Execs say Apple could lower iPad price if market demands it - report

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  • Reply 101 of 101
    Quote:
    Originally Posted by Dr Millmoss View Post


    Should be mentioned, the only likely reason Apple let this information out was to put potential competitors on notice that Apple doesn't plan on giving them any price protection. That may scare some competitors off before they even think of jumping into the tablet computer market, knowing that Apple has the ability squeeze them on price at any time. One thing they aren't doing is telling consumers to wait for a lower price.



    that's a good point. Though it might have that effect, whether or not they intend that.



    What's up with people being surprised that the parts cost roughly half of the selling price? No company would stay in this business if they sold at cost. Looks like a very standard markup to me.
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