Apple adds user videos to 'Shot on iPhone 6' ad campaign
As part of its ongoing iPhone 6 ad campaign, Apple on Monday moved beyond still photographs and added to its online "Shot on iPhone 6" gallery a handful of short films shot by users.

Apple includes seven short videos, each around 15 seconds long and set to a backing track, in a new section of its "Shot on iPhone 6" website that debuted in March. The World Gallery of films joins an existing section filled with photos taken by everyday iPhone 6 users.
It appears users relied on Apple's included iOS Camera app to capture featured footage as the website does not make mention of third-party titles. Also unlike the World Gallery's photo category, the new section lacks shooting tips and links to hardware accessories, suggesting the clips were pulled directly from stock iPhone units.
As for the footage itself, a number of clips add drama with slow motion effects, while others show off iPhone's ability to accurately capture the vibrancy of dynamically lit scenes. With optical image stabilization the iPhone 6 Plus is particularly well suited to shoot high-contrast photo and video.
Apple has consistently touted iPhone's camera capabilities as being among the best in the industry standard, and to great effect. When the company kicked off the "Shot on iPhone 6" campaign, for example, it claimed the handset as the most popular camera on earth and plastered gigantic versions of select World Gallery images on billboards around the world.

Apple includes seven short videos, each around 15 seconds long and set to a backing track, in a new section of its "Shot on iPhone 6" website that debuted in March. The World Gallery of films joins an existing section filled with photos taken by everyday iPhone 6 users.
It appears users relied on Apple's included iOS Camera app to capture featured footage as the website does not make mention of third-party titles. Also unlike the World Gallery's photo category, the new section lacks shooting tips and links to hardware accessories, suggesting the clips were pulled directly from stock iPhone units.
As for the footage itself, a number of clips add drama with slow motion effects, while others show off iPhone's ability to accurately capture the vibrancy of dynamically lit scenes. With optical image stabilization the iPhone 6 Plus is particularly well suited to shoot high-contrast photo and video.
Apple has consistently touted iPhone's camera capabilities as being among the best in the industry standard, and to great effect. When the company kicked off the "Shot on iPhone 6" campaign, for example, it claimed the handset as the most popular camera on earth and plastered gigantic versions of select World Gallery images on billboards around the world.
Comments
EXACTLY!!
People complain that iPads aren't selling well. Well iPads were supposed to be the leader in the post PC era and replace laptops but Apple isn't doing them justice at all. iPad should have MORE memory, BETTER cameras and processing and MORE storage. Why the hell it isn't happening is very sad.
And then you realize your awesome 20 minute video you just shot just took your entire 5 GB of free icloud......
You seem to be trolling this 5GB thing quite heavily lately. With all your Apple stock and gains, you can't afford $1/month? Really?
But it's an iPad. People still look foolish take pics with it let alone video. Then again I'm sure the next iPad will have a better camera.
its not about the money, but the principle.
What's the principle exactly...
All I'm seeing is a profitable company competing in services against Google and Amazon business models. Perhaps given more buildout, that amount of storage would climb to, I don't know, maybe 10 GB. But why should Apple want or have to compete for that matter with an an advertising company or an online retailer known for minimal profits?
People take photos with it anyway. It deserves at least the same camera as the current iPhone.
I don't agree with you often but I do agree with you in every way with this subject. The cloud is how you can lock people in even more. Everything is going cloud based.
They're going to have to bump up storage after Google's store-all-your-photos-free announcement at IO. I don't need "free", but I do need to not max out before I save everything currently on my phone.
But it's an iPad. People still look foolish take pics with it let alone video.
I think people with bright color dyed hair, nose piercings, wool caps in the summer, pants hanging half way down their ass and tattoos look foolish. I never understood why taking a picture with an iPad supposedly made one look foolish.
The iPad camera is great for eBay listings; snap and upload right in the app. And when I'm having an iMessage conversation I don't want to have to reach for my iPhone, I want to grab a pic right there.
What principle? Childish entitlement? That's the only "principle" I can think of that makes any sense in this scenario. Data centres cost. Bandwidth costs. Storage costs. Yet you act as if it's some human right to get unlimited cloud storage and bandwidth for free. Get over yourself. Or, switch to Google services and let them monetize you so you can save your precious $0.99/m. Just think about it- in just a year you'll be able to put all that money aside and buy a fucking sandwich!