Subway to use Apple Pay in new self-order kiosks & iPhone preorders
Subway is in the middle of testing a new restaurant design that will make Apple Pay an integral option when ordering food, in some cases before people even walk through the door.
Upgraded locations will have self-order kiosks supporting both Apple Pay and Samsung Pay, the company said on Monday. Once an order is completed, people will be able to claim it at a dedicated pick-up space. The chain does already support Apple Pay, but only for conventional orders.
The pick-up space will also handle preorders made through the company's iPhone app, which is being updated with its own Apple Pay compatibility. Currently mobile users have to manually add a credit, debit, or Subway card.
To further attract a tech-savvy crowd, overhauled restaurants will include free Wi-Fi as well as USB charging ports at seats.
The new design -- dubbed "Fresh Forward" -- is being tested at a dozen locations worldwide. U.S. restaurants include ones in Chula Vista, Calif., Palmview, Texas, Hillsboro, Ore., Vancouver, Wash., and three Flordia markets: Orlando, Tamarac, and Winter Park.
Canadian pilots are taking place in Quebec, specifically Beauport and Granby. The one U.K. test city is Manchester.
It's not clear when the new store design will emerge from its test phase, but Subway said that "many elements of the new brand identity" will go global by the end of 2017.
Upgraded locations will have self-order kiosks supporting both Apple Pay and Samsung Pay, the company said on Monday. Once an order is completed, people will be able to claim it at a dedicated pick-up space. The chain does already support Apple Pay, but only for conventional orders.
The pick-up space will also handle preorders made through the company's iPhone app, which is being updated with its own Apple Pay compatibility. Currently mobile users have to manually add a credit, debit, or Subway card.
To further attract a tech-savvy crowd, overhauled restaurants will include free Wi-Fi as well as USB charging ports at seats.
The new design -- dubbed "Fresh Forward" -- is being tested at a dozen locations worldwide. U.S. restaurants include ones in Chula Vista, Calif., Palmview, Texas, Hillsboro, Ore., Vancouver, Wash., and three Flordia markets: Orlando, Tamarac, and Winter Park.
Canadian pilots are taking place in Quebec, specifically Beauport and Granby. The one U.K. test city is Manchester.
It's not clear when the new store design will emerge from its test phase, but Subway said that "many elements of the new brand identity" will go global by the end of 2017.
Comments
If you have an iPhone, you can pay for your Subway sarnie and that's all you can do.
If you had the good sense to buy a Samsung, then not only can you buy a sandwich, you can leave it next to your phone for five minutes and it'll toast it for you.
Can't innovate, my ass!
What they really meant was "Subway add NFC-enabled kiosks."
But if a venue takes AP I don’t care if it’s exclusive or not.
The pick-up space will also handle preorders made through the company's iPhone app, which is being updated with its own Apple Pay compatibility.
I remember speaking about this years ago because retailers use dinosaurs.
YES it would have been expensive but I knew the knockoffs were gonna piggyback Apple's hard work. And instead of seeing the mess of logos you'll just see "Pay Visa MasterCard Discover".
There is no advantage for a store to only accept Apple Pay and not other NFC payments. Nothing. Why would they?
There is nothing that is a knock-off about this at all. Other things out can claim and I would agree, but not NFC payments.
Quiznos though is my better choice.
going to start accepting Apple Pay for MetroCards.
Um, who makes the sandwich?... and of the subways that i have been in MOB (mississauga, oakville,Brampton) or GTA seem to have only one person out front, and a person in back... a bare minimum of employees ...
MCdonalds introduced the koisks and the number of order takers has been reduced to one... the koisks are faster... (although, sometimes they make it a pain to use a coupon...)