larryjw

gwanberg said:

What is so novel about Apple's AR approach that is patentable compared to existing AR functionality that has been in the App Store marketplace for years now?  i.e. AroundMe app's Live View feature.

What's so novel?

To answer that question you need to be intimately familiar with the prior art and the specifics of this particular filing, and determine what specific components of the patent are being patented, assuming this is a utility patent. Within Utility patents, there are four types: process patents, machine patents, manufacture patents, and composition of matter patents. 

To prepare you must read all the notes from the USPTO regarding this patent and all the material accompanying the patent application by Apple's engineers and patent attorneys.

I'm sure this would be a good start in answering your question. 

Apple execs should go, press some flesh, make friends, but refuse, based on legal advice, to discuss the merits of the appeal. Simply, Cook et al. should only discuss the substance of the legal process issues.

Apple and their legal really fucked this up!!