If thicker means camera no longer sticking out I'm in !
It won't have that effect. The 6+ is already thicker by 0.2mm and it's camera sticks out. The leather case sold by Apple in a number of colors is the perfect remedy for the camera sticking out. Anyone who would be okay with making the iPhone sufficiently thicker such that the camera no longer sticks out (presumably you're in this group) would also likely not object to adding the leather protective case. It sufficiently pads the rear of the iPhone such that the camera bulge in recessed within the case, it protect the iPhone from scratches, it's attractive (I have the Navy Blue on a Silver iPhone 6 model), and it offers a better grip versus the smooth metal iPhone body. Who wouldn't want all that?
Yeah, thicker! End the tyrannous regime of thinness. Down with the artists. Up with the engineers.
What Apple needs is a new line of products much like the white MacBooks and (until recently) the Mac mini. Deliberately indifferent to fads and styles, they're intelligently designed for practicality. Schools can buy them because upgrading them or fixing them takes just a few minutes. Parents with limited budgets will love them.
My aging white MacBook illustrates that perfectly. Even a total klutz can add more RAM and swap out the hard drive in under ten minutes. Try doing that will any of Apple's current products.
Apple doesn't have to advertise them. All it needs to do is make and sell them. Smart consumers will find and buy them, making more money. And the silly twits can go on thinking that thin matters.
Apple's philosophy is along the lines of computer as appliance. Nobody upgrade their TV or Refrigerator or toaster. You purchase the model with the capabilities you need from a company that builds them to last relatively trouble- and maintenance-free for years (for as long as their processing power will likely be sufficient to run an ever-evolving suite of applications) and then you get a new one, selling your old one along to someone with more modest needs, like someone in the developing world. That's true for all Apple's computing devices; Macs, iPads, and iPhones. Not a bad way to approach the market if you ask me.
Claiming to have created an "entirely new [7000 series] alloy" is essentially a meaningless statement. Aluminum alloys contain varying amounts of silicon, iron, copper, manganese, magnesium, chromium, zinc and sometimes other metals to get the desired physical properties. Altering the proportions of one or more of those constituents may result in a new alloy, but given their number there's an extremely large number of possible variations. Anyone could specify a third decimal place change and claim a new alloy.
That said, 7000 series aluminum alloys are very high strength and for that reason can be somewhat slower to machine, so if Apple does adopt them for the next iPhone it's not without manufacturing significance. There's a good deal more metal to be machined out of an iPhone case than that of an Apple Watch.
Yup, anyone can specify a different proportion of each ingredient, same as baking a cake. But that's not a fair representation of what Apple, or any other company, does when mixing a new formula. Changing the ingredients willy nilly in a cake recipe will very often result in a poor outcome. So there's no value in just modifying inputs without regard to outcome. Apple started with a specific goal, then had to apply physics and material science to determine which combination of ingredients in which proportion would yield that goal. I doubt its dead simply to target a stronger, harder version of an alloy that retains the color properties you want, and isn't more brittle or falls down in some other area, like workability, etc.
I'm glad I wait for the S-cycle. I love my 5s and the chip improvement and touch id. Love touch Id. Looks like the 6s is going to be another great improvement.
Most of this was believable until he mentioned that the gold iPhone would be more yellow gold than champagne. I find that highly doubtful. The new iPhones will most likely be the same colors as the new MacBooks. Didn't this guy also say there would be a pink iPhone? What happened to that rumor?
Anyone wanna put book down on the length of the iPhone 6s video extolling the metallurgy? Those things at the Watch event were just a train wreck. Interesting, sure. Stuff of a launch event? No. Unless you really get wood from hearing Jony pronounce the word "aluminium."
I don't care about the increase in thickness, but was hoping for less bezel--the increased width and height might be a problem for me. The 6 is already too big for several of my shirt pockets.
Really, it's shirt pockets that have to change. It's like shirt designers never bend over to pick up something in their whole lives with something in a shirt pocket. Now that we have pocket computers, shirt pockets should be deep with flaps.
Anyway, I'm sure the bezels will shrink when the technology allows it, including the production technology.
