Epic's 'Support a creator' program pays out only 5% of game content makers' sales

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Comments

  • Reply 41 of 44
    crowleycrowley Posts: 10,453member
    davidw said:
    crowley said:
    crowley said:
    So they take 95% from their platform, but sued Apple for taking the 15/30% from its platform. Hmmm
    They give affiliates a cut of their sales, this percentage is in line with thins like the Amazon affiliate links and other such programs.

    It's the same thing with the iTunes affiliate program... they pay you to bring users to them.
    That's not what this is.

    Say you've made a skin for Fortnite. You then put it up for sale, since you're one of Epic's blessed. If Epic sells your skin for $10, you get $0.50. If Jim says that "Hey, look at this cool skin on Fortnite" and somehow links it to you, he gets nothing, and since it's your skin, you get $0.50.

    If it was like the iTunes affiliate program (which cut apps out about three years ago), Jim that did the referral would get probably $0.02 and you'd get the $0.50 since its your skin.
    This does not match the article text at all.
    Epic operates a Support-A-Creator program, which hands participants a Creator Code that players can enter into the game. Purchases made while a code is active on an account gives a small credit to the owner of that code. 
    It sounds not dissimilar to an affiliate code for patrons of particular creators, and 5% isn't at all out of line for that kind of referral kick back.  It's not at all like commission.
    Verge is reporting its for content "creators", not link referrals. 

    https://daringfireball.net/linked/2022/06/27/epic-95-split
    The meaning of terms is getting mixed up here.  Look at Epic's guidance: https://www.epicgames.com/affiliate/en-US/overview#eligible

    Creators (i.e., active video makers, streamers, storytellers, artists, cosplayers, musicians, and community builders) who meet the following criteria are eligible to participate:

    • Are at least 13 years old, or at least 14 years old if you are a resident of South Korea.
    • Have 1,000+ followers* on at least one of the following eligible social platforms:
    • YouTube, Twitch, Twitter, Facebook, Instagram, or VK
    The "creators" being referenced are not necessarily the creators of Fortnite content; they're Twitchers, YouTubers, Instagrammers, any other kind of influencers.  It's a way for Fortnite players to nominate someone who they want to patronise and kick back 5% of any Fortnite purchases to.

    It's therefore a completely different payment program when compared to a commission to creators of Fortnite level and skins.  You may well argue that there should be better compensation for those Fortnite creators, since there is currently none apart from brand deals and piggybacking on this Support-A-Creator scheme, but that's a different matter.  And from that Verge article it seems like a compensation scheme may well be in the works:
    And many of the groups I interviewed discussed a major expected upgrade they referred to as “Creative 2.0.”
    Since it seems like (i) Epic is in the early days of rolling out a content creation platform for Fortnite, and (ii) aren't charging for much (or any?) of the non-Epic created content, and (iii) what little there has been has been branded and therefore paid for by the brands; I don't think this is nearly as much of a stinger as it would seem by all the Apple fans jumping on it.
    That is not right. Though it's confusing the way Epic states it, but "creators" are people that create content for Epic games. 

    WHAT IS THE EPIC GAMES SUPPORT-A-CREATOR PROGRAM?

    Support-A-Creator enables Creators to earn money by creating content for Fortnite, Rocket League, and many games in the Epic Games Store. Epic believes that Creators are an essential part of building communities around awesome games. We recognize how important Creators of all kinds have been to our success, so we built this program to share in that success.

    We’re looking for Creators that focus on the quality of the moments they make and share, the communities they build, and the love they have for the games they play.


    No where does Epic state that a "creator" is someone that can earn money by just "referring" to one of Epic games. One must first create contents for the game, that Epic is using in their games, to be a "creator".   


    What Epic is stating in what you quoted from them, is that "creators" that are ......  active video makers, streamers, storytellers, artists, cosplayers, musicians, and community builders, etc.  ...... can participate in their "Support A Creator" program, where by they can earn a 5% commission from players IAP, when they enter their affiliate code. A "creator" must first create content for an Epic game, before they can get an "affiliate code". And in order to get an "affiliate code", they must also have some "influence". i.e. .... active video makers, streamers, storytellers, artists, cosplayers, musicians, and community builders. 

