Knitters support Epic in knotty legal fight with Apple's App Store

Posted:
in iOS edited February 2022
Epic has gained the support of a knitting-related startup in its legal fight against Apple, with Knitrino needling Apple's handling of App Store policies that made launching its app harder than expected.




Apple's lawsuit with Epic is well into its post-trial phase, with Epic receiving support from multiple entities in trying to reverse a court's ruling on various App Store policies. On Sunday, a report revealed that Epic had an ally from an unusual source: knitters.

The Seattle-based startup Knitrino is identified as one of the companies who signed an amicus brief in November 2021 supporting Epic, as well as providing a "friend of the court" brief in January to the U.S. Court of Appeals for the Ninth Circuit. It joins entities including a group of 34 US States and Microsoft in criticizing Apple's policies.

Knitrino, created by sisters Andrea Cull and Alison Yates, aimed to provide knitting patterns and assistance to knitters via an app of the same name, reports the Seattle Times. After developing the app, the company sent it to both the Google Play Store and the App Store for approval, but only Google approved the app without any problem.

Apple's rejection was said to be due to a policy preventing the sale of both physical and digital goods through the in-app payment system. After days of changes and arguing with Apple, with the latter seemingly pasting portions of policies in response to queries, Knitrino appealed to the review board, and was rejected in 19 minutes.

"The feeling that we had when we were going through this was like hitting a wall, but not being able to see the wall," said Yates. "I don't know how tall this wall is. I don't know if I can walk a few miles that way and get around it. We were just feeling around in the dark."

Yates was also upset due to a lack of options and outside control of the situation. "When they are the approver and the appeals court, if they say no, we can't go to a different app store to get to our customers."

Knitrino later did get approved for the App Store, but it is still unclear to the startup what caused the change in position.

Following the playbook of Epic Games, Knitrino has already started to sell "Unravel Apple" stickers, in the worry that its support of Epic could lead to retaliation by Apple.

According to Yates, Apple has the ability to "weild the kind of power where they can say whether or not we can go into business, for something so arbitrary." While the app has made it to the App Store, Yates would still "love to have an alternative."

Apple is anticipated to respond to the appeal from Epic in March, with oral arguments expected in the spring or summer.

Read on AppleInsider

Comments

  • Reply 1 of 16
    There’s a much simpler solution to all this than wide-open access to The App Store (your own payments, side-loading and so on).  Apple can just do what they’ve always done (albeit at a very slow pace).

    Start making exceptions for different business models.

    They’ve done this with subscriptions (allowing outside signups and dropping to 15% after a year), with small developers (15% fees) or with “reader” Apps.

    Most Apps fit the current categories, but a few are always somewhere in the middle. Apple could, as each case arises, make new rules/exceptions as they occur and amend their guidelines.

    This doesn’t mean Apple has to allow every single App that applies, or create 1,000 new types of App categories, but ones that are in a grey area and don’t appear to be trying to abuse The App Store (like Epic) can be given consideration. 
    watto_cobra
  • Reply 2 of 16
    These 'knitters' should not be tying their fortunes to Epic. The great majority of app developers see huge value in Apple's curated App Store ( I know I do). The knitters  obviously have a tricky issue with selling physical good as well as an app. Did they not do their homework with App Store rules beforehand? 
    watto_cobra
  • Reply 3 of 16
    omasouomasou Posts: 576member
    When I read this I first thought of the Sweeny picture where it looks like he's in his mom's basement. Now I'm imagining his mom's knitting group sitting around the living room knitting and bad mouthing Apple.
    Detnatorwatto_cobra
  • Reply 4 of 16
    tmaytmay Posts: 6,345member
    There’s a much simpler solution to all this than wide-open access to The App Store (your own payments, side-loading and so on).  Apple can just do what they’ve always done (albeit at a very slow pace).

    Start making exceptions for different business models.

    They’ve done this with subscriptions (allowing outside signups and dropping to 15% after a year), with small developers (15% fees) or with “reader” Apps.

    Most Apps fit the current categories, but a few are always somewhere in the middle. Apple could, as each case arises, make new rules/exceptions as they occur and amend their guidelines.

