Apple continues to dominate best-selling smartphones rankings despite recent S9 launch
Continuing market research finds that iPhones continue to pack a list of the top-10 smartphones sold globally, even eight months after the release of the iPhone X.

The latest Counterpoint Market Pulse research, based on data from April and released this week, finds that Samsung's Galaxy S9 and S9 Plus have taken the top two spots in global smartphone market share, with 2.6 percent each. However, Apple takes five of the top ten spots on the list, with the three 2017 models -- the iPhone X, iPhone 8 Plus and iPhone 8 -- taking the third through fifth spots, with 2.3, 2.3 and 2.2 percent, respectively.

In addition, the iPhone 6 and iPhone 7 took the seventh and ninth spots, with 1.4 percent each. Xiaomi devices took the sixth and eighth spots, with the Samsung Galaxy S8 coming in 10th.
Also, carriers have been offering buy-one-get-one deals on the S9 models nearly since launch, something they weren't doing with the iPhone X until recently.
Also, according to Counterpoint, "Samsung price cuts on older Galaxy S8 series along with aggressive marketing and cashback offers, easy EMI's amongst other factors drove sales for premium flagships." Counterpoint also cited the S9's strong performance in North America and the Asia-Pacific region.
Apple's Tim Cook claimed, as of Apple's earnings announcement on May 1, that the iPhone X had been the top-selling smartphone in the world every week since its release.

The latest Counterpoint Market Pulse research, based on data from April and released this week, finds that Samsung's Galaxy S9 and S9 Plus have taken the top two spots in global smartphone market share, with 2.6 percent each. However, Apple takes five of the top ten spots on the list, with the three 2017 models -- the iPhone X, iPhone 8 Plus and iPhone 8 -- taking the third through fifth spots, with 2.3, 2.3 and 2.2 percent, respectively.

In addition, the iPhone 6 and iPhone 7 took the seventh and ninth spots, with 1.4 percent each. Xiaomi devices took the sixth and eighth spots, with the Samsung Galaxy S8 coming in 10th.
Top of the list
There are a few reasons why the S9 models are at the top. They're much newer, having been released in March and April in most countries, while the latest iPhone line has been available since late last year. Counterpoint mentions that seasonality plays a big part in this quarter's sales figures.Also, carriers have been offering buy-one-get-one deals on the S9 models nearly since launch, something they weren't doing with the iPhone X until recently.
Also, according to Counterpoint, "Samsung price cuts on older Galaxy S8 series along with aggressive marketing and cashback offers, easy EMI's amongst other factors drove sales for premium flagships." Counterpoint also cited the S9's strong performance in North America and the Asia-Pacific region.
Apple's Tim Cook claimed, as of Apple's earnings announcement on May 1, that the iPhone X had been the top-selling smartphone in the world every week since its release.
Comments
But for me, Android and Samsung are such a no go area for me and probably anyone that can afford an iPhone.
Until the bloatware, privacy, and fragmentation/update problems are sorted out I will never go Android, which is a shame because I agree the hardware is great.
Why is it so hard to get guarantied OS updates for the life of an Android phone?
@#$& ‘em
Sorry Samsung. I’m sure it’s a great phone, but...
And this is how it always is. You will never see these analysts report:
- Launch quarter sales for the latest iPhone against launch quarter sales for the latest Galaxy S.
- Yearly sales for the iPhone vs the Galaxy S.
They would rather report first month launch sales (not even a full quarter) for the Galaxy S from cherry-picked regions against the iPhone 6 months after launch. Because that’s the only way you can “adjust” things so give Samsung a “win”.
The S9 is already on sale with most carriers and retailers where you can buy one. That goes to show you how much confidence Samsung has in its product.
of course you cant believe that iphones are on the top, just look are thier incomes, enough said....
The numbers you are seeking are available but you may need to be a paid subscriber to see them but they are only estimates.
This particular report is limited in scope and states the obvious: If you are shipping 200million phones a year but your product matrix has a very limited amount of models, it is more likely that your models have a higher representation in the list of top sellers. If Apple only sold one model, those 200million units would put it at the top of the ranking but it still wouldn't sell more units than Samsung, and Huawei looks set to overtake them later this year too. This already happened last year:
"The Chinese company overtook Apple in global smartphone sales for June and July to capture the second spot after Samsung, according to research firm Counterpoint’s Market Pulse report.
https://gulfnews.com/business/sectors/technology/huawei-has-a-good-chance-of-overtaking-apple-by-2019-1.2116511
As you can see, there is the Maket Pulse Report again, but logically it wasn't mentioned here.
The information is out there. It's not that 'they would rather report...' Not in the slightest.
In fact, try searching for DED and Counterpoint and you will see their reports in many of his articles.
That's a lot of typing to say nothing. I'll break it down for you in simple, easy to understand terms.
The iPhone absolutely slaughters the sales of Samsung flagships (Galaxy S and Note Series) by a factor of between 3 and 4 to 1. Samsung is so far behind it's not even funny anymore. The iPhone obliterates the sales of all other competing flagships by Huawei, Xiaomi, LG, HTC, Lenovo, OnePlus and Google.
The only way someone else can look like they're winning is by taking carefully selected metrics (as in this case) or by lumping in low-end phones in a market the iPhone doesn't compete in (a favorite tactic of Samsung fans comparing overall sales to the iPhone).
The Pixel would probably be a safe bet.
You have no real flagship data. No one outside the different manufacturers does, so you simply cannot affirm that that iPhone slaughters the S and Note series, much less by some specific number.
Yes, I know this is a tiny snapshot but it is not a 'carefully selected metric' (that is why I mentioned the Market Pulse in a link in the original reply). The Market Pulse is just another block of data. Nothing more. There is nothing 'carefully selected about it' and if you were talking about the 'use' of the data rather than how it was collected, that was my point too. This information is stating the obvious for the reasons I gave and not just the flagship phones.
As for 'winning', you totally lost me there but according to this snapshot, what was Apple's combined marketshare and what does it point to? Another flat year or are all the eggs in the Christmas basket once again?
But as a concern troll you continue to flog the mantra that’s there is no “proof” because nobody has exact numbers.
You argue marketshare without ASP or profits as if that is the optimum metric. It isn't.