Secret retail documents show Apple's 'intensive control,' meticulous planning

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Comments

  • Reply 21 of 94
    shompashompa Posts: 343member
    Quote:
    Originally Posted by pondosinatra View Post


    Hmmm maybe these 'geniuses' can explain to me why when I export photos from iPhoto - any photo that's in portrait orientation ends up inheriting the wrong file permissions...



    1) check permissions on the hard drive and repair them with disk util.



    2) you can always use CMHOD 771 on the directory and you will always have right to edit the photos.



    Can I be a "geniuses"? Flee from my oppressive country and get a greencard and work with something that I love?
  • Reply 22 of 94
    jragostajragosta Posts: 10,473member
    Quote:
    Originally Posted by ascii View Post


    I don't think I've ever heard anyone mispronounce an Apple product name.



    Mac OS X

    Properly pronounced "Mac Oh Ess Ten", but commonly pronounced "Mac Oh Ess Ekks"



    or



    xServe - commonly pronounced as 'xserver'.
  • Reply 23 of 94
    esummersesummers Posts: 953member
    Quote:
    Originally Posted by Curmudgeon View Post


    The very word "Genius" still rankles me.



    Maybe... but "Technician" is boring. So why not.
  • Reply 24 of 94
    bagmanbagman Posts: 349member
    Quote:
    Originally Posted by Slurpy View Post


    Pretty pathetic how you would choose this thread to ask such an asinine question, having absolutely nothing to do with the subject matter.



    It's actually quite clear your insensitive criticism is the pathetic issue here. Don't ever expect to be hired at Apple until you've become more civil.
  • Reply 25 of 94
    esummersesummers Posts: 953member
    Quote:
    Originally Posted by shompa View Post


    1) check permissions on the hard drive and repair them with disk util.



    2) you can always use CMHOD 771 on the directory and you will always have right to edit the photos.



    Can I be a "geniuses"? Flee from my oppressive country and get a greencard and work with something that I love?



    Why the extra execute bit?
  • Reply 26 of 94
    esummersesummers Posts: 953member
    Quote:
    Originally Posted by Prof. Peabody View Post


    Well, there is the age old disagreement about whether OS X is "oh-ess-ex" or "os ten."



    You can always tell an old Mac user as they will rip your head off if you say "oh-ess-ex," (the 'wrong' way), even though that's the way it's written and Jobs himself says it often enough.



    It's kinda like how people insisted there was a right way (the German way) to say Linux. Later Linus Torvalds said that both pronunciations are right.
  • Reply 27 of 94
    tallest skiltallest skil Posts: 43,388member
    Quote:
    Originally Posted by jragosta View Post


    xServe - commonly pronounced as 'xserver'.



    I always want to strangle people who say 'xserver'. Anyone talking about one is supposed to be intelligent enough to at least read the name of the product properly. And I'm supposed to put my data and network in the hands of someone who doesn't know what product he's using? Not happening.



    At least the product line is discontinued so that eventually we won't have this problem anymore.
  • Reply 28 of 94
    john galtjohn galt Posts: 960member
    Quote:
    Originally Posted by jdsonice View Post


    LOL - they definately did not emulate the success of Circuit City for sure.



    Some companies, like some people, exist solely to serve as examples of how not to be. Be grateful for them



    Quote:

    Does anyone have access to the full article on WSJ? The goon squad there will not me (a measly low level humble non-subscriber) read the full article.



    Here you go:



    http://online.wsj.com/article/SB1000...955678908.html
  • Reply 29 of 94
    paxmanpaxman Posts: 4,729member
    Quote:
    Originally Posted by AppleInsider View Post


    Geniuses earn up to about $30 per hour, the report said, while other employees are said to be paid about $9 to $15 per hour at the sales level.



    Never correct a customer's (mis) pronunciation is a good rule, specially in the tech world. Nothing worse than being patronized by some two bit know-it-all wizz kid nerd, and nothing more certain to drive non-tech customers away. That al seems old hat now but when the first Apple Store opened it was pretty much the order of the day in 'computer shops'.



    Gotta say the pay levels are low. With so many people wanting the jobs Apple obviously don't have to pay more but the entry level $9.- is lower than minimum wage in most provinces in Canada (Ironically Alberta, one of the better off provinces has a lower minimum wage). It's tough to stay afloat on 9 bucks an hour.
  • Reply 30 of 94
    zoetmbzoetmb Posts: 2,654member
    Quote:
    Originally Posted by ourstanley View Post


    You obviously don't have friends like mine who insist on talking about their iTouch - it's an iPod Touch damnit!



    I don't know what you're talking about, iTouch myself all the time. Apparently, so does Michael Weiner.



    But on a more serious note:

    I applaud Apple for attempting to control the language that employees use in their contact with customers. I attempt to do the same thing in companies I consult for, especially in email communications, where a perceived strident tone can alienate clients. One trick I use in meetings is if someone (for example) makes an error in describing a product feature, instead of saying "that's wrong", I say either "but also..." or "...in addition, the primary reason we built that feature is to....", etc.



