Luis.A.Masanti

Just a question:
If you are running to hit a wall or the fall in a risk… and stop before that happening… Would you call that a ‘failure’ or a ‘wise decision’?

Oh… I forgot! Blaming Apple or showing that Apple fails… brings page views to your site… a.k.a. ad revenue.

Of course… $10 Billions appear impressive. But let us put it in perspective.
But let do a little math.

It was $10 Billions over a decade.
So… it was $1 Billion a year.
The last count of employees was… 2,000.
So… $1 B / 2,000 = 500,000-
Of course, not all employees would earn that money… but there are the cost of buildings and computers… And during the project there were a lot more employees.

Or we can calculate how many iPhones Pro Max it costed… $1 B / $1,200 = 840,000—

My two cents… worthless as usual.

1- quote: “It would be bigger news if Apple weren't working on 2nm designs.”

This is the greatest example… thanks lord William… of my mantra: ‘Bad news about Apple bring page views to your site… a.k.a. ad revenues.’

2— Loooong ago… an engineer from the chip design group said… we get the characteristic for the chips are seated down three years before the delivery of the device.

So… the chip team ‘designs’ three years in advance… so obviously… it should ge designing for the 2nm process!

quote: “Those that held onto the old payment method were able to keep paying the old $9.99 price for ad-free viewing. Those users must now pay $6.99 for ad-filled content, $15.49 for HD ad-free content, or $22.99 for the 4K tier.”

Of course… this change was due to Apple's 15%!
Or just the way to increase the price by… 55% or 130%!

It would be nice to see the evolution of subscribers in the next time they inform revenues.

But they missed the opportunity to tell customers that… they reduce the price… although filling the screen with ads!

Maybe… just maybe… the title should has been… EU's DMA makes the experience of the AppStore less convenient to users because Apple has to add more steps to protect user's choice of privacy and security.

But… of course… remember: Blaming Apple brings page views to your site… a.k.a. ad revenue!