John Hodgman returns to critique Apple Silicon advancements
John Hodgman, the co-star of Apple's popular "Get a Mac" ad campaign, returned during the company's Nov. 10 keynote to portray a PC criticizing the new Apple Silicon Macs.
Credit: Apple
The "Get a Mac" ad campaign featured Hodgman's PC character alongside Justin Long playing a Mac. Ad spots always opened with Long saying "Hello, I'm a Mac," and provided a contrast between the bumbling and uncool PC character and the casual and creative Mac.
"Why make all these advancements? What's the point?" the PC character asks.
"Oh, you're so quiet now. Look, I'm a machine. I'm proud of it," the PC says. "Longer battery life? Plug it in. Where you going? Just plug it in. Fast? I'm fast. I'm still fast. I still got it. I've always been there, I always will be."
Long's Mac character did not make an appearance in the video.
The popular "Get a Mac" ad campaign ran from 2006 and 2009. In 2010, Adweek declared it the best advertising campaign of the first decade of the 21st century.
Credit: Apple
The "Get a Mac" ad campaign featured Hodgman's PC character alongside Justin Long playing a Mac. Ad spots always opened with Long saying "Hello, I'm a Mac," and provided a contrast between the bumbling and uncool PC character and the casual and creative Mac.
"Why make all these advancements? What's the point?" the PC character asks.
"Oh, you're so quiet now. Look, I'm a machine. I'm proud of it," the PC says. "Longer battery life? Plug it in. Where you going? Just plug it in. Fast? I'm fast. I'm still fast. I still got it. I've always been there, I always will be."
Long's Mac character did not make an appearance in the video.
The popular "Get a Mac" ad campaign ran from 2006 and 2009. In 2010, Adweek declared it the best advertising campaign of the first decade of the 21st century.
Comments
And what a way to stick it to Intel! The M1 is their first, and probably entry-level SoC, and it's already poised to hand Intel's (and AMD's) ass(es) to them!
Can't wait to see what the future holds for Apple!
No, their biggest problem is that others might look at what Apple is doing and start wondering if they can do the same with an ARM chip and Linux.
It's crazy how well a man can embody what the PC is perfectly.
To make more knockoff Macs and mock Apple.
At this point, with Apple's idiotic decision to do a pointless architecture change, they're going to be lucky if they don't have a LOT of Mac users switch to Windoze.
The problem with that plan has been the US sanctions (fabrication issues) but not volume, design skills or capacity.
This was the original reference board they designed:
https://e.huawei.com/en/products/servers/kunpeng/kunpeng-desktop-board