Adobe keynote coincides with Apple's 'Let's talk iPhone' event

Posted:
in iPhone edited January 2014
Adobe is planning to hold a keynote on Tuesday, Oct. 4, at 10 a.m. Pacific, the same date and time of Apple's highly-anticipated press event, where the company is expected to announce a next-generation iPhone.



The event, part of Adobe's annual week long MAX developer conference, will focus on product solutions for web browsers and apps, according to the company's website (via The New York Times). The MAX conference is scheduled to run from Oct. 1-5.



Adobe will also hold a keynote, entitled "Creativity unleashed," on Monday. The event will feature Adobe CTO Kevin Lynch as he showcases how the company is "transforming the creative process across mobile devices, personal computers, and the cloud.



Apple rivals BlackBerry (Research in Motion), HP, Motorola, Samsung and Sony are listed as "platinum sponsors" of the conference.



It is not immediately clear which company first chose their respective keynotes, though Apple only sent out invitations for its event on Tuesday of this week. However, Adobe is not expected to make any major product announcements at the event, as it would likely be eclipsed by Apple's news.







For its part, Apple is expected to announce the fifth-generation iPhone next Tuesday. The handset is assumed to feature a faster A5 processor and an improved camera. Recent evidence suggests that the so-called "IPhone 5" could feature virtual personal assistant voice control functionality.



The Cupertino, Calif., company will also likely highlight its iOS 5 and iCloud software on Tuesday ahead of their release this fall.



Apple's Oct. 4th iPhone event also conflicts with Oracle's OpenWorld conference. That event runs from Oct. 2-6 at the Moscone Center in San Francisco and will attract tens of thousands of attendees.



Adobe and Apple exchanged tense words in 2010 over the issue of Flash on iOS devices. Apple's then CEO Steve Jobs said in an open letter that his company shared "few joint interests" with Adobe and had "grown apart." Adobe CEO Shantanu Narayen called Jobs' letter a "smokescreen."



In recent months, the two companies' relationship appears to have improved. Earlier this month, Adobe announced support for Apple's Newsstand application, new to iOS 5, in its Digital Publishing Suite. Users will now be able to create Newsstand-compatible digital publications for iOS devices. The company also recently added HTML5 video support for iOS devices in its Flash Media Server product.

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Comments

  • Reply 1 of 59
    "So? let's talk Flash."



    ?



    "Um? it's? nice?"
  • Reply 2 of 59
    al_bundyal_bundy Posts: 1,525member
    adobe makes dev tools. they don't care what language you code in as long as you use their product
  • Reply 3 of 59
    paxmanpaxman Posts: 4,546member
    Quote:
    Originally Posted by al_bundy View Post


    adobe makes dev tools. they don't care what language you code in as long as you use their product



    Much as people express their dislike for Adobe's dev tools I ha e never been able to do without DW and PS. They are both hugely overpriced and have become total overkill I that I use less and less of their features, but I still need them frequently. Specially PS. Never found a usable alternative.
  • Reply 4 of 59
    Quote:
    Originally Posted by AppleInsider View Post


    Apple rivals BlackBerry (Research in Motion), HP, Motorola, Samsung and Sony are listed as "platinum sponsors" of the conference.



    Shocker!



    Apple itself is listed as a "tin sponsor."
  • Reply 5 of 59
    D'oh!!!
  • Reply 6 of 59
    Quote:
    Originally Posted by paxman View Post


    Much as people express their dislike for Adobe's dev tools I ha e never been able to do without DW and PS. They are both hugely overpriced and have become total overkill I that I use less and less of their features, but I still need them frequently. Specially PS. Never found a usable alternative.



    I use GIMP, and I've become quite proficient at it. It runs photoshop plugins and opens photoshop project files as well. Best of all its free.
  • Reply 7 of 59
    Quote:
    Originally Posted by Robin Huber View Post


    Shocker!

    Apple itself is listed as a "tin sponsor."



  • Reply 8 of 59
    Quote:
    Originally Posted by AppleInsider View Post


    In recent months, the two companies' relationship appears to have improved...



    This sounds like some sort of "Brad And Jen Patch Up!" kind of thing.
  • Reply 9 of 59
    Quote:
    Originally Posted by ericblr View Post


    I use GIMP, and I've become quite proficient at it. It runs photoshop plugins and opens photoshop project files as well. Best of all its free.



