Apple to Buy Roxio? Implications?

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  • Reply 21 of 27
    Quote:

    Originally posted by BR

    If it is Applefied (shiny new case, airport, rendezvous, <insert other buzzword like gigawire here>) and renamed iServe, that would make it FUTURE HARDWARE.



    Ding ding ding I get a cookie.




    No cookie for you. The Prismiq is manufactured by ... drum roll, please ... a company called Prismiq



    Buying Roxio will only get Roxio. Not their rebranded hardware.
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  • Reply 22 of 27
    blablablabla Posts: 185member
    Quote:

    Originally posted by BR

    When said operational income is accounted for by economic downturn and lagging processor speeds (soon to be remedied), your doubts are completley unwarranted. More or less random? Have you read the thread at all? Squashing Pressplay and cutting off the new Napster at the pass is a HUGE reason to purchase Roxio.







    Ok, I get it.. Apple should buy just about any competitor out there. How about buying SONICblue, since they make MP3 players, or buying AMD since they make competing CPUs?



    Apple could buy out whatever competition they find, but the problem is.. the cost of entry of making a music online-service is probably not that high. By the time Apple bring the Apple Music Store to the wintel, you bet the market will be crowded with competitors, pressing margins down.



    And guess what.. They dont have the same religious brand loyalty as mac users. So Apple is going to flush $200 million or so down the toilet.. Smart move.
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  • Reply 23 of 27
    brbr Posts: 8,395member
    Quote:

    Originally posted by audiopollution

    No cookie for you. The Prismiq is manufactured by ... drum roll, please ... a company called Prismiq



    Buying Roxio will only get Roxio. Not their rebranded hardware.




    Apple buys Roxio Apple owns the license to rebranded hardware. Eat it. I STILL GET MY COOKIE!
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  • Reply 24 of 27
    brbr Posts: 8,395member
    Quote:

    Originally posted by blabla

    Ok, I get it.. Apple should buy just about any competitor out there. How about buying SONICblue, since they make MP3 players, or buying AMD since they make competing CPUs?



    Apple could buy out whatever competition they find, but the problem is.. the cost of entry of making a music online-service is probably not that high. By the time Apple bring the Apple Music Store to the wintel, you bet the market will be crowded with competitors, pressing margins down.



    And guess what.. They dont have the same religious brand loyalty as mac users. So Apple is going to flush $200 million or so down the toilet.. Smart move.




    As usual you miss the point. This does not surprise anyone. First you say that Apple can't afford it. I prove you wrong. Then you say there is no reason to buy them. I prove you wrong. Now you take a specific strategy for a specific situation and try to extend it to other areas of Apple's business. This does not work. Each must be done on a case by case basis.



    If Apple buys Roxio to help ITMS, it does not mean that they should buy SonicBLUE to help the iPod. Your leap in logic would be akin to "If it rains, fish grow on trees."



    Read, Comprehend, Post. Go learn a little bit about business before you start yippity yapping your uninformed views all over this board.



    One more thing...as aforementioned, Roxio owns the rights to Napster. Now that's some goddamn name recognition.
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  • Reply 25 of 27
    Quote:

    Originally posted by BR

    Apple buys Roxio Apple owns the license to rebranded hardware. Eat it. I STILL GET MY COOKIE!



    By the time the contracts were all worked out, your cookie would be stale. I'm not sure there's even a hardware licensing deal in place here. This seems to me to be nothing more than branding, and a chance to actually have someone sell their product without them needing to work out sales distibution.



    I'm fairly certain that, as a start-up, Prismiq were quite adamant that Roxio call the unit the 'Roxio Prismiq' rather than the 'Roxio Mediaboxio' ... brand recognition, y'know. Somehow I dont see an Apple Prismiq, or iPrismiq, or even an xPrismiq.



    All it will take is Prismiq to produce a version of their media software that runs on OSX, and they can sell the unit themselves to all the Apple users who need a media appliance.
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  • Reply 26 of 27
    blablablabla Posts: 185member
    Quote:

    Originally posted by BR

    As usual you miss the point. This does not surprise anyone. First you say that Apple can't afford it.



    Show me an example of a (Other than NeXT) ~$200 million buyout made by Apple. Apple is very much a cash-management firm since they havent showed _operational profit_ in years.



    But I could dig up this thread for you, some 6 months from now, and we´ll see who is correct. I´ve followed Apple since 96, and Im sick of bad car analogies and fantasy buyout rumors.
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  • Reply 27 of 27
    bodhibodhi Posts: 1,424member
    This thread is going nowhere. Continue relevant discussion here.
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