With rumors of a 128GB model swirling, Target adjusts inventory of Apple's iPhone SE
U.S. retailer Target is allegedly telling its stores to return some iPhone SE units to Apple, a report claimed on Wednesday, ahead of a March press event in which the company could announce a new high-capacity 128-gigabyte model.
An internal memo is asking stores to return six unlocked 16- and 64-gigabyte models -- in all four colors -- as well as two Sprint configurations, MacRumors said. An anonymous worker meanwhile told the site that her shop hasn't received any iPhone SE shipments since before the iPhone 7 was announced in September.
AppleInsider checks with several outlets in one city indicated no return requests for the iPhone SE.
One possibility is that Apple is reclaiming unsold inventory to repurpose it, rather than sell it at a discount. Sales have likely fallen off, as Apple is still charging at least $399 for the device despite it offering specifications like a 2015 A9 processor and a default 16 gigabytes of storage. The iPhone 7 and 7 Plus come with at least 32 gigabytes, and use faster A10 chips --?but also cost at least $250 more.
A recent rumor has claimed that Apple is preparing a 128-gigabyte SE for a March press event, though other reports have suggested the device won't be updated this year. The same rumor hinted that Apple might also introduce a red color for the iPhone 7, new bands for the Apple Watch, and a 7.9-inch iPad Pro.
It's possible that an early 2017 iPhone SE upgrade would come in the form of a simple capacity bump, doubling the maximum storage from 64 to 128 gigabytes but leaving the same CPU and other components. In that respect, a recall from Target and others might make sense, allowing Apple to repurpose existing handsets that are otherwise sitting on shelves.
While new Watch bands are also a possibility for Apple's spring 2017 event, no other reports have hinted at a red color or an updated 7.9-inch iPad. The focus of the event is typically expected to be on three iPad models: a new 10.5-inch model, an updated 12.9-inch iPad Pro, and a 9.7-inch "budget" model, presumably replacing the iPad Air 2.
An internal memo is asking stores to return six unlocked 16- and 64-gigabyte models -- in all four colors -- as well as two Sprint configurations, MacRumors said. An anonymous worker meanwhile told the site that her shop hasn't received any iPhone SE shipments since before the iPhone 7 was announced in September.
AppleInsider checks with several outlets in one city indicated no return requests for the iPhone SE.
One possibility is that Apple is reclaiming unsold inventory to repurpose it, rather than sell it at a discount. Sales have likely fallen off, as Apple is still charging at least $399 for the device despite it offering specifications like a 2015 A9 processor and a default 16 gigabytes of storage. The iPhone 7 and 7 Plus come with at least 32 gigabytes, and use faster A10 chips --?but also cost at least $250 more.
A recent rumor has claimed that Apple is preparing a 128-gigabyte SE for a March press event, though other reports have suggested the device won't be updated this year. The same rumor hinted that Apple might also introduce a red color for the iPhone 7, new bands for the Apple Watch, and a 7.9-inch iPad Pro.
It's possible that an early 2017 iPhone SE upgrade would come in the form of a simple capacity bump, doubling the maximum storage from 64 to 128 gigabytes but leaving the same CPU and other components. In that respect, a recall from Target and others might make sense, allowing Apple to repurpose existing handsets that are otherwise sitting on shelves.
While new Watch bands are also a possibility for Apple's spring 2017 event, no other reports have hinted at a red color or an updated 7.9-inch iPad. The focus of the event is typically expected to be on three iPad models: a new 10.5-inch model, an updated 12.9-inch iPad Pro, and a 9.7-inch "budget" model, presumably replacing the iPad Air 2.
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Secondly, iPhone 5SE can use proper headphones including those high quality and it does not require wireless Bluetooth based devices that usually work so-so and also are provided by lower quality manufacturers (yes- Apple and beats do not qualify for term "high quality" if you tried high end with iPhone and you compared sound).
By the way, for the record, records suck.
I'm getting really, really tired of the editorial bent to present Apple and its products in a "glass-half-empty" light. This article practically gives itself mental whiplash just to maintain its flawgic (apologies to the poster who originally coined that, but it seems to fit here).
I know why it's being done, of course.
If I ever, ever have a company that grows large I'll die before I take it public. The stock market ruins nearly everything great about companies: greed is too much of an influencing factor in the public market. The only possibility to stay true to noble values is to remain private.
truer words cannot be uttered, as they don't exist.
I'd like to see 3D Touch and a more current screen for the SE, as well as the typical memory/speed/storage bumps. But I don't expect significant improvements on any regular basis for the SE as Apple will probably keep it as an entry level phone here and elsewhere.
It's about time for me to upgrade my 5s. It could probably use a new battery, so I'll probably get an updated SE if there is one, or a current SE if there isn't an update.
Looking bad? (Most folks are not ashamed of their phone showing.) Mobile device hobbiest (is there such a thing?) Go sit in the mall or supermarket entrance and feel your opinion change.
Have you even tried a W1 chip equipped BT headset?