Anyone wanna put book down on the length of the iPhone 6s video extolling the metallurgy? Those things at the Watch event were just a train wreck. Interesting, sure. Stuff of a launch event? No. Unless you really get wood from hearing Jony pronounce the word "aluminium."
A 2 minute (or less) video talking about materials was a train wreck? Seriously?
Apple and Samsung sell more phones than everyone else combined and they both have flagship devices where the camera sticks out slightly in the back. I don think anyone cares about this.
Anyone wanna put book down on the length of the iPhone 6s video extolling the metallurgy? Those things at the Watch event were just a train wreck. Interesting, sure. Stuff of a launch event? No. Unless you really get wood from hearing Jony pronounce the word "aluminium."
Those videos are vital for the market the Watch is aimed at. Watch wearers (yours truly included) care about materials.
Incidentally, the original MacBook Air intro video was quite similar, though with emphasis on machining.
It's not something that affects sales. Watch the video, then analyze the photo and then check Google:
<iframe width="640" height="385" src="//www.youtube.com/embed/WKd6gT3Kz10" frameborder="0" allowfullscreen=""></iframe>
Those videos are vital for the market the Watch is aimed at. Watch wearers (yours truly included) care about materials.
Incidentally, the original MacBook Air intro video was quite similar, though with emphasis on machining.
There wasn't a video for the first MBA. You must be thinking about the unibody MBP. And for that one Jobs actually had Jony Ive on stage explaining the process of machining the case from a single aluminum blank. I remember at the time when the unibody rumors surfaced all these industrial design "experts" showed up to to say there's no way Apple would machine a laptop from a block of aluminum and listed all the reasons why it was nuts. Of course that's exactly what Apple did and is still doing to this day.
It's not something that affects sales. Watch the video, then analyze the photo and then check Google:
<iframe width="640" height="385" src="//www.youtube.com/embed/WKd6gT3Kz10" frameborder="0" allowfullscreen=""></iframe>
After seeing the pics and all, I am glad they didn't go ticker. That thickness was fine the iPhone 5, but not so much for the 6/6plus, in my option. I always use a case so never cared about the camera sticking out.
My aging white MacBook illustrates that perfectly. Even a total klutz can add more RAM and swap out the hard drive in under ten minutes. Try doing that will any of Apple's current products.
Apple doesn't have to advertise them. All it needs to do is make and sell them. Smart consumers will find and buy them, making more money. And the silly twits can go on thinking that thin matters.
what nonsense. worse, you completely fail to understand that other people have different needs than your own. classic technocrati flaw -- inability to emphasize with others. I've owned your old MB, and i own the thinner new MacBooks. guess what? i like the thinner ones better. the day-to-day value of a thin, light piece of gear in my bag far outweighs the one-and-done value of upgrading notebook RAM. and hard drives? please, I've never bothered to upgrade any of my apple device drives. i have better things to do w/ my time, and so do my clients & employers.
Comments
If thicker means camera no longer sticking out I'm in !
It won't have that effect. The 6+ is already thicker by 0.2mm and it's camera sticks out. The leather case sold by Apple in a number of colors is the perfect remedy for the camera sticking out. Anyone who would be okay with making the iPhone sufficiently thicker such that the camera no longer sticks out (presumably you're in this group) would also likely not object to adding the leather protective case. It sufficiently pads the rear of the iPhone such that the camera bulge in recessed within the case, it protect the iPhone from scratches, it's attractive (I have the Navy Blue on a Silver iPhone 6 model), and it offers a better grip versus the smooth metal iPhone body. Who wouldn't want all that?
Yeah, thicker! End the tyrannous regime of thinness. Down with the artists. Up with the engineers.
What Apple needs is a new line of products much like the white MacBooks and (until recently) the Mac mini. Deliberately indifferent to fads and styles, they're intelligently designed for practicality. Schools can buy them because upgrading them or fixing them takes just a few minutes. Parents with limited budgets will love them.
My aging white MacBook illustrates that perfectly. Even a total klutz can add more RAM and swap out the hard drive in under ten minutes. Try doing that will any of Apple's current products.
Apple doesn't have to advertise them. All it needs to do is make and sell them. Smart consumers will find and buy them, making more money. And the silly twits can go on thinking that thin matters.