    “Creating content” as in creating Twitch or YouTube streams, or Twitter or Instagram posts about those games.  Which makes sense as why would a fashion blogger with no connection to games use an affiliate code for Epic Games?  Nothing there says that they have to create levels or skins.
  • Reply 42 of 44
    davidwdavidw Posts: 2,053member
    Pyronuke said:
    So they take 95% from their platform, but sued Apple for taking the 15/30% from its platform. Hmmm
    They actually take 12% (Epic Games store)
    Common misconception. Epic had two commission tiers at the time of the Epic/Apple court case: 12% (developer handled all of the transactions/financials) or 27% (Epic handled all of the transactions/financials). That was one of the ways that Apple called Epic's bluff on the commission rate. Apple added a second tier at 15% that still provided all the same services as the 30% tier. 
    Their page doesn't mention anything about 27%

    https://store.epicgames.com/en-US/publish

    The 12% only covers transaction fees that are under 6%. That would be a $.60 transaction fee on a $10 purchase. Any more and Epic will/can add a surcharge to the purchaser bill. Much like how tax is add to the bill. Neither the developer or Epic, will absorb this extra cost. This is not transparent in most, if not all, of Epic support articles explaining their 88/12 split.

    Here's Sweeney himself explaining it. When asked directly.


    The 27% number cited came from another article where Sweeney stated that for some transactions in some countries (mainly Third World), the transaction fee might be as high as 20%, therefore the purchaser will have to pay a 15% surcharge, on top of the 12% Epic Game Store commission. But that is an extreme case and not the norm. 


    watto_cobra
  • Reply 43 of 44
    davidwdavidw Posts: 2,053member
    crowley said:
    davidw said:
    crowley said:
    crowley said:
    So they take 95% from their platform, but sued Apple for taking the 15/30% from its platform. Hmmm
    They give affiliates a cut of their sales, this percentage is in line with thins like the Amazon affiliate links and other such programs.

    It's the same thing with the iTunes affiliate program... they pay you to bring users to them.
    That's not what this is.

    Say you've made a skin for Fortnite. You then put it up for sale, since you're one of Epic's blessed. If Epic sells your skin for $10, you get $0.50. If Jim says that "Hey, look at this cool skin on Fortnite" and somehow links it to you, he gets nothing, and since it's your skin, you get $0.50.

    If it was like the iTunes affiliate program (which cut apps out about three years ago), Jim that did the referral would get probably $0.02 and you'd get the $0.50 since its your skin.
    This does not match the article text at all.
    Epic operates a Support-A-Creator program, which hands participants a Creator Code that players can enter into the game. Purchases made while a code is active on an account gives a small credit to the owner of that code. 
    It sounds not dissimilar to an affiliate code for patrons of particular creators, and 5% isn't at all out of line for that kind of referral kick back.  It's not at all like commission.
    Verge is reporting its for content "creators", not link referrals. 

    https://daringfireball.net/linked/2022/06/27/epic-95-split
    The meaning of terms is getting mixed up here.  Look at Epic's guidance: https://www.epicgames.com/affiliate/en-US/overview#eligible

    Creators (i.e., active video makers, streamers, storytellers, artists, cosplayers, musicians, and community builders) who meet the following criteria are eligible to participate:

    • Are at least 13 years old, or at least 14 years old if you are a resident of South Korea.
    • Have 1,000+ followers* on at least one of the following eligible social platforms:
    • YouTube, Twitch, Twitter, Facebook, Instagram, or VK
    The "creators" being referenced are not necessarily the creators of Fortnite content; they're Twitchers, YouTubers, Instagrammers, any other kind of influencers.  It's a way for Fortnite players to nominate someone who they want to patronise and kick back 5% of any Fortnite purchases to.

