Apple's iPad passes Google Android in total browser usage share

Posted:
in iPhone edited January 2014
More people are browsing the Web via an iPad than on an Android-powered device, according to new monthly browser usage data from one analytics firm.



In just three months on the market, Apple's iPad has come to represent 0.17 percent of all Web browser traffic tracked by Net Applications. The iPad's June total managed to exceed Android, which represented 0.14 percent of all Web browsing traffic.



Behind both of them was another iOS-powered device from Apple, the iPod touch. In June, the iPod touch took 0.12 percent of the Web browser share, according to Net Applications.



The iPad has seen a steady climb since it was released in April, notching 0.03 percent in the first month, when it was only available in the U.S. In May, the numbers tripled to 0.09 percent, only to nearly double again in June to the 0.17 percent figure that pushed it past Android.



The numbers, however, do not mean that there are more iPads on the market than Android devices. But the stats do indicate that a far higher percentage of iPad owners use their new device to browse the Web -- so many, in fact, that it has now surpassed Android in that department.



Released in early April in the U.S., the iPad immediately made a splash in the statistics tracked by Net Applications. In less than two weeks in the market, it had already tied Android and BlackBerry in Web browsing presence, but only for a few days. This week's totals show that the iPad has grown to a level where its browser was consistently larger than Android's through the month of June.







Last month, Apple's most high-profile iOS device, the iPhone, was revealed by Net Applications to carry a 33 percent share of all mobile browsers. That compared to 14 percent for Nokia's Symbian, 6 percent for Google Android, 4 percent for Research in Motion's BlackBerry, and 3 percent for Microsoft's Windows Mobile.
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Comments

  • Reply 1 of 120
    b1ng0b1ng0 Posts: 5member
    So let me get this straight, the iPad wasn't released until April yet the browsing usage began surging in March? Something is off.
  • Reply 2 of 120
    Quote:
    Originally Posted by b1ng0 View Post


    So let me get this straight, the iPad wasn't released until April yet the browsing usage began surging in March? Something is off.



    Some developers had access to the device before everyone plus the internal testing by Apple. OS X 10.7 is showing up on some sites and its not even out yet.
  • Reply 3 of 120
    MacProMacPro Posts: 17,775member
    Just iPad, no iPhone! ... Holy Moly
  • Reply 4 of 120
    blastdoorblastdoor Posts: 1,884member
    It's pretty surprising that Android is more similar to blackberry or Symbian in terms of how people are using the devices. You would think that web browsing would be one of the top uses for an Android device. It seems that consumers aren't treating Android phones the same way that they treat iPhones. We also know that people don't use apps on the Android phones to the same extent that they do on iPhones. So i guess the question is -- what are people doing with these Android phones if they aren't browsing the web or using apps? Do they just use it for e-mail, contacts, and making phone calls?
  • Reply 5 of 120
    MacProMacPro Posts: 17,775member
    Quote:
    Originally Posted by Blastdoor View Post


    It's pretty surprising that Android is more similar to blackberry or Symbian in terms of how people are using the devices. You would think that web browsing would be one of the top uses for an Android device. It seems that consumers aren't treating Android phones the same way that they treat iPhones. We also know that people don't use apps on the Android phones to the same extent that they do on iPhones. So i guess the question is -- what are people doing with these Android phones if they aren't browsing the web or using apps? Do they just use it for e-mail, contacts, and making phone calls?



    All good points and I thought much the same when I read this ... this is just iPad! Add iPhone users as well and iOS must be so far out in front as to be amazing. Is it the type of person who buys Apple products is more adventurous or is it the simplicity of the UI, I wonder?
  • Reply 6 of 120
    t2aft2af Posts: 44member
    Quote:
    Originally Posted by b1ng0 View Post


    So let me get this straight, the iPad wasn't released until April yet the browsing usage began surging in March? Something is off.



    your ability to read graphs ?
  • Reply 7 of 120
    "The numbers, however, do not mean that there are more iPads on the market than Android devices. But the stats do indicate that a far higher percentage of iPad owners use their new device to browse the Web -- so many, in fact, that it has now surpassed Android in that department."