    This doesn’t mean Apple has to allow every single App that applies, or create 1,000 new types of App categories, but ones that are in a grey area and don’t appear to be trying to abuse The App Store (like Epic) can be given consideration. 
    The business model is an online store selling digital downloads, and potentially physical products, and the paid App is just the storefront.

    They should be on Pinterest.
    MacsWithPenguinsleavingthebiggwatto_cobra
  • Reply 5 of 16
    tmay said:
    There’s a much simpler solution to all this than wide-open access to The App Store (your own payments, side-loading and so on).  Apple can just do what they’ve always done (albeit at a very slow pace).

    Start making exceptions for different business models.

    They’ve done this with subscriptions (allowing outside signups and dropping to 15% after a year), with small developers (15% fees) or with “reader” Apps.

    Most Apps fit the current categories, but a few are always somewhere in the middle. Apple could, as each case arises, make new rules/exceptions as they occur and amend their guidelines.

    This doesn’t mean Apple has to allow every single App that applies, or create 1,000 new types of App categories, but ones that are in a grey area and don’t appear to be trying to abuse The App Store (like Epic) can be given consideration. 
    The business model is an online store selling digital downloads, and potentially physical products, and the paid App is just the storefront.

    They should be on Pinterest.

    Possibly.

    My point is people have an all-or-nothing approach to The App Store. Either open it up to everything or keep it as-is.

    Epic and all the other whiny/greedy developers in their “club” think iOS should be completely open when a few small changes can accomplish just as much for developers without compromising privacy/security.
    MacsWithPenguinsDetnatorInspiredCodewatto_cobra
  • Reply 6 of 16
    I'm noticing that most of the "complaints" about the App Store are quite vague when it comes to the details and typically try to imply that Apple's communication about the rejections were incomprehensible despite the fact that they DID manage to make the changes required to get the approval. Funny how that works...
    edited February 2022 williamlondontmayMacsWithPenguinsleavingthebiggericthehalfbeeDetnatorwatto_cobra
  • Reply 7 of 16
    loopless said:
    Did they not do their homework with App Store rules beforehand? 
    That's what this situation sounds like. "We didn't read the rules and then were shocked by Apple copying/pasting the relevant rules in their response."
    williamlondontmayMacsWithPenguinsDetnatorwatto_cobra
  • Reply 8 of 16
    When I see these screenshots of the knitting app, I envision a web app, which you put on your iPhone homescreen. In iOS 15.4, Apple is seemingly adding push notification support to mobile Safari, bringing it up to par with the push notifications already in place on Safari for MacOS. It would be a perfect homescreen app, with zero app approval, and 100 % profit to the knitting app creators (minus fees for credit card processing and loads and loads of ads and other marketing promotions via Google AdSense and social media.)
    tmaymattinozDetnatorInspiredCodewatto_cobra
  • Reply 9 of 16
    rob53rob53 Posts: 3,253member
    Tired of these people. You go into any store and your only choice is to buy what’s in that store using the available payment methods. That’s how every store, restaurant and everything else runs. Why is Apple being forced to operate differently? Their App Store is for iOS devices they manufacture not for anyone else’s product. You don’t like this buy something else.
    MacsWithPenguinsleavingthebiggfotoformatDetnatorwatto_cobra
  • Reply 10 of 16
    slurpyslurpy Posts: 5,384member
    Knitting? Apple is finished now. 

    What a bunch of douchebags. Want access to billions of customers from the most lucrative marketplace on the planet yet don’t want to pay for it. 
    StrangeDayswatto_cobra
  • Reply 11 of 16
    From what I can tell, this app has very few users despite the fact that it's free to download. Then they pull an Epic when called on the carpet for the same reason, so they sign on to Sweeny & Co.! Kinda brings tears too one's eyes……not at all! 
    MacsWithPenguinsleavingthebiggDetnatorwatto_cobra
  • Reply 12 of 16
    davidwdavidw Posts: 2,053member
    It sounds like either Apple was doing her a favor, by informing her that the way she had it set up, with both physical and digital goods mixed together,  it was too easy to accidentally charge her a commission on the sale of a physical good. Or the maybe the app owner was trying to sneak in digital goods along with her physical goods, hoping that Apple won't catch it. Thus avoiding Apple commission on the sale of digital goods. I would bet on the latter. 
    Detnatorwatto_cobra
  • Reply 13 of 16
    MarvinMarvin Posts: 15,326moderator
    Yates was also upset due to a lack of options and outside control of the situation. "When they are the approver and the appeals court, if they say no, we can't go to a different app store to get to our customers."
    This is from people who run a website:

