Apple's Most Successful Retail Store
From Chicago Sun-Times:
Quote:
One technology giant is prospering in Chicago. That's Apple Computer Corp., which opened a flagship retail store on North Michigan Avenue last June.
"It's the highest-trafficked Apple retail store worldwide," says Ron Johnson, 45, senior vice president and the man Apple founder Steve Jobs recruited to launch Apple's highly touted retail effort. "The Chicago store averages 30,000 visitors per week," Johnson said.
What's the hot seller this holiday season? Digital music. "We're selling one iPod (Apple's digital music player) every 10 minutes," Johnson said.
A Midwesterner by birth, Johnson fondly recalls shopping at Marshall Field's in his youth. "There are five key places in the world we need to be. One of those is Michigan Avenue," he said.
If you haven't shopped the store, drop in. It's a marvelous customer experience. The service is exceptional. The staff is courteous and well-trained. There's even a waiting list to work for Apple. "We have 17,000 applicants for 1,000 retail positions," Johnson said. "It's harder to get a job at an Apple store than it is to get admitted to Stanford University," quips Johnson. There's a sign of the economic times.
One technology giant is prospering in Chicago. That's Apple Computer Corp., which opened a flagship retail store on North Michigan Avenue last June.
"It's the highest-trafficked Apple retail store worldwide," says Ron Johnson, 45, senior vice president and the man Apple founder Steve Jobs recruited to launch Apple's highly touted retail effort. "The Chicago store averages 30,000 visitors per week," Johnson said.
What's the hot seller this holiday season? Digital music. "We're selling one iPod (Apple's digital music player) every 10 minutes," Johnson said.
A Midwesterner by birth, Johnson fondly recalls shopping at Marshall Field's in his youth. "There are five key places in the world we need to be. One of those is Michigan Avenue," he said.
If you haven't shopped the store, drop in. It's a marvelous customer experience. The service is exceptional. The staff is courteous and well-trained. There's even a waiting list to work for Apple. "We have 17,000 applicants for 1,000 retail positions," Johnson said. "It's harder to get a job at an Apple store than it is to get admitted to Stanford University," quips Johnson. There's a sign of the economic times.
Comments
Originally posted by jginsbu
Take that SoHo!!!
\ well, ny is still better than chi town.
Originally posted by thuh Freak
\ well, ny is still better than chi town.
Second city? Second to none!
Originally posted by bunge
Second city? Second to none!
ny is so great, they named it twice. beat that!
Originally posted by MacsRGood4U
Can't we all just get along?
there will be no along getting. where's teh fun in that?
8) 8) 8)
Originally posted by thuh Freak
ny is so great, they named it twice. beat that!
Further Proof! New York is so evil, that people even think it's good! Kinda like Microsoft, don't ya think?
Well I, for one, cannot stand idly by on either count!
i remember reading a while back a story in the tribune that most stores don't expect to make a profit in these high profile flagship stores, but that apple was changing that with the north michigan avenue store.
i know i've done my bit.
Originally posted by thuh Freak
ny is so great, they named it twice. beat that!
Named it twice? It's somebody's else's name in the first place. York. New York. Why not do something original instead?
(oh the tears, they bring me back to 1992)
Originally posted by bunge
Named it twice? It's somebody's else's name in the first place. York. New York. Why not do something original instead?
twice as in "New York, New York." but we've probably digressed enough.
Originally posted by MacsRGood4U
It was originally called New Amsterdam.
Istanbul was Constantinople
Now it's Instanbul, not Constantinople...
Originally posted by shetline
Istanbul was Constantinople
Now it's Instanbul, not Constantinople...
Constantinople was originally Byzantium.
just thought i'd throw that in.
also "windy city" is a term a New York newspaper gave to Chicago and it doesn't refer to the weather.
Originally posted by DMBand0026
Chicago rules, end of story. Anyone wana fight about it?
chicago ****ing sucks. but the pizza is alright
I haven't been to Chicago so I can't comment on it...I plan on going on a little East Coast trip next year...and Chicago is on it.
Originally posted by DMBand0026
Chicago rules, end of story. Anyone wana fight about it?
Home to Oprah and Jerry Springer.... sounds like heaven.
Originally posted by superkarate monkeydeathcar
Constantinople was originally Byzantium.
just thought i'd throw that in.
also "windy city" is a term a New York newspaper gave to Chicago and it doesn't refer to the weather.
I believe he was quoting a They Might Be Giants song.