Apple's massive 'iPad 3' air freight deal with DHL shaking up shipping rates

Posted:
in iPad edited June 2015


In another sign that Apple plans to make its third-generation iPad available for purchase very soon after it is announced this week, AppleInsider has been told that shipping company DHL is prepared to handle massive shipments from Apple.



One person who contacted AppleInsider said that changes to the price of air cargo through DHL have signaled a major planned Apple shipment from China to the U.S. Evidence of this can be seen in a "big change" in shipping costs, as Apple has taken up freight capacity on flights from the Far East to America.



The massive importation of goods is said to be taking up valuable space on the courier's international flights, which has driven shipping rates up this week considerably.



The information was corroborated on Monday by MacRumors, who also spoke with sources in the shipping industry. They indicated that shipping rates rose as much as 20 percent in one week as Apple has taken up available capacity at "premium rates."



Given the millions of iPads that Apple will undoubtedly have available at launch, it's likely that DHL is just one of the couriers Apple will use to ship its new iPad. When the first iPad debuted in 2010, Apple utilized UPS for Saturday deliveries, even though UPS does not offer standard delivery on weekends.



Indications first arose more than a week ago that Apple's assembly partner, Foxconn, was already gearing up to ship Apple's third-generation iPad to the U.S. for an impending product launch. One shipping manifest that surfaced on a Chinese microblogging site showed major international charter flights originating from Chengdu International Airport carrying "Apple's latest products."



All of Apple's rumored shipping activity suggests that the company is gearing up for a near-immediate launch of its third-generation iPad. The so-called "iPad 3" is expected to be unveiled at a media event this Wednesday in San Francisco.











Last year Apple announced the iPad 2 on March 2, and the device became publicly available in the U.S. just over a week later on March 11. If Apple were to follow the same release pattern this year, the next iPad could go on sale on Friday, March 16.



But there have been some indications that Apple could debut its next iPad even faster after this year's official unveiling. One report from last month suggested the "iPad 3" would go on sale in Germany on March 23, a full week earlier than the international launch would be if Apple followed last year's launch schedule.



[ View article on AppleInsider ]

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Comments

  • Reply 1 of 74
    tallest skiltallest skil Posts: 43,399member
    Has 'hiking up the shipping rates' become the new 'put in an order for x.x" LCD panels'?



    Because I guess I'm fine with that. Still doesn't match the grandeur of elevator shots, though.
  • Reply 2 of 74
    mstonemstone Posts: 11,510member
    Perhaps that explains why Germany is getting their iPads a week earlier. DHL International GmbH
  • Reply 3 of 74
    solipsismxsolipsismx Posts: 19,566member
    There are always other ways to ship products...
  • Reply 4 of 74
    I need more clarification. Are they starting to ship them this week or next? If they start shipping tomorrow, they could be in country on Wednesday. At that timeframe, they would no longer have to worry about leaked pictures or information. If they have sufficient stock built up, could Apple even be planning to have them in the stores by Friday?
  • Reply 5 of 74
    dwellsdwells Posts: 2member
    the words "We have something you really have to see. And touch. " are important here. iPad 3 will be unveiled and available at launch on Wednesday.
  • Reply 6 of 74
    adonissmuadonissmu Posts: 1,772member
    It'll be available friday probably.
  • Reply 7 of 74
    asciiascii Posts: 5,941member
    It does seem like they will be available for sale on the 7th. No pre-order period then? Tim Cook showing off his organisational skills.
  • Reply 8 of 74
    dick applebaumdick applebaum Posts: 12,520member
    I wonder if it will be compelling enough to make me get off my fat ass and wait in line... or just order online and play with the new iOS SDK.
  • Reply 9 of 74
    mstonemstone Posts: 11,510member
    I'm impressed that if they are imminently about to ship, that the Vietnam guys haven't gotten their hands on one already. Maybe they only have iPhone connections. The security must be amazingly tight though.
  • Reply 10 of 74
    dickprinterdickprinter Posts: 1,060member
    I don't understand why shipping rates would increase because Apple has taken capacity away from DSL. Why wouldn't DSL charter/lease special planes just for Apple's shipments if they don't have enough available? When FedEx or UPS has increased demand around the holidays they don't raise their rates because they need more capacity, they just pull additional planes out of the hangars and blow the dust off or increase flight frequency. It's the nature of the shipping beast, so to speak.
  • Reply 11 of 74
    tallest skiltallest skil Posts: 43,399member
    Quote:
    Originally Posted by DWells View Post


    the words "We have something you really have to see. And touch. " are important here. iPad 3 will be unveiled and available at launch on Wednesday.



