Apple gives away new Lorde single in '12 Days of Gifts' app preview
Eleven days earlier than expected, Apple on Sunday gave away the first freebie as part of its "12 Days of Gifts" app promotion, which will offer almost two weeks' worth of free apps, songs and other digital content to users over the holiday season.
Those who have already downloaded Apple's 12 Days of Gifts iOS app were met with a nice surprise on Sunday, as Apple gave away Lorde's latest single "No Better," which debuted in the iTunes store on Friday. The download also includes a music video for the artist's breakout hit "Royals."
Dubbed as a "gift to get you started," the song/music video combo download comes 11 days prior to the official start date of Apple's "12 Days of Gifts" promotion, slated to kick off on Dec. 26. Currently, the 12 Days of Gifts app acts as a countdown timer to that date.
This year will be the first Apple has included the U.S. in its annual giveaway tradition, which was previously limited to iOS device users in Europe and Canada. As in past years, Apple will be giving away a free downloadable song, app, book, movie or TV show each day from Dec. 26 though Jan. 6. Offers can be claimed through the app and are valid for 24 hours.
12 Days of Gifts comes in at 64.7MB and can be downloaded for free from the iOS App Store.
Those who have already downloaded Apple's 12 Days of Gifts iOS app were met with a nice surprise on Sunday, as Apple gave away Lorde's latest single "No Better," which debuted in the iTunes store on Friday. The download also includes a music video for the artist's breakout hit "Royals."
Dubbed as a "gift to get you started," the song/music video combo download comes 11 days prior to the official start date of Apple's "12 Days of Gifts" promotion, slated to kick off on Dec. 26. Currently, the 12 Days of Gifts app acts as a countdown timer to that date.
This year will be the first Apple has included the U.S. in its annual giveaway tradition, which was previously limited to iOS device users in Europe and Canada. As in past years, Apple will be giving away a free downloadable song, app, book, movie or TV show each day from Dec. 26 though Jan. 6. Offers can be claimed through the app and are valid for 24 hours.
12 Days of Gifts comes in at 64.7MB and can be downloaded for free from the iOS App Store.
Comments
Nice. Got it. I'm no huge Lorde fan, but it's still a good song. Good for her. Good for Apple.
We all are suffering from this. Trolls were explicitly told to leave, yet I see some coming back in another thread. Not you revenant!
I would say it's excellent marketing for her. I have never heard of her in my life, and now thanks to this promo, everyone in the appleverse will now know the "lorde's" name. You can't buy advertising like this with money.
That said, anyone knows what sort of arrangement Apple has made with her? Is she reimbursed for giving away her song for free, and if so, what is the rate?
We all are suffering from this. Trolls were explicitly told to leave, yet I see some coming back in another thread. Not you revenant!
I am sorry, am i troll for expressing a problem i am having with the app? confused.
Not at all. Just a play of words with your 'unable to complete your request'
Not at all. Just a play of words with your 'unable to complete your request'
ok. i get it, sorry for the confusion
Music has gone to shit; this isn't music. Even within the pathetic sub-genre it's in it's bad. Bring back the originality and creativity of 80's pop music to current popular music. Good God.
So don't listen to it... I am sure many many other people do like her/his music and appreciate the free song....
Reimburse??? I think she'll have to pay Apple for this
Don't give me that garbage. I appreciate the free gesture by this billion dollar company, it was just a general comment on the state of modern music. You'll find people who appreciate every artist, but that doesn't make the artist any good. Don't give me that 'so don't listen to it' crap. A comment as dull, unoriginal and lacking substance as the music in question.
Don't give me that garbage. I appreciate the free gesture by this billion dollar company, it was just a general comment on the state of modern music. You'll find people who appreciate every artist, but that doesn't make the artist any good. Don't give me that 'so don't listen to it' crap. A comment as dull, unoriginal and lacking substance as the music in question.
Are you saying that there's no good music left? That's impossible considering how many people are making music now. Admittedly there's a lot of bad stuff as well and the cream doesn't always rise to the top, but if you have the patience you'll find something you like. The whole "music hasn't been good since (whatever era you want)" just reeks of somebody getting older and not wanting stuff to change
[I]"Ah wun ... and a too ... and ..."[/I]
Ha! I'm an 80s guy too. All went downhill from 90s onwards.
Another inane comment. Obviously, there are one or two gems to be sifted from contemporary music, but the overall standard has plummeted since the 80s. The quantity argument is stupid; how many people were composing in Bach's time?
It's interesting to me how we tend to think of society as a whole as relentlessly marching forward with the passage of time. And yet, with music, this doesn't seem to hold true.
Ps: Ireland, when I was a kid we had to walk uphill to and from school every day. Those were the days.
I'll never understand this elitist tone toward music. With other forms of art it's not nearly as severe. I can say I like the show Elementary and your opinion would likely be "I don't watch TV" or "I don't care for that show" but I doubt you would claim that all TV is shit as a result of mentioning one show. Yet with music the emotion and ignorance is so high. Do you not realize that your bond with music is not some absolute and that anyone that doesn't agree with it or music that doesn't follow this very specific form or come from this time isn't by define shit. Music has evolved, it's your taste that has solidified. There is nothing inherently wrong with you choosing not truly engage in music outside a very specific genre and time frame — if those old songs make you happy then embrace it — but its ignorant to disparage all other music simply because it didn't speak to you at a specific, impressionavble time in your mental development.
/s