Keynote post mortem: More (unspoken) shots at MS
Reply 41 of 44
July 22, 2002 9:07AM
[quote] If we still have OS X if we still have Linux and BSD then the battles will remain and some will be won by Apple, Linux and other smaller OS's.<hr></blockquote>
For the desktop market, Microsoft is king and intertia alone sustains that crown for years and years.
[quote]Apple cannot exceed by allowing Microsoft leverage.<hr></blockquote>
Apple cannot change it, either.
Do you think including .PDF in OSX is going to break dependence on .doc? Do you really think half the people out there using Windows know what OSX is much less what it's doing with PDF?
[quote]They have used those means effectively by curtailing Open Standards in lieu of Proprietary standards.<hr></blockquote>
And if the open standards overrun their proprietary they can easily include the open standard in their software because, well, it's an open standard.
[quote]Apple purchase OpenGL from Conix. Sure this has helped Gaming and to a certain extent 3D apps but the real prize may be OpenGL's enhancement via an API like <a href="
; target="_blank">OpenML</a> which is another attempt to break Microsofts Proprietary DirectX.<hr></blockquote>
You can break DirectX perhaps, but you won't break Microsoft, not even a little.
[quote]Should Apple be able to comfortably leverage their existing Tech with this API it would go along way towards improving the platform.<hr></blockquote>
Improving the platform, sure, but changing anything? No.
Putting a dent in Microsoft's armor? No.
Windows is king, for the most part Apple has accepted that and has seemingly made strides to ensure compatability and cross-platform friendliness.
[quote]It's already been mentioned on these boards about the significance of iCal and iSync. Apple is laying groundwork to break the Exchange stranglehold. mail.app is adding features and I wouldn't be suprised to see a lightweight Server with Exchangelike features eventually pop into OSX Server.<hr></blockquote>
Who uses Exchange?
Who doesn't use Macs?
The answer to those questions is the same.
Again: this will improve the Mac platform, but won't take Microsoft down.
[quote]Apple has really closed the gap here.<hr></blockquote>
Agreed. Apple finally has an OS that acts like a real computer on a network.
[quote]It's the things like Desktop Video made easy. It's sharing information between devices and reducing the clutter and headaches involved . Apple is setting itself up to dominate from the top down. There's no excitement in Windowsland. The excitement there is simply the evolutionary stuff like Memory types and AGP busses. That's not going to appeal to the masses.<hr></blockquote>
You haven't been paying much attention. So little attention, in fact, you have yet to notice that Apple has jumped onto these bandwagons (in regards to digital media, with the exception of iMovie) very late in the game.
There's a Windows rev coming out that is controlled by a freakin' remote whose only purpose is easy digital media manipulation and display.
iMovie beats any corresponding app on Windows. And that's it.
iTunes: I'll stick with EAC/CDex/WinAmp
iPhoto: I would expect a lot more from such a slow app. Killing free uploads to a homepage, ouch.
iCal: <img src="graemlins/lol.gif" border="0" alt="[Laughing]" />
iSync: Nifty, but how useful in the real world today?
Mail: Ooh, a spam filter.
Still a substandard e-mail app.
[quote]There is your NEW Battle Groverat. Look and you will see it's clearly defined. Apple is no longer pushing Apple invented Tech as before. They are picking their battles wisely.<hr></blockquote>
The new battle is Apple using other people's work to improve their platform?
If there were a real threat and the market wanted to move to open standards, wouldn't Microsoft maintain its dominance by simply incorporating these standards?
Does the market even give a damn so long as the stuff works?
Macs are great computers and I hope Apple continues to improve the platform, but Apple lost a long time ago. Thinking that a 5% niche product is going to come out using a few open-standards and a prima-donna CEO to change things is naive.
Reply 42 of 44
July 22, 2002 10:21AM
[quote]The OS wars are over, Apple lost a LONG time ago. It will not restart the OS wars. They are over. Microsoft won.<hr></blockquote>
actually, this reminds me of what i used to hear when people would talk about lotus notes and word perfect.
any of the kids on these boards know what those apps are?
today i run across all sorts of people who've never even heard of them, and at one time they completely ruled their respective markets.
as long as there is some kind of competition, nothing is over.
however, apple is working from a hole that i don't really think they're ever going to get out of. to switch to a mac you need a new machine. to switch your word processor you need new software.
buying a whole new machine, then all new software to take a bite out of the competition is probably too much to overcome the inertia that windows has at this point. whether or not they'll keep that up is yet to be seen. the state lawsuits against MS have been strangely quite lately, i think in a large part it will depend on how those pan out.
i think apple has positioned itself about as well as it can to try and increase market share, lower price points being the one area that's sorely lacking.
OSX is placed well. the iApps are placed well. just keep DRM out of the OS and they have a real shot. start tossing in DRM crap and subscription based updates and you'll never see much of a switch.
Reply 43 of 44
July 22, 2002 10:36AM
I find that I agree with both hmurchison and groverat. I think the problem here is that we're thinking in terms of a win/lose situation with Apple and Microsoft. Really, can it be that simple?
Right now Apple is doing something else to move beyond simply preserving themselves - the Switch campaign. Instead of continuing to sell Macs to their entrenched user base, they're now actively pursuing Windows users. The question then is not whether Apple will win or lose, but whether or not they can gain marketshare by selling to Windows users. I hope, and I think, they can.
Reply 44 of 44
July 22, 2002 10:53AM
The Computer Generation gap is pretty funny. I mean no disrespect to users in their early 20's but 10 years ago your were pree-teens. Many of you don't remember the dominance of IBM Mainframes...Lotus...Syquest and other Stalwarts that vanished so quickly. Microsoft is a whole 'nother beast because they have the Golden Egg..the OS. But ....
[quote] OSX is placed well. the iApps are placed well. just keep DRM out of the OS and they have a real shot. start tossing in DRM crap and subscription based updates and you'll never see much of a switch <hr></blockquote>
This is the biggie. All the speed in the world won't matter in the PC market once the crimp has been placed in Windows. Apple should take heed to avoid this as lack of DRM will bring over more users than the Switch Campaign.