    This is a very well-written and non-redundant article.
  • Reply 8 of 120
    mstonemstone Posts: 11,510member
    One thing these numbers emphasize is that mobile browsing represents only a tiny fraction of the total browsing. This is worth mentioning especially when people start tossing around stats like mobile devices are out selling PCs. Most people don't do much web browsing on a phone because it is painfully tedious to zoom and scroll. That is why the iPad is passing Andriod - you can actually enjoy browsing on the much larger screen.



    Does anyone have the stats of iPhone verses Andriod?
  • Reply 9 of 120
    anonymouseanonymouse Posts: 6,558member
    Quote:
    Originally Posted by mstone View Post


    ... Does anyone have the stats of iPhone verses Andriod?



    More than a bit odd that in an article that compares the numbers for iPod Touch and iPad to Android that iPhone is left out. I mean, which 2 of the 4 are phones? I'm not suggesting some conspiracy, just that it's weird to do the comparison they did and not include iPhone.
  • Reply 10 of 120
    boogabooga Posts: 1,076member
    Quote:
    Originally Posted by b1ng0 View Post


    So let me get this straight, the iPad wasn't released until April yet the browsing usage began surging in March? Something is off.



    It looks like the graph shows 1 number per month. March shows zero. April shows non-zero. I don't think it's meant to be read as an axis of continuous values, and the graph probably would have represented the information more accurately as a scatter plot.
  • Reply 11 of 120
    Makes sense. iPad was designed for this. I rarely use my notebook now and my iPhone is virtually redundant for browsing.



    So convenient, quick and simple.
  • Reply 12 of 120
    Quote:
    Originally Posted by digitalclips View Post


    All good points and I thought much the same when I read this ... this is just iPad! Add iPhone users as well and iOS must be so far out in front as to be amazing. Is it the type of person who buys Apple products is more adventurous or is it the simplicity of the UI, I wonder?



    More adventurous? You equate adventurous people with being online all the time? I think you misspoke.



    A big part of the iPad is the browser. Is this really surprising to anyone? You either read email, download and use apps, listen to music, watch movies, read books, or surf the web with it. Considering people are online throughout the day it seems to me that using the iPad to surf the web would be it's almost sole purpose to most users.
  • Reply 13 of 120
    bonchbonch Posts: 14member
    Quote:
    Originally Posted by redbarchetta View Post


    "The numbers, however, do not mean that there are more iPads on the market than Android devices. But the stats do indicate that a far higher percentage of iPad owners use their new device to browse the Web -- so many, in fact, that it has now surpassed Android in that department."



    This is a very well-written and non-redundant article.



    Is this sarcasm? Because it's very important news to know what devices are being used to browse the web. The capabilities of those devices determine the presentation of that content (e.g., HTML5 versus Flash). I'm sorry it upsets you that more iPads alone are on the web than Android devices, not even counting iPod touches and iPhones.
  • Reply 14 of 120
    Quote:
    Originally Posted by anonymouse View Post


    More than a bit odd that in an article that compares the numbers for iPod Touch and iPad to Android that iPhone is left out. I mean, which 2 of the 4 are phones? I'm not suggesting some conspiracy, just that it's weird to do the comparison they did and not include iPhone.



    Following the link in the article takes you to the website with all the info you are asking for:



    For the last month data are available (and the month iPad accounted for 0.17%) the iPhone accounted for 0.59%.



    To compare since the release of the iPad:



    iPhone numbers:



    March: 0.51%

    April: 0.53%

    May: 0.60%

    June: 0.59%



    As to the reason this article left out the iPhone numbers, it is because they are merely commenting on the original report from NetMarketShare that left out the iPhone.



