Adobe's Figma buy blocked, until EU decides if it can proceed

Posted:
in General Discussion edited February 2023
Anti-trust regulators in the European Commission are going to assess Adobe's recent decision to acquire design rival Figma to see if it would decrease competition.

The EU will assess the Figma buyout
The EU will assess the Figma buyout


Adobe announced the beginning of a "definitive merger agreement to acquire Figma," in September for approximately $20 billion in stock and cash. Figma's creators would join Adobe, and the deal was expected to clear the regulatory approval process in 2023.

However, the Commission plans to assess the buyout because it potentially "threatens to significantly affect competition in the market for interactive product design and whiteboarding software."

The Commission says that the transaction doesn't reach the financial turnover thresholds set out in the EU merger regulations. As a result, the two companies weren't required to notify European regulators.

But, there are provisions in Article 22 that let member countries in the European Union to refer cases to the Commission if they believe a transaction would decrease competition in specific European markets since Adobe and Figma both make design software.
This provision allows Member States to request the Commission to examine a concentration that does not have an EU dimension but affects trade within the single market and threatens to significantly affect competition within the territory of the Member States making the request.
Austria, Belgium, Bulgaria, Cyprus, Czechia, Denmark, Finland, France, Germany, Iceland, Ireland, Italy, Luxembourg, the Netherlands, Norway, and Sweden were among the countries to request that the Commission assess Adobe's acquisition of Figma under the EU Merger Regulation.

The US Department of Justice requested more data on the Figma deal in November, suggesting that US antitrust regulators are also looking into the acquisition.

Some of Figma's users aren't happy about the move, fearing that Adobe will stifle the smaller company's innovation, or add Figma to the Creative Cloud subscription. However, so far there are no plans do so, at least in the short term.

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Comments

  • Reply 1 of 7
    I would also add that many Adobe users don't want the merger because Adobe will kill Adobe-XD. They already removed it from Adobe's site and you won't find it under All Products, but you will find Framer!!! You can only find XD by an intentional search or looking for it in the subscription list of apps.
  • Reply 2 of 7
    cornchipcornchip Posts: 1,954member
    I’m so over Adobe. I have to use them at my day job, but outside of corporate I find other solutions. 
  • Reply 3 of 7
    Adobe Systems Incorporated, is an American multinational computer software company incorporated in Delaware[3]

    Branch of FIGMA, INC. (Delaware (US))
    ———
    Two American companies plan to merge and the EU gets involved. Can someone familiar with the relevant international laws explain what standing they have?
  • Reply 4 of 7
    Adobe Systems Incorporated, is an American multinational computer software company incorporated in Delaware[3]

    Branch of FIGMA, INC. (Delaware (US))
    ———
    Two American companies plan to merge and the EU gets involved. Can someone familiar with the relevant international laws explain what standing they have?
    The distinguishing factor is "Multinational Company"
    Adobe is well known for buying their competition, often deprecating software or putting it on life support. Adobe doesn't know how to be cool and trendy in a creative market.
    CyberStudio, Dreamweaver, Flash, Freehand, PageMaker, FrameMaker, Behance etc. So customers are worried about Figma, and rightfully so
    muthuk_vanalingam
  • Reply 5 of 7
    avon b7avon b7 Posts: 7,980member
    Adobe Systems Incorporated, is an American multinational computer software company incorporated in Delaware[3]

    Branch of FIGMA, INC. (Delaware (US))
    ———
    Two American companies plan to merge and the EU gets involved. Can someone familiar with the relevant international laws explain what standing they have?
    The distinguishing factor is "Multinational Company"
    Adobe is well known for buying their competition, often deprecating software or putting it on life support. Adobe doesn't know how to be cool and trendy in a creative market.
    CyberStudio, Dreamweaver, Flash, Freehand, PageMaker, FrameMaker, Behance etc. So customers are worried about Figma, and rightfully so
    I'll add Director to that list which Adobe used to severely impact Mac support in playback terms. 
    bloggerblogmuthuk_vanalingam
  • Reply 6 of 7
    danoxdanox Posts: 3,315member
    Adobe Systems Incorporated, is an American multinational computer software company incorporated in Delaware[3]

    Branch of FIGMA, INC. (Delaware (US))
    ———
    Two American companies plan to merge and the EU gets involved. Can someone familiar with the relevant international laws explain what standing they have?
    The distinguishing factor is "Multinational Company"
    Adobe is well known for buying their competition, often deprecating software or putting it on life support. Adobe doesn't know how to be cool and trendy in a creative market.
    CyberStudio, Dreamweaver, Flash, Freehand, PageMaker, FrameMaker, Behance etc. So customers are worried about Figma, and rightfully so
    Adobe is what it has always been. What is the surprise now? And Quark pretty much the same too over the years the end-user is always been treated with distain…
  • Reply 7 of 7
    danox said:
    Adobe Systems Incorporated, is an American multinational computer software company incorporated in Delaware[3]

    Branch of FIGMA, INC. (Delaware (US))
    ———
    Two American companies plan to merge and the EU gets involved. Can someone familiar with the relevant international laws explain what standing they have?
    The distinguishing factor is "Multinational Company"
    Adobe is well known for buying their competition, often deprecating software or putting it on life support. Adobe doesn't know how to be cool and trendy in a creative market.
    CyberStudio, Dreamweaver, Flash, Freehand, PageMaker, FrameMaker, Behance etc. So customers are worried about Figma, and rightfully so
    Adobe is what it has always been. What is the surprise now? And Quark pretty much the same too over the years the end-user is always been treated with distain…
    Agreed, I would also add that Adobe has only really created a handful of great apps that were truly theirs: Illustrator, Premiere, InDesign, and XD.
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