    https://knitrino.com/apple

    People who want to sell pornography can make the same argument that Apple doesn't allow for their business model. If only there was some kind of e-commerce system that was accessible on Apple devices outside the App Store. Like a way that you could add items to a cart, for example the button on the above page, to then be able to purchase physical goods via an independent checkout system.

    Apple's rule is pretty simple, you can't pay for physical goods with Apple's IAP system:

    https://developer.apple.com/app-store/review/guidelines/#goods-and-services-outside-of-the-app

    "If your app enables people to purchase physical goods or services that will be consumed outside of the app, you must use purchase methods other than in-app purchase to collect those payments, such as Apple Pay or traditional credit card entry."

    They didn't say how they resolved the issue but it's not very hard to have a split payment system. They clearly already have a payment system for e-commerce on their website.

    The above site also says 30% fee, if they are making under $1m, it's 15%.

    Steve Jobs talked about this issue around 12 years ago (54:00), people aren't honest about what happened, as soon as they are inconvenienced in any way they just run to social media or the press and play victim:



    They say they want an open and fair platform. They have one, it's called the internet, they can publish what they want. I don't know what kind of system they think would be better. Even if there was an alternative app store, it's not going to have millions of users let alone over a billion and they'd have to integrate that app store provider's payment system or their own.
    StrangeDayswatto_cobra
  • Reply 14 of 16
    22july201322july2013 Posts: 3,573member
    There’s a much simpler solution to all this than wide-open access to The App Store (your own payments, side-loading and so on).  Apple can just do what they’ve always done (albeit at a very slow pace).
    This doesn’t mean Apple has to allow every single App that applies, or create 1,000 new types of App categories, but ones that are in a grey area and don’t appear to be trying to abuse The App Store (like Epic) can be given consideration. 
    Yes, Apple can do that. Or Apple can do something else. But what I think you're really saying is that Apple CANNOT do what it wants. You're trying to remove Apple's freedom, right? And you aren't saying WHO is the arbiter of what Apple CAN and CANNOT do.
    watto_cobra
  • Reply 15 of 16
    This rule was created for Amazon, but Apple usually enforces their rules the same with everyone so they don't need to say they created the rule just for Amazon. 

    At this point I think Apple probably needs to do something to reduce their market influence or they will keep getting targeted by anti-trust regulators. As cases like this come up, it tells regulators that companies can’t run their businesses and manage customer relationships the way they want. The regulators then take the worst possible action to solve the problem because they are lawyers not developers. I'm not an advocate for Android-like side-loading, so hopefully Apple finds a better compromise to lower the temperature. It could be better support for PWAs so developers could opt out of paying Apple commission for their closed SDKs and use cross-platform PWA SDKs instead. This would be a safer way to side-load. With WASM it is even possible for some native-like development.
    edited February 2022 watto_cobra
  • Reply 16 of 16
    When I see these screenshots of the knitting app, I envision a web app, which you put on your iPhone homescreen. In iOS 15.4, Apple is seemingly adding push notification support to mobile Safari, bringing it up to par with the push notifications already in place on Safari for MacOS. It would be a perfect homescreen app, with zero app approval, and 100 % profit to the knitting app creators (minus fees for credit card processing and loads and loads of ads and other marketing promotions via Google AdSense and social media.)
    Apple is also increasing the size of their Safari team. This might be good news for PWAs. I think a lot of stores and brochure type apps would be better off as a PWA. It might also reduce pressure from regulators.
    watto_cobra
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