Apple CEO Tim Cook to appear on 'Good Morning America,' visits SoHo Apple store
Apple CEO Tim Cook is making the media rounds following last week's iPhone XS, XS Max, XR and Apple Watch unveiling, with the executive scheduled to talk up his company's new devices on ABC's Good Morning America.
Cook's upcoming appearance was announced in a tweet posted to GMA's Twitter account on Monday. According to ABC, Cook will appear in a one-on-one live interview with Robin Roberts tomorrow. When the segment will air is unclear, but the two-hour show starts at 7 a.m. Eastern
While the short teaser fails to mention what, exactly, Roberts intends to discuss with Cook, Apple's latest and greatest mobile products are sure to be a topic of discussion.
In addition to questions Roberts has lined up, GMA asked viewers to get involved by replying to the original tweet with their own queries for Cook.
The Apple executive first appeared on ABC's morning show in 2016 to talk about that year's big hardware launches -- iPhone 7, Apple Watch Series 2 and AirPods -- with Roberts. He again visited last year to discuss iPhone X and Face ID, as well as the legacy of late Apple co-founder Steve Jobs.
It appears Cook is already in New York for tomorrow's taping, as the executive on Monday visited Apple's SoHo store and posed for photos with retail staff, according to multiple Twitter posts.
"Thanks Apple Soho and to our team around the world for the hard work you're doing this week and all year round! Can't wait for Friday," Cook said in a tweet posted to his personal account.
A photo accompanying the message shows store employees gathered around Cook for a group photo.
Cook's upcoming appearance was announced in a tweet posted to GMA's Twitter account on Monday. According to ABC, Cook will appear in a one-on-one live interview with Robin Roberts tomorrow. When the segment will air is unclear, but the two-hour show starts at 7 a.m. Eastern
While the short teaser fails to mention what, exactly, Roberts intends to discuss with Cook, Apple's latest and greatest mobile products are sure to be a topic of discussion.
In addition to questions Roberts has lined up, GMA asked viewers to get involved by replying to the original tweet with their own queries for Cook.
The Apple executive first appeared on ABC's morning show in 2016 to talk about that year's big hardware launches -- iPhone 7, Apple Watch Series 2 and AirPods -- with Roberts. He again visited last year to discuss iPhone X and Face ID, as well as the legacy of late Apple co-founder Steve Jobs.
It appears Cook is already in New York for tomorrow's taping, as the executive on Monday visited Apple's SoHo store and posed for photos with retail staff, according to multiple Twitter posts.
"Thanks Apple Soho and to our team around the world for the hard work you're doing this week and all year round! Can't wait for Friday," Cook said in a tweet posted to his personal account.
A photo accompanying the message shows store employees gathered around Cook for a group photo.
Comments
To Apple's credit, during the keynote Schiller compared the XR to the 8 Plus. Last year, the 8 Plus started at $799 so from that perspective the XR has dropped in price by $50. But I agree with the rest of the lineup. In a mature market, when YoY growth and user-base growth is at best slowing and at worst stagnant, plus the fact that upgrade cycles are getting longer, you try to extract as much as you can from whatever user-base you have, of course without pissing them off. Whether you agree or not with that tactic is up to you.
And any analyst who is still banging the market share drum is writing on toilet paper.
In absolute terms prices are going up, even though Apple had a pretty good price spread when the older iPhone models are included.
From the myopic view of an accountant it looks like inflation. Few accounting tools are available that can price the intrinsic values of higher quality, improved features, exquisite design, and a superior user experience over earlier iPhone iterations.
Apple is moving up the price elasticity curve because they believe in the increased value of their latest iPhone. (Oh yea, and because shareholders want steadily improving returns.) Not everyone can afford the latest iPhone. But most should be able to afford the older versions. And that’s not a bad deal.
iPhone X was such a new category that iPhone 8 felt like last years model where XR and XS share many of the same specs/features etc.