FileMakerFeller

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FileMakerFeller
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  • Apple wants to use your mattress as a body temperature sensor

    FileMakerFellerFileMakerFeller
    I can't be the only one who read the first sentence and thought "Apple acquired BBedit???" - thankfully, re-reading aided correct comprehension. :D
    watto_cobra

  • Apple, Google, Amazon face Australian big tech influence probe

    FileMakerFellerFileMakerFeller
    @Dewme: exceptionally well said.

    It's worth remembering that Australia (like most Commonwealth countries) inherited its legal system from the UK, and thus citizens have fundamentally different rights compared to the US. The basic philosophy is that every activity is forbidden unless explicitly stated as legal - as opposed to the US where it's assumed that everything is legal unless explicitly stated otherwise. There are far-reaching consequences to these distinctions, and the huge body of case law that exists is a serious impediment to updating the legal system to meet modern requirements - no matter what country is attempting it.
    dewmewatto_cobra

  • Apple has most of the elements it needs to create its own search engine

    FileMakerFellerFileMakerFeller
    davidw said:
    avon b7 said:
    lmasanti said:
    First thing first… we need to acknoledge that it is a… ‘no news week’… so Gruman… and also Kuo… need to ‘fill’ their sites with… anything,

    This quote is funny: “However, Apple could earn more revenue than the Google deal by bringing search in-”

    You know… Apple knows nothing about ‘doing business’… so Gruman cleverly notes that they are wrong if they do not make their own search engine.

    I just remember two quotes… I think both from Steve Jobs…:
    “We are proud as much of what we have done as of what we have not done!”
    “We like to enter a market when we can change it!“

    So… why should Apple enter the search market for… selling ads?
    Do we remember the iAds idea?

    Do we remember the “TV as a hobby” until they develop Apple TV+?
    But people keep ‘telling’ Apple to buy Disney, Netflix, ESPN, ABC…

    Maybe… Apple is a trillion valued company… by not following bloggers and journalists' ideas.
    It's important to not forget how Google got going at the outset. 

    For every search you made through Google, Google was earning revenues by just presenting the results page to you with two or three clearly marked promoted links. You didn't have to click on any of them for Google to get the revenue. That remains of course but a lot more has been added and interwoven into it since. 

    At the very least, Apple now has enough users to make regular search a viable and very profitable option. That would earn them revenue, increase competition and potentially take customers away from Google. 

    Of course, it's no wonder Google got where it got today because it's search infrastructure, algorithms included, is class leading.

    However, you don't have to beat Google at its own game. You just have to be good enough and know how to market the functionality. 

    IMO, the current Apple - Google 'agreement' is basically a scheme to stifle competition and share the rewards. 
    When Google got into internet search, they changed how to monetize search by creating new innovative ways to do it. They got to where they are today by being more innovative than the competition. That would not be true today for anyone creating a search engine, including Apple. All they would be doing is trying to duplicate what Google is already doing. AI might be the game changer but even then, Google is not standing still with AI and won't be caught by surprise if AI turns out to be the next innovative way to search the internet. 
    No, Google monetised search by copying the approach of Goto.com (later renamed to Overture) and selling keyword search data (https://en.wikipedia.org/wiki/History_of_Google) - but the technological aspects of the business were indeed innovative and clearly superior to the alternatives of the time. They have maintained that technical superiority over time, but the market dominance is no longer primarily due to their search capabilities.
    watto_cobra

  • Apple has most of the elements it needs to create its own search engine

    FileMakerFellerFileMakerFeller
    coolfactor said:

    You're not changing a market when the market is already mature and well-served.
    The mobile phone market was mature and well served in 2007.
    watto_cobra

  • Without irony, Microsoft CEO says Google unfairly dominates search

    FileMakerFellerFileMakerFeller
    MS - late to search, couldn't unseat the dominant player.
    MS - late to mobile, couldn't unseat the dominant player(s).
    Two data points don't make a trend, but still...
    omasouwatto_cobra