Apple airs Apple TV ad focusing on Siri voice control, Apple Music
Apple on Thursday shared a new Apple TV ad highlighting the fourth-generation set-top's Siri voice control functionality, deep content search and Apple Music integration.
Titled "The Kiss," Apple's latest ad stars Nikolaj Coster-Waldau ("Game of Thrones") and Alison Brie ("Community," "Mad Men"), who open the minute-long spot locked in warm embrace, music swelling. The romance abruptly ends as the camera pans out to show the two are in what appears to be a movie set trailer.
Brie, it turns out, is studying Coster-Waldau's performance in "1,000 Time Good Night" on Apple TV in preparation for an upcoming scene. She presses pause on Siri Remote and proceeds to ask a series of technical questions in a vain attempt at understanding the nuance of Coster-Waldau's onscreen chemistry with Juliette Binoche. When Brie asks Siri to play "Game of Thrones" Coster-Waldau quickly protests -- his character Jaime Lannister has a love interest that is not what one would call kosher.
Showing the audience his version of stagecraft, Coster-Waldau grabs the remote from Brie and asks Siri to play some Jeremih to get the pair in the mood, humorously cooing along to the singer's dulcet tones.
The fourth-generation Apple TV was announced in September prior to retail availability a month later. Apple's latest set-top boasts Siri integration, the touchpad- and microphone-toting Siri remote, a full-fledged App Store, onboard storage and powerful internals running the all-new tvOS.
Titled "The Kiss," Apple's latest ad stars Nikolaj Coster-Waldau ("Game of Thrones") and Alison Brie ("Community," "Mad Men"), who open the minute-long spot locked in warm embrace, music swelling. The romance abruptly ends as the camera pans out to show the two are in what appears to be a movie set trailer.
Brie, it turns out, is studying Coster-Waldau's performance in "1,000 Time Good Night" on Apple TV in preparation for an upcoming scene. She presses pause on Siri Remote and proceeds to ask a series of technical questions in a vain attempt at understanding the nuance of Coster-Waldau's onscreen chemistry with Juliette Binoche. When Brie asks Siri to play "Game of Thrones" Coster-Waldau quickly protests -- his character Jaime Lannister has a love interest that is not what one would call kosher.
Showing the audience his version of stagecraft, Coster-Waldau grabs the remote from Brie and asks Siri to play some Jeremih to get the pair in the mood, humorously cooing along to the singer's dulcet tones.
The fourth-generation Apple TV was announced in September prior to retail availability a month later. Apple's latest set-top boasts Siri integration, the touchpad- and microphone-toting Siri remote, a full-fledged App Store, onboard storage and powerful internals running the all-new tvOS.
Comments
Everything went straight over my head. Can you tell I don't watch tv much at all?
http://www.theonion.com/article/area-man-constantly-mentioning-he-doesnt-own-a-tel-429
I've recently used that Amazon bluetooth speaker device thingie where you can talk to, and it works much better than Siri.
sometimes simple requests like "Search The Hunger Games" will return "Sorry I can't search the web" and asking to rewind while the pull-down menu is open will return "I can't seem to do that in youtube[or X program] right now".
Once my little niece in frustration yelled "SPONGEBOB!!" And it read "Fuck Bitch" "yeah I wish I had a mute button too". Luckily she's only 4 and can't read yet.
A lot of times I get a sarcastic answer when I'm not in the mood and it's just frustrating. Try searches with the word "girl" in it.
Latest AppleTV update totally rocks!
More power to cord cutters!