboutNow

Reply

"The real haunted empire?  It's the New York Times." ~SockRolid

"There is no rule that says the best phones must have the largest screen." ~RoundaboutNow

Reply
post #15 of 20
Quote:
Originally Posted by SolipsismX View Post

If you had paid $340 for the 12 FREE and optional downloads being offered by 12 Days of Gifts then I would understand your scornfulness.

$340 ?????
From where in the Twilight Zone are you writing from in that you would even know how much it all costs as this is only day 8?
And what were the other options?
 
Where's the new Apple TV?
 
And still waiting for SolipsismX to prove his accusation:
"And yet they haven't loved Google Wallet which you claimed was the exact same thing and kept posting...
Reply
 
Where's the new Apple TV?
 
And still waiting for SolipsismX to prove his accusation:
"And yet they haven't loved Google Wallet which you claimed was the exact same thing and kept posting...
Reply
post #16 of 20
Quote:
Originally Posted by pazuzu View Post

$340 ?????
From where in the Twilight Zone are you writing from in that you would even know how much it all costs as this is only day 8?
And what were the other options?

You made the comparison to lucky bags before complaining about free digital items. If you don't know where $340 derives from you really need to consider the thread you are posting in.
Edited by SolipsismX - 1/2/14 at 12:18pm

"The real haunted empire?  It's the New York Times." ~SockRolid

"There is no rule that says the best phones must have the largest screen." ~RoundaboutNow

Reply

"The real haunted empire?  It's the New York Times." ~SockRolid

"There is no rule that says the best phones must have the largest screen." ~RoundaboutNow

Reply
post #17 of 20
Quote:
Originally Posted by SolipsismX View Post

You made the comparison to lucky bags before complaining about free digital items. If you don't know where $340 derives from you really need to consider the thread you are posting in.


Giveaways are giveaways and crap is crap whether free or paid for-
and your point is pointless.
 
Where's the new Apple TV?
 
And still waiting for SolipsismX to prove his accusation:
"And yet they haven't loved Google Wallet which you claimed was the exact same thing and kept posting...
Reply
 
Where's the new Apple TV?
 
And still waiting for SolipsismX to prove his accusation:
"And yet they haven't loved Google Wallet which you claimed was the exact same thing and kept posting...
Reply
post #18 of 20
Originally Posted by pazuzu View Post
Giveaways are giveaways and crap is crap whether free or paid for-
and your point is pointless.

 

So why comment at all when you quite plainly don’t understand what’s going on in either situation?

Originally Posted by Marvin

The only thing more insecure than Android’s OS is its userbase.
Reply

Originally Posted by Marvin

The only thing more insecure than Android’s OS is its userbase.
Reply
post #19 of 20
Quote:
Originally Posted by Tallest Skil View Post

So why comment at all when you quite plainly don’t understand what’s going on in either situation?

What's to understand?
 
Where's the new Apple TV?
 
And still waiting for SolipsismX to prove his accusation:
"And yet they haven't loved Google Wallet which you claimed was the exact same thing and kept posting...
Reply
 
Where's the new Apple TV?
 
And still waiting for SolipsismX to prove his accusation:
"And yet they haven't loved Google Wallet which you claimed was the exact same thing and kept posting...
Reply
post #20 of 20
We're in Osaka for the new year visiting my wife's family. I was going to get up early and go stand in line at the Apple store to buy one but my wife, when whe heard the cost and my plan asked if we NEEDED the stuff that might be in it and I had to say no, and that killed that plan. Darn it.

And yes, it is a big custom here for New Years. Shopping in general and big sales seems big for New Years and I've seen "Lucky bags" at basically every store I've walked by in the couple BIG malls we've visited the last few days.
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