    Or it has a touchscreen. It's very doubtful it will be available on announcement day.
  • Reply 12 of 74
    iccguyiccguy Posts: 20member
    Quote:
    Originally Posted by Dickprinter View Post


    I don't understand why shipping rates would increase because Apple has taken capacity away from DSL. Why wouldn't DSL charter/lease special planes just for Apple's shipments if they don't have enough available? When FedEx or UPS has increased demand around the holidays they don't raise their rates because they need more capacity, they just pull additional planes out of the hangars and blow the dust off or increase flight frequency. It's the nature of the shipping beast, so to speak.



    If any freight company ran their business the way you are suggesting, they would be out of business in very short order.
  • Reply 13 of 74
    solipsismxsolipsismx Posts: 19,566member
    Quote:
    Originally Posted by Dickprinter View Post


    I don't understand why shipping rates would increase because Apple has taken capacity away from DSL. Why wouldn't DSL charter/lease special planes just for Apple's shipments if they don't have enough available? When FedEx or UPS has increased demand around the holidays they don't raise their rates because they need more capacity, they just pull additional planes out of the hangars and blow the dust off or increase flight frequency. It's the nature of the shipping beast, so to speak.



    DHL might be doing just that, hiring out more planes, but they will only hire what they need. Thusly any additional cargo space would be at a premium because there is so little to around.
  • Reply 14 of 74
    walshbjwalshbj Posts: 864member
    Quote:
    Originally Posted by Dickprinter View Post


    I don't understand why shipping rates would increase because Apple has taken capacity away from DSL. Why wouldn't DSL charter/lease special planes just for Apple's shipments if they don't have enough available? When FedEx or UPS has increased demand around the holidays they don't raise their rates because they need more capacity, they just pull additional planes out of the hangars and blow the dust off or increase flight frequency. It's the nature of the shipping beast, so to speak.



    What are you saying? That there are no circumstances where there are increased charges for shipping? That makes no sense.



    Like anything else, there is capacity. When it's exceeded the price goes up. Joe Blow shipping something back to Amazon doesn't pay more at Christmas. But Apple ordering entire plane loads to ship iPads certainly will.



    It's a business driven by bids, not fixed pricing.
  • Reply 15 of 74
    iccguyiccguy Posts: 20member
    Quote:
    Originally Posted by walshbj View Post


    What are you saying? That there are no circumstances where there are increased charges for shipping? That makes no sense.



    Like anything else, there is capacity. When it's exceeded the price goes up. Joe Blow shipping something back to Amazon doesn't pay more at Christmas. But Apple ordering entire plane loads to ship iPads certainly will.



    It's a business driven by bids, not fixed pricing.



    Much better response than mine ... but same point.
  • Reply 16 of 74
    SpamSandwichSpamSandwich Posts: 31,190member
    How do they know these shipping rates weren't affected by skyrocketing fuel costs? This seems quite speculative even if they called someone at DHL who may not be authorized to comment.
  • Reply 17 of 74
    dickprinterdickprinter Posts: 1,060member
    Quote:
    Originally Posted by SolipsismX View Post


    DHL might be doing just that, hiring out more planes, but they will only hire what they need. Thusly any additional cargo space would be at a premium because there is so little to around.



    Quote:
    Originally Posted by walshbj View Post


    What are you saying? That there are no circumstances where there are increased charges for shipping? That makes no sense.



    Like anything else, there is capacity. When it's exceeded the price goes up. Joe Blow shipping something back to Amazon doesn't pay more at Christmas. But Apple ordering entire plane loads to ship iPads certainly will.



    It's a business driven by bids, not fixed pricing.



    But the way I read the article it says that Apple is paying a premium for the shipping of their goods plus DHL customers saw their rates raised by 20%. Why should the regular DHL customers pay more if DHL is already making a premium on Apple's shipments? Sounds like socialistic shipping to me.
  • Reply 18 of 74
    blowabsblowabs Posts: 70member
    fri., pls.....im off!
  • Reply 19 of 74
    Quote:
    Originally Posted by Dickprinter View Post


    But the way I read the article it says that Apple is paying a premium for the shipping of their goods plus DHL customers saw their rates raised by 20%. Why should the regular DHL customers pay more if DHL is already making a premium on Apple's shipments? Sounds like socialistic shipping to me.



    It sounds like you don't know what socialism is. Or capitalism.
  • Reply 20 of 74
    Quote:
    Originally Posted by Dickprinter View Post


    I don't understand why shipping rates would increase because Apple has taken capacity away from DSL. Why wouldn't DSL charter/lease special planes just for Apple's shipments if they don't have enough available? When FedEx or UPS has increased demand around the holidays they don't raise their rates because they need more capacity, they just pull additional planes out of the hangars and blow the dust off or increase flight frequency. It's the nature of the shipping beast, so to speak.



    The reason it doesn't cost more around Christmas for FedEx and UPS is because they have planned for the extra capacity needs. They know that around those holiday times they will need to "dust off" their freight. I doubt Apple gave DHL a heads up two-three months in advance that they are going to be shipping a lot of goods this week. They probably told them last Friday.
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