    It's therefore a completely different payment program when compared to a commission to creators of Fortnite level and skins.  You may well argue that there should be better compensation for those Fortnite creators, since there is currently none apart from brand deals and piggybacking on this Support-A-Creator scheme, but that's a different matter.  And from that Verge article it seems like a compensation scheme may well be in the works:
    And many of the groups I interviewed discussed a major expected upgrade they referred to as “Creative 2.0.”
    Since it seems like (i) Epic is in the early days of rolling out a content creation platform for Fortnite, and (ii) aren't charging for much (or any?) of the non-Epic created content, and (iii) what little there has been has been branded and therefore paid for by the brands; I don't think this is nearly as much of a stinger as it would seem by all the Apple fans jumping on it.
    That is not right. Though it's confusing the way Epic states it, but "creators" are people that create content for Epic games. 

    WHAT IS THE EPIC GAMES SUPPORT-A-CREATOR PROGRAM?

    Support-A-Creator enables Creators to earn money by creating content for Fortnite, Rocket League, and many games in the Epic Games Store. Epic believes that Creators are an essential part of building communities around awesome games. We recognize how important Creators of all kinds have been to our success, so we built this program to share in that success.

    We’re looking for Creators that focus on the quality of the moments they make and share, the communities they build, and the love they have for the games they play.


    No where does Epic state that a "creator" is someone that can earn money by just "referring" to one of Epic games. One must first create contents for the game, that Epic is using in their games, to be a "creator".   


    What Epic is stating in what you quoted from them, is that "creators" that are ......  active video makers, streamers, storytellers, artists, cosplayers, musicians, and community builders, etc.  ...... can participate in their "Support A Creator" program, where by they can earn a 5% commission from players IAP, when they enter their affiliate code. A "creator" must first create content for an Epic game, before they can get an "affiliate code". And in order to get an "affiliate code", they must also have some "influence". i.e. .... active video makers, streamers, storytellers, artists, cosplayers, musicians, and community builders. 

    “Creating content” as in creating Twitch or YouTube streams, or Twitter or Instagram posts about those games.  Which makes sense as why would a fashion blogger with no connection to games use an affiliate code for Epic Games?  Nothing there says that they have to create levels or skins.

    But what if a fashion blogger is a big fan of Fortnite and known for spending a lot of time critiquing fashion design of Fortnite virtual outfits, plus have a lot of Fortnite player followers? What if a fashion blogger designed some of the virtual outfits that Epic use in  Fortnite? Both of those would count as "content" creator and might qualify for an affilliate code from Epic.

    Evidently we are both correct. After a little digging, I found out that "influencers" can be considered "content creator" if they spend a lot of time playing and promoting any of Epic games, to their followers on a social network. But the "musician"and  "artist" on the list can be "creators" of content by either creating artwork or music that Epic might use in their games or by spending a lot of time talking about the artwork or music used in Epic games to their followers. 








    edited June 2022 watto_cobra
  • Reply 44 of 44
    crowleycrowley Posts: 10,453member
    davidw said:
    crowley said:
    davidw said:
    crowley said:
    crowley said:
    So they take 95% from their platform, but sued Apple for taking the 15/30% from its platform. Hmmm
    They give affiliates a cut of their sales, this percentage is in line with thins like the Amazon affiliate links and other such programs.

    It's the same thing with the iTunes affiliate program... they pay you to bring users to them.
    That's not what this is.

    Say you've made a skin for Fortnite. You then put it up for sale, since you're one of Epic's blessed. If Epic sells your skin for $10, you get $0.50. If Jim says that "Hey, look at this cool skin on Fortnite" and somehow links it to you, he gets nothing, and since it's your skin, you get $0.50.

