Upcoming Steve Jobs biography dives deep into Apple cofounder's life, features interviews with Tim C

Posted:
in General Discussion edited March 2015
An upcoming biography about Steve Jobs promises an intimate portrait of the late tech guru told through extensive interviews with Jobs' inner circle, including current Apple CEO Tim Cook, SVP of Design Jony Ive and Jobs' widow Laurene Powell Jobs, among others.




The new book, "Becoming Steve Jobs: The Evolution of a Reckless Upstart into a Visionary Leader" by noted technology journalist Brent Schlender and Fast Company executive editor Rick Tetzeli, incorporates 25 year's worth of Jobs interviews with new information from Jobs' family, friends and competitors to paint a more complete picture of the tech luminary's life.

From the book's official website:
A brilliantly reported, compellingly written book that overturns the conventional view of Steve Jobs--the Jobs that is frozen forever as half genius, half jerk--Becoming Steve Jobs answers the central question about the life and career of the Apple cofounder and CEO: How did a young man so reckless and arrogant that he was exiled from the company he founded become the most effective visionary business leader of our time?
Schlender, who previously worked for The Wall Street Journal and Fortune, established a relationship with Jobs after first meeting the Apple cofounder during his "wilderness period" in 1986. Over the ensuing 25 years, Schlender conducted numerous interviews with Jobs, which are included in the book.

Other interviewees include Apple and Pixar employees including Eddy Cue, John Lasseter and Disney CEO Bob Iger.

Daring Fireball's John Gruber, who was privy to an advance copy of the "Becoming Steve Jobs," said on Monday that it's "the book Steve Jobs that the world deserves," revealing that some of the stories "are going to be sensational."

"Becoming Steve Jobs" is available for preorder through Amazon.com and the iTunes iBookstore.
«1

Comments

  • Reply 1 of 35
    tallest skiltallest skil Posts: 43,399member

    Cool. Finally a companion/counter to the other one.

     

    A brilliantly reported, compellingly written book 


     

    Yeah, I don’t like this. Unless it’s a quote from someone reviewing it, praise heaped onto a book by its publisher or creators should raise red flags.

     

    Not to say such behavior is only seen in this book.

  • Reply 2 of 35
    rogifanrogifan Posts: 10,669member
    Hopefully this is actually a good book. Isaacson's book was quite disappointing. No wonder Jony Ive said of it: "my regard couldn't be any lower".
  • Reply 3 of 35
    I have doubts. Written by WSJ and Fortune journalists? Sounds like a recipe for sensationalism, rather than "deep understanding." But I'll withhold judgment until the book is out.
  • Reply 4 of 35

    This sounds interesting.

     

    Although I enjoyed Isaacson's biography, I felt that it was rather short, and that it didn't give Jobs his due. 

     

    This one sounds as though it might.

  • Reply 5 of 35
    How did he become a visionary leader? By turning everything he was ever even remotely involved in to an autocracy. Apple of tomorrow will be nothing like today or, better, yesterday. You need razor sharp focus with little internal friction to accomplish something revolutionary.
  • Reply 6 of 35
    anantksundaramanantksundaram Posts: 19,064member
    [VIDEO][/VIDEO]
    How did he become a visionary leader? By turning everything he was ever even remotely involved in to an autocracy. Apple of tomorrow will be nothing like today or, better, yesterday. You need razor sharp focus with little internal friction to accomplish something revolutionary.

    What do you do for a living? Write 'how to be a one-minute manager' tomes?
  • Reply 7 of 35
    asdasdasdasd Posts: 5,267member
    I found the Isaacson book dreary. This sounds interesting.
  • Reply 8 of 35
    dasanman69dasanman69 Posts: 12,976member
    Slightly off topic. Just saw a Cadillac commercial with Steve Wozniack that was filmed in SoHo, NYC.

  • Reply 9 of 35

    The Walter Issacson book was a big disappointment. Despite all the hype, for those that were familiar with many of the well publicized events in the life of Jobs, it was just a rehash, and an uninspired one at that. 

     

    I was really hoping for some greater insights into his youth, adoptive family, hippie travels, time at Reed college ...  some of the really formative stuff. And then, greater depth on his years in the wilderness at Next, from the people that he worked with on a regular basis there. 

     

    Not sure if this is the book that will do that, probably not, but I'll still read it anyway ...

  • Reply 10 of 35
    gtrgtr Posts: 3,231member
    dasanman69 wrote: »
    Slightly off topic. Just saw a Cadillac commercial with Steve Wozniack that was filmed in SoHo, NYC.


    Wozniak speaks way, way too slowly in this ad.

    I had to take a breath at the end of it.
  • Reply 11 of 35

    Preordered it. It'll be nice to have something better than Issacson's book.

  • Reply 12 of 35
    Quote:

    Originally Posted by GTR View Post

     
    Quote:

    Originally Posted by dasanman69 View Post



    Slightly off topic. Just saw a Cadillac commercial with Steve Wozniack that was filmed in SoHo, NYC.







    Wozniak speaks way, way too slowly in this ad.



    I had to take a breath at the end of it.