Apple's philosophy is along the lines of computer as appliance. Nobody upgrade their TV or Refrigerator or toaster. You purchase the model with the capabilities you need from a company that builds them to last relatively trouble- and maintenance-free for years (for as long as their processing power will likely be sufficient to run an ever-evolving suite of applications) and then you get a new one, selling your old one along to someone with more modest needs, like someone in the developing world. That's true for all Apple's computing devices; Macs, iPads, and iPhones. Not a bad way to approach the market if you ask me.
Claiming to have created an "entirely new [7000 series] alloy" is essentially a meaningless statement. Aluminum alloys contain varying amounts of silicon, iron, copper, manganese, magnesium, chromium, zinc and sometimes other metals to get the desired physical properties. Altering the proportions of one or more of those constituents may result in a new alloy, but given their number there's an extremely large number of possible variations. Anyone could specify a third decimal place change and claim a new alloy.
That said, 7000 series aluminum alloys are very high strength and for that reason can be somewhat slower to machine, so if Apple does adopt them for the next iPhone it's not without manufacturing significance. There's a good deal more metal to be machined out of an iPhone case than that of an Apple Watch.
Yup, anyone can specify a different proportion of each ingredient, same as baking a cake. But that's not a fair representation of what Apple, or any other company, does when mixing a new formula. Changing the ingredients willy nilly in a cake recipe will very often result in a poor outcome. So there's no value in just modifying inputs without regard to outcome. Apple started with a specific goal, then had to apply physics and material science to determine which combination of ingredients in which proportion would yield that goal. I doubt its dead simply to target a stronger, harder version of an alloy that retains the color properties you want, and isn't more brittle or falls down in some other area, like workability, etc.
Most of this was believable until he mentioned that the gold iPhone would be more yellow gold than champagne. I find that highly doubtful. The new iPhones will most likely be the same colors as the new MacBooks. Didn't this guy also say there would be a pink iPhone? What happened to that rumor?
They could also be the same color as the watches.
Anyone wanna put book down on the length of the iPhone 6s video extolling the metallurgy? Those things at the Watch event were just a train wreck. Interesting, sure. Stuff of a launch event? No. Unless you really get wood from hearing Jony pronounce the word "aluminium."
Really, it's shirt pockets that have to change. It's like shirt designers never bend over to pick up something in their whole lives with something in a shirt pocket. Now that we have pocket computers, shirt pockets should be deep with flaps.
Anyway, I'm sure the bezels will shrink when the technology allows it, including the production technology.
A 2 minute (or less) video talking about materials was a train wreck? Seriously?
Apple and Samsung sell more phones than everyone else combined and they both have flagship devices where the camera sticks out slightly in the back. I don think anyone cares about this.
The camera shouldn't be sticking out anyway!
Oh great one, please tell us how you plan to modify the laws of physics.
Those videos are vital for the market the Watch is aimed at. Watch wearers (yours truly included) care about materials.
Incidentally, the original MacBook Air intro video was quite similar, though with emphasis on machining.
If Apples changes the dimensions of the iPhone, doesn't this mean they would have to modify all of their manufacturing equipment?
It doesn't affect sales because 99.9% of iPhone buyers don't care.
There wasn't a video for the first MBA. You must be thinking about the unibody MBP. And for that one Jobs actually had Jony Ive on stage explaining the process of machining the case from a single aluminum blank. I remember at the time when the unibody rumors surfaced all these industrial design "experts" showed up to to say there's no way Apple would machine a laptop from a block of aluminum and listed all the reasons why it was nuts. Of course that's exactly what Apple did and is still doing to this day.
After seeing the pics and all, I am glad they didn't go ticker. That thickness was fine the iPhone 5, but not so much for the 6/6plus, in my option. I always use a case so never cared about the camera sticking out.
what nonsense. worse, you completely fail to understand that other people have different needs than your own. classic technocrati flaw -- inability to emphasize with others. I've owned your old MB, and i own the thinner new MacBooks. guess what? i like the thinner ones better. the day-to-day value of a thin, light piece of gear in my bag far outweighs the one-and-done value of upgrading notebook RAM. and hard drives? please, I've never bothered to upgrade any of my apple device drives. i have better things to do w/ my time, and so do my clients & employers.