Apple Stores may end 'One to One' training sessions in near future, report claims
Apple is on the verge of phasing out its "One to One" training sessions for Apple Store customers, aiming to direct people into free, open workshops instead, a report said on Monday.
The company will honor any current One to One memberships until they run out, but no new ones will be sold, a source informed MacRumors. One to One costs $99 per year and offers basic training on Apple products via a mix of personal and group sessions.
Apple already runs a variety of free workshops at its stores, but the company is allegedly looking to reorganize them around themes like "Discover" and "Create." Workshops should also be easier to find on Apple's main website, instead of being buried in subsections for individual stores.
The motivation for the change is unclear, but Apple has largely ignored One to One during the past few years in terms of marketing and improvements. That could mean dwindling public interest in the program.
Alternately -- or because of low interest -- Apple might also want to maximize the labor it gets out of retail staff. Workers running personal One to One sessions aren't free to talk to other customers or process sales, which can potentially impede business.
The company will honor any current One to One memberships until they run out, but no new ones will be sold, a source informed MacRumors. One to One costs $99 per year and offers basic training on Apple products via a mix of personal and group sessions.
Apple already runs a variety of free workshops at its stores, but the company is allegedly looking to reorganize them around themes like "Discover" and "Create." Workshops should also be easier to find on Apple's main website, instead of being buried in subsections for individual stores.
The motivation for the change is unclear, but Apple has largely ignored One to One during the past few years in terms of marketing and improvements. That could mean dwindling public interest in the program.
Alternately -- or because of low interest -- Apple might also want to maximize the labor it gets out of retail staff. Workers running personal One to One sessions aren't free to talk to other customers or process sales, which can potentially impede business.
Comments
Has anyone here ever used them or know anyone that has? Not that my experiences amount to much but I can't think of a single person that has used those sessions.
I went to one free session once just to see what it was about, but there were people utterly new to computers and it made the class intolerable.
I went to one free session once just to see what it was about, but there were people utterly new to computers and it made the class intolerable.
Then no it was not one to one.
Then no it was not one to one.
I know.
Has anyone here ever used them or know anyone that has? Not that my experiences amount to much but I can't think of a single person that has used those sessions.
When I go too the Apple store I see some old people in One to One sessions.
Keep cutting those corners, Apple. That's you end up with rounded rectangles¡
but...but...that's when Samsung starts copying them!
Has anyone here ever used them or know anyone that has? Not that my experiences amount to much but I can't think of a single person that has used those sessions.
Some years ago, when purchasing a MacBook for a daughter, we bought that for her, to ensure she could get help with some
video-related & other issues...but no, i don't think she ever used it after all...but that was in the good old days when you could always 'intuit' your way through pretty much anything - not all of us are up to that, these days, and, if I were purchasing a new iMac, I might have purchased it for various iTunes, iPhotos, iCloud & Family Sharing issues I could do a better job of blundering through...but now, apparently not.
Now, most of the general public thinks they know everything, especially the younger generation, and don't opt for the OneToOne membership, except those who are old and wise and honest enough to say "I don't know"... of course until they have to come into the genius bar(complaining the whole time), that something is wrong with their device, only to come to find they didn't know how to work it and should have done some research or homework on their own if not to take advantage of the SEVERAL resources Apple provides to learn about their product. Like, ever try going to Apple.com? LOTS of info on there. But nowhere to ask a specific question to a person, in front of them, being able to show them your files and system and interact in a One To One human basis.
It's important to stay connected physically these days. Or we are all just headed for the Axiom with Wally and EVE.
Time to wake up people, get real, look in the mirror, and realize education is a good thing and Apple does a VERY good job taking care of that, or modifying how they are doing things to make the system better. . . case in point, making Genius Bar reservations may become easier . . .Right?
Hate and negativity waste way too much energy.
Be grateful for the services these people provide. Where else do you see / experience ANYTHING like it? Seriously.
Impossible. The customer is only allowed to book one Personal Training sessions at a time. Unless an employee is booking multiple sessions, in which case they are looking to get in trouble.
We have people from ages 8 to 99 who come in. As a Creative, I love my job, helping people realize things they never thought possible. I've helped people learn about Final Cut Pro X and have gone on to submit full length movies to festivals, to helping kids learn how to better use their computer for school, and middle aged business folks learn the ins and outs of our office suite and go on to make some pretty impressive documents.
If in fact they get rid of the service, it will be a sad day indeed. Many people will not be able to fully benefit from our amazing and brilliant people who not only know the software inside and out, but also have a passion fro teaching and do so just as good as ANY teacher out there. This of course is referring to Creatives.
We'll see soon enough if this pans out to be true or not.
/s /s /s /s /s /s /s /s /s /s /s /s /s /s /s /s
...it has been a huge help for this user, allowing economical assistance for individual sessions and then follow up project work under the open session, literally completing small projects that would have taken much longer...
Additionally 'Creatives' have seemed interested in uses of the MacOS, most recently complimenting what was suggested as one of the most compelling client promo books they had ever seen created in the iPhoto software, as well as occasionally discovering tricks, tips or figuring workarounds (including iWeb) in fact helping the 'Creative'...
Of course it is also probably a good loss leader, as it is tough to leave without buying something!
I wish they would actually expand the program to include iBooks Author & Server...