     

     

    You do realise that you don't have to repeat what he says out loud? <img class=" src="http://forums-files.appleinsider.com/images/smilies//lol.gif" />

  • Reply 13 of 35
    I have doubts. Written by WSJ and Fortune journalists? Sounds like a recipe for sensationalism, rather than "deep understanding." But I'll withhold judgment until the book is out.

    It may be sensationalism, but it's necessary in the furthering process of deifying Steve Jobs. Your grandchildren will come and ask you what it was like to live in the time when Steve Jobs walked the Earth slaying sweaty Blue Meanies who lumbered too and fro in the Land of Redmond... "What was it like in the Past before iDevices," your grandchildren will ask? And they will sit patiently as you tell them of a time before Beige Boxes when the Sugar Water Man drove Steve Jobs out of the temple and into the California desert to wander while looking for the NeXT Black Monolith thing... which Steve rode on back into the Temple at One Infinity Way as all the people declared, "Hosanna! Steve hath returned and Nature is set right and Prosperity and Happiness will reign over the Faithful once again." Steve the Grey who was driven out in thunder and lightning is now Steve the White, a much more Focused and Gentle Man, fit to ascend and sit upon a pile of Long Green, the likes of which has not been seen on this Orb since the times of Tea Barons and their Ilk.
  • Reply 14 of 35
    gtrgtr Posts: 3,231member
    Quote:
    Originally Posted by Benjamin Frost View Post

     

    You do realise that you don't have to repeat what he says out loud? <img class=" src="http://forums-files.appleinsider.com/images/smilies//lol.gif" />


     

    I do realise that I don't have to repeat what is said out loud?

     

    ;)

  • Reply 15 of 35
    Quote:

    Originally Posted by GTR View Post

     
    Quote:
    Originally Posted by Benjamin Frost View Post

     

    You do realise that you don't have to repeat what he says out loud? <img class=" src="http://forums-files.appleinsider.com/images/smilies//lol.gif" />


     

    I do realise that I don't have to repeat what is said out loud?

     

    ;)


     

     

    Woz's words in the ad! You said you needed a breath after he finished them, so I presumed you were speaking them along with him. :)

  • Reply 16 of 35
    Preordered it. It'll be nice to have something better than Issacson's book.

    I considered ordering it, but then decided to wait for the movie, which, as I understand will be called, "Steve Jobs in the land of the Bozos."
  • Reply 17 of 35
    Quote:

    Originally Posted by Macky the Macky View Post

     
    Quote:

    Originally Posted by Suddenly Newton View Post



    I have doubts. Written by WSJ and Fortune journalists? Sounds like a recipe for sensationalism, rather than "deep understanding." But I'll withhold judgment until the book is out.




    It may be sensationalism, but it's necessary in the furthering process of deifying Steve Jobs. Your grandchildren will come and ask you what it was like to live in the time when Steve Jobs walked the Earth slaying sweaty Blue Meanies who lumbered too and fro in the Land of Redmond... "What was it like in the Past before iDevices," your grandchildren will ask? And they will sit patiently as you tell them of a time before Beige Boxes when the Sugar Water Man drove Steve Jobs out of the temple and into the California desert to wander while looking for the NeXT Black Monolith thing... which Steve rode on back into the Temple at One Infinity Way as all the people declared, "Hosanna! Steve hath returned and Nature is set right and Prosperity and Happiness will reign over the Faithful once again." Steve the Grey who was driven out in thunder and lightning is now Steve the White, a much more Focused and Gentle Man, fit to ascend and sit upon a pile of Long Green, the likes of which has not been seen on this Orb since the times of Tea Barons and their Ilk.

     

     

    Lol! So funny! Thy wit returneth!

     

    Daniel Eran Dilger once wrote a great biblical-speak satire on something like Flash on his old site; he should really expand on yours. My wife does a good line in them, too.

  • Reply 18 of 35
    gtrgtr Posts: 3,231member

    Isaacson squandered the opportunity of a lifetime with his biography on Jobs.

     

    There are many books that did not have direct access to the man himself that also did not include the last few years just before his death that contain almost identical material to that provided in Isaacson's book. It's title should have actually been "Meh!".

     

    Chrisann Brennan's "The Bite in the Apple" contains more new and interesting stuff in it than any of the rubbish that Isaacson pumped out.

     

    This, however, sounds interesting.

     

    But will it be as good as "Haunted Empire"? ;) 

     

    I'd like to see Tim Cook write something after he retires/is killed by Samsung assassins.

  • Reply 19 of 35
    dasanman69dasanman69 Posts: 12,976member
    gtr wrote: »
    Wozniak speaks way, way too slowly in this ad.

    I had to take a breath at the end of it.

    The entire commercial makes no sense. He's talking about building computers, while listening to vinyl records on a very expensive turntable but using headphones. SoHo was chosen because Cadillac is moving its HQ there, but it's not a place I can vision Woz living in.
  • Reply 20 of 35
    Quote:

    Originally Posted by GTR View Post

     

     

    I'd like to see Tim Cook write something after he is killed by Samsung assassins.


    How would he do that?

Sign In or Register to comment.