    Edit: Another interesting stat from that page is that Windows XP still accounts for 62.43% compared to Vista's 14.68% and Windows 7's 13.80%. Oh and Windows 98 is still pulling in at 0.06% which is almost as much as Blackberry with 0.07% (and Windows ME has 0.03%!?!?)
  • Reply 15 of 120
    satchmosatchmo Posts: 2,699member
    Somewhat surprising, given that Android devices allow p0rn.
  • Reply 16 of 120
    msanttimsantti Posts: 1,377member
    Quote:
    Originally Posted by Blastdoor View Post


    It's pretty surprising that Android is more similar to blackberry or Symbian in terms of how people are using the devices. You would think that web browsing would be one of the top uses for an Android device. It seems that consumers aren't treating Android phones the same way that they treat iPhones. We also know that people don't use apps on the Android phones to the same extent that they do on iPhones. So i guess the question is -- what are people doing with these Android phones if they aren't browsing the web or using apps? Do they just use it for e-mail, contacts, and making phone calls?



    They love to geek out their phones out. You know, rooting their phones and skinning and such.



    I hear they love running task managers too.
  • Reply 17 of 120
    solipsismsolipsism Posts: 25,726member
    Quote:
    Originally Posted by digitalclips View Post


    All good points and I thought much the same when I read this ... this is just iPad! Add iPhone users as well and iOS must be so far out in front as to be amazing. Is it the type of person who buys Apple products is more adventurous or is it the simplicity of the UI, I wonder?



    It is pretty impressive. An article last month seems to indicate my prediction of the iPad being Apple's 2nd highest leg for revenue may happen in fiscal Q3-2010. For a product that launched on a limited basis in April to a market segment that has completely failed for a decade and isn't a "necessity"computing device like a PC or phone tend to be considered these days, that is damn impressive.





    Quote:
    Originally Posted by t2af View Post


    your ability to read graphs ?



    The graph clearly starts showing a dramatic rise in March. As previously stated, this can be reasonably accounted for with non-sale IPads.





    Quote:
    Originally Posted by mstone View Post


    One thing these numbers emphasize is that mobile browsing represents only a tiny fraction of the total browsing. This is worth mentioning especially when people start tossing around stats like mobile devices are out selling PCs. Most people don't do much web browsing on a phone because it is painfully tedious to zoom and scroll. That is why the iPad is passing Andriod - you can actually enjoy browsing on the much larger screen.



    There are few things to consider here. Are web developers going to ignore a device if it's used less often but by more units than PCs? I don't think so. The fact that these smartphones even show up at all is a testament to their power of this still emerging market.



    We also have to consider other ways these devices are getting onto the internet. With so many apps in play ? 2149 which can be displayed on the iPhone before you have to access via Spotlight*? it's likely many things people use a web browser for on a desktop OS they use a dedicated app on their smartphone.



    Honestly, the only thing I cared about was WebKit getting support from web developers. That wasn't always the case. With most smartphones OSes, and Google backing Chrome along with the growing standards across all platforms, I don't care which browser engine as the most market share. It's all gravy at this point.





    Quote:

    Does anyone have the stats of iPhone verses Andriod?



    There have been articles. I'd like to see AI post stats of their site.
  • Reply 18 of 120
    mac voyermac voyer Posts: 1,282member
    Quote:
    Originally Posted by satchmo View Post


    Somewhat surprising, given that Android devices allow p0rn.



    If you think you can't get porn on an iPad, you haven't tried.
  • Reply 19 of 120
    lxglxg Posts: 19member
    I really don't discriminate with technology, but every time I go play and inspect a new phone that is advertise as an iphone killer I'm always surprised that it is not. Sure allot of these other phones look good on paper and don't get the same publicity with their issues, but the iphone/ipad are just difference. Don't get me wrong Apple devices have their issues, but in general they are the most heavily used devices for many reasons. I remember during the Ipod era when I kept delaying for many years to get an Ipod because I thought it was over rated and expensive. Long story short, ended up getting the ipod and never looked back. Always been happy.
  • Reply 20 of 120
    solipsismsolipsism Posts: 25,726member
    Quote:
    Originally Posted by roughridersten View Post


    Edit: Another interesting stat from that page is that Windows XP still accounts for 62.43% compared to Vista's 14.68% and Windows 7's 13.80%. Oh and Windows 98 is still pulling in at 0.06% which is almost as much as Blackberry with 0.07% (and Windows ME has 0.03%!?!?)



    And IE6 actually gained share despite IE's long standing downward trend month-over-month.
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