    If it was like the iTunes affiliate program (which cut apps out about three years ago), Jim that did the referral would get probably $0.02 and you'd get the $0.50 since its your skin.
    This does not match the article text at all.
    Epic operates a Support-A-Creator program, which hands participants a Creator Code that players can enter into the game. Purchases made while a code is active on an account gives a small credit to the owner of that code. 
    It sounds not dissimilar to an affiliate code for patrons of particular creators, and 5% isn't at all out of line for that kind of referral kick back.  It's not at all like commission.
    Verge is reporting its for content "creators", not link referrals. 

    https://daringfireball.net/linked/2022/06/27/epic-95-split
    The meaning of terms is getting mixed up here.  Look at Epic's guidance: https://www.epicgames.com/affiliate/en-US/overview#eligible

    Creators (i.e., active video makers, streamers, storytellers, artists, cosplayers, musicians, and community builders) who meet the following criteria are eligible to participate:

    • Are at least 13 years old, or at least 14 years old if you are a resident of South Korea.
    • Have 1,000+ followers* on at least one of the following eligible social platforms:
    • YouTube, Twitch, Twitter, Facebook, Instagram, or VK
    The "creators" being referenced are not necessarily the creators of Fortnite content; they're Twitchers, YouTubers, Instagrammers, any other kind of influencers.  It's a way for Fortnite players to nominate someone who they want to patronise and kick back 5% of any Fortnite purchases to.

    It's therefore a completely different payment program when compared to a commission to creators of Fortnite level and skins.  You may well argue that there should be better compensation for those Fortnite creators, since there is currently none apart from brand deals and piggybacking on this Support-A-Creator scheme, but that's a different matter.  And from that Verge article it seems like a compensation scheme may well be in the works:
    And many of the groups I interviewed discussed a major expected upgrade they referred to as “Creative 2.0.”
    Since it seems like (i) Epic is in the early days of rolling out a content creation platform for Fortnite, and (ii) aren't charging for much (or any?) of the non-Epic created content, and (iii) what little there has been has been branded and therefore paid for by the brands; I don't think this is nearly as much of a stinger as it would seem by all the Apple fans jumping on it.
    That is not right. Though it's confusing the way Epic states it, but "creators" are people that create content for Epic games. 

    WHAT IS THE EPIC GAMES SUPPORT-A-CREATOR PROGRAM?

    Support-A-Creator enables Creators to earn money by creating content for Fortnite, Rocket League, and many games in the Epic Games Store. Epic believes that Creators are an essential part of building communities around awesome games. We recognize how important Creators of all kinds have been to our success, so we built this program to share in that success.

    We’re looking for Creators that focus on the quality of the moments they make and share, the communities they build, and the love they have for the games they play.


    No where does Epic state that a "creator" is someone that can earn money by just "referring" to one of Epic games. One must first create contents for the game, that Epic is using in their games, to be a "creator".   


    What Epic is stating in what you quoted from them, is that "creators" that are ......  active video makers, streamers, storytellers, artists, cosplayers, musicians, and community builders, etc.  ...... can participate in their "Support A Creator" program, where by they can earn a 5% commission from players IAP, when they enter their affiliate code. A "creator" must first create content for an Epic game, before they can get an "affiliate code". And in order to get an "affiliate code", they must also have some "influence". i.e. .... active video makers, streamers, storytellers, artists, cosplayers, musicians, and community builders. 

    “Creating content” as in creating Twitch or YouTube streams, or Twitter or Instagram posts about those games.  Which makes sense as why would a fashion blogger with no connection to games use an affiliate code for Epic Games?  Nothing there says that they have to create levels or skins.

    But what if a fashion blogger is a big fan of Fortnite and known for spending a lot of time critiquing fashion design of Fortnite virtual outfits, plus have a lot of Fortnite player followers? What if a fashion blogger designed some of the virtual outfits that Epic use in  Fortnite? Both of those would count as "content" creator and might qualify for an affilliate code from Epic.

    Evidently we are both correct. After a little digging, I found out that "influencers" can be considered "content creator" if they spend a lot of time playing and promoting any of Epic games, to their followers on a social network. But the "musician"and  "artist" on the list can be "creators" of content by either creating artwork or music that Epic might use in their games or by spending a lot of time talking about the artwork or music used in Epic games to their followers. 




    Sure they can be, just like an artist with music on iTunes can also refer people to buy music from iTunes. So what? It’s irrelevant.

    I refer you to my original comment that you said was not right.
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