Apple introduces the new U2 iPod
Apple on Tuesday introduced a new version of its U2 Special Edition iPod as part of a continued partnership between Apple, U2 and Universal Music Group (UMG).
The new U2 iPod is based on the company's fifth-generation 30GB iPod and holds up to 7,500 songs, 25,000 photos or over 75 hours of video. It features a distinctive, all-black stainless steel enclosure, red Click Wheel and custom engraving of U2 band member signatures.
U2 iPod adopters will also receive 30 minutes of exclusive U2 video downloadable from the iTunes Music Store, Apple said. The new iPod is available immediately for $329.
"We're thrilled to continue working with one of the greatest bands in the world to bring U2 fans a special edition of the world's best digital music player," said Greg Joswiak, Apple's vice president of worldwide iPod Product Marketing. "With its distinctive new design, including an all-black stainless steel enclosure, the new U2 iPod is sure to be a hit."
The new U2 iPod features Apple's patent-pending Auto-Sync technology that automatically downloads digital music, podcasts, photos, audiobooks, home movies, music videos and popular television shows onto the iPod and keeps them up-to-date whenever the iPod is plugged into a Mac or Windows computer using USB 2.0. The new U2 iPod features up to 14 hours of battery life for music playback.
Pricing & Availability
The new 30GB U2 iPod is available immediately for a suggested retail price of $329 (US) through the Apple Store, Apple's retail stores and Apple Authorized Resellers. Each player includes earbud headphones, USB 2.0 cable, a case and dock insert. U2 iPod customers will also receive a coupon for 30 minutes of exclusive U2 video content downloadable from the iTunes Music Store.
iPod requires a Mac with a USB 2.0 port and Mac OS X version 10.3.9 or later and iTunes 6; or a Windows PC with a USB 2.0 port and Windows 2000, XP Home or Professional (SP2) and iTunes 6.
The new U2 iPod is based on the company's fifth-generation 30GB iPod and holds up to 7,500 songs, 25,000 photos or over 75 hours of video. It features a distinctive, all-black stainless steel enclosure, red Click Wheel and custom engraving of U2 band member signatures.
U2 iPod adopters will also receive 30 minutes of exclusive U2 video downloadable from the iTunes Music Store, Apple said. The new iPod is available immediately for $329.
"We're thrilled to continue working with one of the greatest bands in the world to bring U2 fans a special edition of the world's best digital music player," said Greg Joswiak, Apple's vice president of worldwide iPod Product Marketing. "With its distinctive new design, including an all-black stainless steel enclosure, the new U2 iPod is sure to be a hit."
The new U2 iPod features Apple's patent-pending Auto-Sync technology that automatically downloads digital music, podcasts, photos, audiobooks, home movies, music videos and popular television shows onto the iPod and keeps them up-to-date whenever the iPod is plugged into a Mac or Windows computer using USB 2.0. The new U2 iPod features up to 14 hours of battery life for music playback.
Pricing & Availability
The new 30GB U2 iPod is available immediately for a suggested retail price of $329 (US) through the Apple Store, Apple's retail stores and Apple Authorized Resellers. Each player includes earbud headphones, USB 2.0 cable, a case and dock insert. U2 iPod customers will also receive a coupon for 30 minutes of exclusive U2 video content downloadable from the iTunes Music Store.
iPod requires a Mac with a USB 2.0 port and Mac OS X version 10.3.9 or later and iTunes 6; or a Windows PC with a USB 2.0 port and Windows 2000, XP Home or Professional (SP2) and iTunes 6.
Comments
This definitely seems pretty pointless to me - the appeal of the first U2 iPod was the different color option, whereas all this one offers is a red click wheel and the band members' autographs.
Two things that could have made this better - offering the iPod in Red and/or donating a sizable chunk of the price to the (Red) campaign Bono et. al have going on now to deal with aids (Motorola offer a Red SLVR here in the UK which includes a cut of the profits to this cause). This would have served as a way to differentiate the model further, imo.
BTW, what's the reference to Apple's Auto-Sync tech? Isn't that what we've had on every iPod since the beginning?
Originally posted by JohnnyKrz
This is about as exciting as the original U2 iPod. Releasing it a second time is the lamest thing I've ever seen from Apple. I would imagine anyone who really cares about having a U2 iPod bought one the first time; Are these people actually ready and willing to purchase another one? I will say that at least the markup isn't that much over other 30 GB models. Other band models might sell better.
well, i happen to be married to someone who proves your argument wrong on every single point. so there's one.
Originally posted by Strawberry
How about a Chili Peppers one with tattoos across the back?
i'd get that one! but i guess u2 is a better choice cause they have a larger worldwide appeal... and maybe cause flea isn't friends with steve jobs hehe.
Originally posted by Strawberry
How about a Chili Peppers one with tattoos across the back?
Ohh, a Chili Peppers iPod with a Special Edition white sock!
Originally posted by psychboy
Ohh, a Chili Peppers iPod with a Special Edition white sock!
One of Five original socks to first 5 purchasers. Junk not included, curly's optional.
Originally posted by bdkennedy1
I'm wondering why Apple would release these so late after introducing the 5th generation iPod and so close to the 6th?
Do you know something we don't? I'm not convinced the 6th gen is coming out any time soon.
Originally posted by your_ad_here
This definitely seems pretty pointless to me - the appeal of the first U2 iPod was the different color option, whereas all this one offers is a red click wheel and the band members' autographs.
The back is also black metal... so i think that makes it quite an appealing "different color option".
Originally posted by OllieWallieWhiskers
The back is also black metal... so i think that makes it quite an appealing "different color option".
and then the whole thing will be stuffed into some protective case and the whole color thing is moot. Silly rabbits!
Originally posted by psychboy
Ohh, a Chili Peppers iPod with a Special Edition white sock!
...guaranteed pre-worn by Flea!
Originally posted by bdkennedy1
I'm wondering why Apple would release these so late after introducing the 5th generation iPod and so close to the 6th?
That's what i was thinking, maybe the 6th gen is further off than we thought. I'm holding out for it, so I hope not. I was expecting the 6th sometime before christmas.
Originally posted by SpamSandwich
...guaranteed pre-worn by Flea!
Poor Flea is gonna get a rash from trying on all those socks...
Originally posted by shetline
A new iPod in the satanic colors of black and red is released on 6/6/06? Does this mean Bono is the Antichrist?
No, the Anti-christ will have ACTUAL political influance,