Apple hires drone & aviation law specialist Lisa Ellman as Washington lobbyist
The move to hire former Obama administration expert Lisa Ellman suggests that Apple may be looking to utilize more drones in the future.
Drones were employed in improving Apple Maps data
Lisa Ellman, a partner at Hogan Lovells, will lobby for Apple in Washington D.C. Ellman was responsible for the law firm's Unmanned Aircraft Systems practice and co-founded the Commercial Drone Alliance. She was recently listed in Fortune's "Most Powerful Women" series for her efforts to develop policy to govern drone use.
Ellman had worked for the Obama administration and the Justice Department earlier in her career. She is actively working to expand commercial drone use within the U.S.
Apple has had a vested interest in drones since 2017, when it began using them to collect data for Apple Maps.
Apple had lobbied the government on drone-related issues in both 2017 and 2018, according to disclosures to the U.S. Senate, as pointed out by Bloomberg.
In 2018, Apple had joined a special U.S. drone program that allowed it to test beyond what is normally allowed by the Federal Aviation Administration. The tests included flying over crowds, night flights, and operating outside of a pilots line-of-sight.
It is not currently clear what Apple's intentions are with its new lobbyist. It is safe to assume that the hire is intended to influence the development of laws relevant to drone-based improvement of Apple Maps.
Drones were employed in improving Apple Maps data
Lisa Ellman, a partner at Hogan Lovells, will lobby for Apple in Washington D.C. Ellman was responsible for the law firm's Unmanned Aircraft Systems practice and co-founded the Commercial Drone Alliance. She was recently listed in Fortune's "Most Powerful Women" series for her efforts to develop policy to govern drone use.
Ellman had worked for the Obama administration and the Justice Department earlier in her career. She is actively working to expand commercial drone use within the U.S.
Apple has had a vested interest in drones since 2017, when it began using them to collect data for Apple Maps.
Apple had lobbied the government on drone-related issues in both 2017 and 2018, according to disclosures to the U.S. Senate, as pointed out by Bloomberg.
In 2018, Apple had joined a special U.S. drone program that allowed it to test beyond what is normally allowed by the Federal Aviation Administration. The tests included flying over crowds, night flights, and operating outside of a pilots line-of-sight.
It is not currently clear what Apple's intentions are with its new lobbyist. It is safe to assume that the hire is intended to influence the development of laws relevant to drone-based improvement of Apple Maps.
Comments
There are legitimate reasons and uses for drones and that has to be protected and promoted while blocking non legitimate uses (meaning they do not benefit society).
Yeh, that's true. But it won't work with drones. They can be small enough and don't require an airfield -- so if somebody has one they can easily fly it (unlike an airplane).
But I see the regulations being complex: It's one thing to give a farmer use of one to survey his fields but an entirely different one for an urban dweller to fly one around his city. Then you get into commercial use where, say, CVS is flying one through the city to deliver medications.
Blimps exist and aren’t drones.
There is now a plane-blimp mashup called a plimp.
Which drones are you referring to?
As I understand anyone can buy a plane, but in order to operate it legally it must be registered, and registration has requirements and restrictions.
You are right, I did mean can't. But I disagree that nothing can be regulated. True, you may not eliminate every law breaker -- we still had Saturday Night Specials even though they were illegal -- just far fewer of them. I don't buy the argument that if you can't get 100% compliance you should shoot for zero.