    The $9 to $15 an hour that Apple pays floor staff (according to this report) is too low. I know there will be those who will say that "if they don't like it, they don't have to work there" and "whatever the market bares" and "if the wages are so bad, why do they have so many candidates", etc., , but the fact is that you cannot live decently in any major city in the U.S. on $30,000 a year. In NYC, it's likely that your rent is at least $18,000 a year, even if one lives outside of Manhattan and in a cruddy small place. Single young people earning this kind of wage have to pile up at least six to an apartment to make it.



    There are McDonald's in NYC that pay $10 an hour. And Apple sometimes pays even less?



    If these are kids still living with their parents, that's one thing, but for anyone who has to lead a household, these wages are impossible to live on in many regions of the U.S. As an extraordinarily profitable company, I think Apple should do better. Since Apple has more employees in retail than any other part of the company, it seems to me that Apple is building their spaceship on the backs of these employees.



    My son-in-law consults as an Apple tech in companies that have mostly Macs. If this report is accurate, he earns more than three times what Apple pays the so-called "geniuses", although he obviously has to do more in terms of managing resources, budgeting, etc. than they do.
  • Reply 31 of 94
    john galtjohn galt Posts: 960member
    Quote:
    Originally Posted by jragosta View Post


    Mac OS X

    Properly pronounced "Mac Oh Ess Ten", but commonly pronounced "Mac Oh Ess Ekks"



    Say it fast and it becomes "oh... sssex"



    It's a not-so-subliminal marketing tool, and a very effective one. Many automobile manufacturers use the same strategy in naming their models. SXs and things that sound like it are common.



    Or, perhaps I just have too much sex on the brain...?
  • Reply 32 of 94
    inklinginkling Posts: 773member
    "Among the details included is the fact that employees are forbidden from correcting a customer if they mispronounce a product name, so that they don't feel patronized."



    Not a bad idea. At Oxford University, I had a rather officious Bodelian librarian "correct" my pronunciation to that of quirky Oxford. I returned the favor by making a request that kept her around past closing time.



    The sales philosophy taught is also good. Nothing irritates me more than a sales staff so intent on selling me something I can't get my questions answered.
  • Reply 33 of 94
    paxmanpaxman Posts: 4,729member
    Quote:
    Originally Posted by Tallest Skil View Post


    I always want to strangle people who say 'xserver'.



    ;-) Would love to see you serve up a customer in an Apple Store
  • Reply 34 of 94
    john galtjohn galt Posts: 960member
    Quote:
    Originally Posted by zoetmb View Post


    The $9 to $15 an hour that Apple pays floor staff (according to this report) is too low.







    Quote:

    ... I know there will be those who will say that "if they don't like it, they don't have to work there" and "whatever the market bares"







    Quote:
    Originally Posted by AppleInsider View Post


    Just getting a position at an Apple store is said to be difficult, as the process usually requires at least two rounds of interviews. Apple is even in the unique position of not having to seek out staff, as most stores are reportedly "flooded with applicants."



  • Reply 35 of 94
    boeyc15boeyc15 Posts: 986member
    Quote:
    Originally Posted by jragosta View Post


    Mac OS X

    Properly pronounced "Mac Oh Ess Ten", but commonly pronounced "Mac Oh Ess Ekks"



    or



    xServe - commonly pronounced as 'xserver'.



    They dropped the Mac part and now is simply OS X.

    More specific - OS X Lion
  • Reply 36 of 94
    A large amount of this is BS, at least in practices at the store level. Being a former employee who was a Specialist for 3 years, I was never once told to not correct people's mispronunciations (although I rarely did anyway, except when people called the iPod Touch the 'iTouch'...shudder).



    When training, you are encouraged to engage in conversation while shadowing. Never has anyone been "barred from talking to the customers".



    The amount of money people make is pretty much spot-on, although 9 is a little low.



    The Apple Store is a weird place to work, no doubt, but not as totalitarian as it comes off in these reports.
  • Reply 37 of 94
    eksodoseksodos Posts: 186member
    Quote:
    Originally Posted by Joseph L View Post


    Revealing this stuff is bad for the entire Apple community.



    Why is it bad for the entire Apple community?
  • Reply 38 of 94
    Quote:
    Originally Posted by Curmudgeon View Post


    The very word "Genius" still rankles me.



    Careful. You don't want Slurpy to call your post 'Asinine'...
  • Reply 39 of 94
    bushman4bushman4 Posts: 861member
    Apples retail operation and Customer Servive should be the standard that every company follows. Apples impecable standards are carefully thought out and provide another foundation level of their success.
  • Reply 40 of 94
    Quote:
    Originally Posted by addicted44 View Post


    Hmmm....that clearly sounds like a bug. Maybe instead of posting here, you could visit:



    http://www.apple.com/feedback/macosx.html



    Ya I will. I just can't believe I'm the only person who's ran into this. But the question was topical - the few times I've been in an Apple store wanting to ask the Geniuses something there's always been a multi-hour wait. It's been awhile since I've been there though, so maybe it's not as bad these days.
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