Apple Store Easter egg celebrates its 10th anniversary
A whimsical Easter egg celebrates the Apple Store's 10th anniversary when users search for "10 years" in the app.

Pop the balloons as they fly by by tapping them
The Apple Store App is ten years old this year, and Apple has included an Easter egg in its app to celebrate. To induce the egg, search for the term "10 years" within the app's search function and the balloons will appear.
The Apple Store app has been an important part of Apple's business, especially during the coronavirus pandemic. The most recent update added a "For You" section that details services and accessories available for the specific account that is logged in.

Pop the balloons as they fly by by tapping them
The Apple Store App is ten years old this year, and Apple has included an Easter egg in its app to celebrate. To induce the egg, search for the term "10 years" within the app's search function and the balloons will appear.
Surprise! Hidden inside the Apple Store app is a new Easter egg that celebrates the app's 10th anniversary. Search for "10 years" and watch the balloons appears. Tap each one to pop it. pic.twitter.com/YsGdKP8r5L
-- Michael Steeber (@MichaelSteeber)
The Apple Store app has been an important part of Apple's business, especially during the coronavirus pandemic. The most recent update added a "For You" section that details services and accessories available for the specific account that is logged in.
Comments
Ha ha same here. I was able to pop them after waiting a while though.
Make sure you have the updated Apple Store application and see if it works. Version 5.9 is the latest and what I had to get as I wasn't sure if it would work in the older version.
Thank you Apple for allowing everyone a fair chance at producing digital products that are available to everyone and that change the world. Just 10 years ago no one imagined a teenager in a broken home could develop software for the world and release it to over a billion people the next week.
THANK YOU APPLE.
I see, yeah i can see how one can get confused as both start with the letter A.