    I use GIMP as well, but the plugin support for the latest PS is not there, or has that changed with 2.7.3?
  • Reply 10 of 59
    Apple should do what they did when they announced FCX and tell Adobe to move their keynote to a different day and time. Just because.
  • Reply 11 of 59
    Quote:
    Originally Posted by Suddenly Newton View Post


    Apple should do what they did when they announced FCX and tell Adobe to move their keynote to a different day and time. Just because.



    why stoop?



    this is the first that i've heard of the adobe event?anywhere. i'm sure they're attempting to steal some of apple's thunder, but even if they're announcing a new product, it's quite pale to the attention apple has gotten everywhere?for several months, now.



    honestly, there really is nothing to see here.
  • Reply 12 of 59
    Here in Japan the news has been mentioning the Apple event since the invites went out... Not a whisper about Adobe...
  • Reply 13 of 59
    Quote:
    Originally Posted by mac_dog View Post


    why stoop?



    this is the first that i've heard of the adobe event?anywhere. i'm sure they're attempting to steal some of apple's thunder, but even if they're announcing a new product, it's quite pale to the attention apple has gotten everywhere?for several months, now.



    honestly, there really is nothing to see here.



    Spot on dog.
  • Reply 14 of 59
    slurpyslurpy Posts: 4,994member
    Way to make sure you get no media attention, Adobe. What company in their right mind would try to steal Apple's thunder on their day? That doesn't happen. Idiotic move if this was Adobe's intent, unless they plan to announce a time machine or something of equal magnitude.
  • Reply 15 of 59
    paxmanpaxman Posts: 4,546member
    Quote:
    Originally Posted by ericblr View Post


    I use GIMP, and I've become quite proficient at it. It runs photoshop plugins and opens photoshop project files as well. Best of all its free.



    I tried Gimp a long time ago but never found the time to learn it properly. It was pretty rough at the edges. I have used Elements a few times but in PS I know my way around. Its like when people insist that the Mac is easier to use than PC - it may be true to a beginner but the easiest tool to use is usually the one you know.
  • Reply 16 of 59
    Adobe is getting into the smartphone game.



    They're releasing the DobePhone. Its OS? ENTIRELY Flash-based. Its web browser? Doesn't even render HTML, only Flash.



    Video support? Sure. If it's Flash.



    Audio support? Flash, sure.



    Pictures? Horribly-designed Flash image galleries, yep.
  • Reply 17 of 59
    Quote:
    Originally Posted by AppleInsider View Post


    t is not immediately clear which company first chose their respective keynotes, though Apple only sent out invitations for its event on Tuesday of this week. However, Adobe is not expected to make any major product announcements at the event, as it would likely be eclipsed by Apple's news.



    ...



    Apple's Oct. 4th iPhone event also conflicts with Oracle's OpenWorld conference. That event runs from Oct. 2-6 at the Moscone Center in San Francisco and will attract tens of thousands of attendees.



    That's the beauty of Apple's secrecy.



    Both Adobe and Oracle have booked their respective venues (LA and SF) for months and probably had a keynote slated for Tuesday at 10am (a typical keynote time for high-tech companies due to the legacy publishing deadlines for weekly periodicals).



    Apart from their own financial conference calls, there's literally nothing from stopping Apple from scheduling an announcement whenever they'd like. They don't participate in trade shows anymore.
  • Reply 18 of 59
    Quote:
    Originally Posted by Robin Huber View Post


    Shocker!



    Apple itself is listed as a "tin sponsor."



    No, Apple is an aluminum [unibody] sponsor.
  • Reply 19 of 59
    Quote:
    Originally Posted by paxman View Post


    I have never been able to do without DW and PS. They are both hugely overpriced and have become total overkill I that I use less and less of their features, but I still need them frequently. Specially PS. Never found a usable alternative.



    I think your latter statement explains the "hugely overpriced" you are lamenting formerly.
  • Reply 20 of 59
    Quote:
    Originally Posted by Slurpy View Post


    Way to make sure you get no media attention, Adobe. What company in their right mind would try to steal Apple's thunder on their day? That doesn't happen. Idiotic move if this was Adobe's intent, unless they plan to announce a time machine or something of equal magnitude.



    Umm...people have known about Adobe Max 2011 since at the very least the beginning of June. So, no, it's not Adobe but APPLE that scheduled the event that is in conflict with other shows. Not that either side really cares since these events really aren't geared for the same type of people.
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