Nearly half of Gazelle's early iPhone upgrades ordered Apple's larger, more expensive iPhone 6 Plus

Posted:
in iPhone edited October 2014
In yet another piece of favorable news surrounding Apple's recent entry into the phablet space, the nation's leading electronics buyback service said Friday that almost half of its early 2014 iPhone trade-in customers who pre-ordered a new iPhone 6 chose to purchase one of the larger, more premium-priced Plus models.




Gazelle in late September surveyed hundreds of customers who locked in cash payouts for their old iPhones before Apple announced the new iPhone 6 and iPhone 6 Plus. Of those customers, 86% told the company they went forward with pre-ordering one of the two iPhone 6 models that Apple unveiled.

"Demand for the larger, and higher cost, 6 plus is substantial," Gazelle said in a report on the survey results. "Many customers are telling us that they're eager to buy the new iPhone, but Apple hasn't yet been able to meet the demand for the device."

The firm found that 46% of customers ordered the 6 Plus with the remaining 54% having ordered the smaller iPhone 6. That's a much more favorable mix shift towards the Plus than most earlier estimates, which put the slice of Pluses sold closer to 25%.

A higher than expected mix shift towards iPhone 6 Plus sales could serve as a boon for Apple's bottom line during the critical holiday quarter, as the handset maker charges higher prices for -- and undoubtedly reaps significantly larger profits from -- each iPhone 6 Plus than it does from the sale of each regular iPhone 6.

Gazelle also noted that more than a third (35%) of customers who pre-ordered the new iPhone were told by Apple or their carriers that their new iPhone 6 wouldn't ship until at least October 16th with many not expecting to receive their devices until November 2014.

For those customers, the company also launched Friday a limited time promotion that automatically tacks on a $10 bonus to the cash payout it offers on any working iPhone trade-on valued at $100 or more. Customers who lock in a price quote today have up to 30 days to return their iPhone to Gazelle in the pre-paid shipping box the company provides.

AppleInsider regularly tracks and maintains a list of trade-in services and cash payouts in its Trade-in Payout Guide.
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Comments

  • Reply 1 of 73
    Welcome, new iPhone owners.
  • Reply 2 of 73
    Quote:
    Originally Posted by Suddenly Newton View Post



    Welcome, new iPhone owners.

    Huh?

     

    "Gazelle in late September surveyed hundreds of customers who locked in cash payouts for their old iPhones"

  • Reply 3 of 73
    sflocalsflocal Posts: 4,495member
    Quote:

    Originally Posted by patpatpat View Post

     

    Huh?

     

    "Gazelle in late September surveyed hundreds of customers who locked in cash payouts for their old iPhones"




    Most (if not all) traded their OLD iPhones to get the new one.  

  • Reply 4 of 73
    Quote:

    Originally Posted by sflocal View Post

     



    Most (if not all) traded their OLD iPhones to get the new one.  


     

    So why is he welcoming them?

  • Reply 5 of 73
    solipsismxsolipsismx Posts: 19,566member
    patpatpat wrote: »
    So why is he welcoming them?

    New TO iPhone ? NEW iPhone.
  • Reply 6 of 73
    Quote:

    Originally Posted by SolipsismX View Post





    New TO iPhone ? NEW iPhone.

    Exactly, none of these buyers were new TO iPhone.

  • Reply 7 of 73
    solipsismxsolipsismx Posts: 19,566member
    patpatpat wrote: »
    Exactly, none of these buyers were new TO iPhone.

    He wrote, "Welcome, new iPhone owners", not "Welcome, new to iPhone."
  • Reply 8 of 73
    Quote:
    Originally Posted by SolipsismX View Post





    He wrote, "Welcome, new iPhone owners", not "Welcome, new to iPhone."

     

     

    But they were not new iPhone owners, they all had iPhones previously and welcome to where exactly?

     

    "Welcome, new iPhone 6 owners" might have made some sense.

  • Reply 9 of 73
    solipsismxsolipsismx Posts: 19,566member
    patpatpat wrote: »
    "Welcome, new iPhone 6 owners" might have made some sense.

    That would have been less ambiguous, but the other is also correct.
  • Reply 10 of 73
    Quote:

    Originally Posted by SolipsismX View Post





    That would have been less ambiguous, but the other is also correct.

    In my book the two words "iPhone" and "owner" make a compound noun of iphone-owner, so the adjective "new" applies to the ownership, not to the phone. I think that is the interpretation "most" folk would use.

  • Reply 11 of 73
    gwmacgwmac Posts: 1,796member

    I understand why Apple is pricing the plus $100 more and it makes perfect sense. But even with a higher price they seem to be selling very well.

     

    I realize this is just a wild guess with no way to ever prove it, but I bet if they were priced the same the plus would  outsell the 4.7" by a good bit. 

  • Reply 12 of 73
    jfc1138jfc1138 Posts: 3,090member

    Yes.

     

    This is the early adopter phase of the sequence and the Plus is going to attract us over the less different 6.

  • Reply 13 of 73
    jfc1138jfc1138 Posts: 3,090member
    Quote:

    Originally Posted by patpatpat View Post

     

    Huh?

     

    "Gazelle in late September surveyed hundreds of customers who locked in cash payouts for their old iPhones"




    Okay, who had "thread goes sideways down some rabbit hole in under three responses" in the poll?

  • Reply 14 of 73
    robmrobm Posts: 1,068member
    solipsismx wrote: »
    That would have been less ambiguous, but the other is also correct.

    lmao. Ambiguity reigns supreme.

    Bloody good question jfc.
    We've seen some train wrecks here over the years - but none so swift. :D
    I'd like to award SN a prize for starting it and pat an award for the swift twist.
  • Reply 15 of 73
    solipsismxsolipsismx Posts: 19,566member
    patpatpat wrote: »
    In my book the two words "iPhone" and "owner" make a compound noun of iphone-owner, so the adjective "new" applies to the ownership, not to the phone. I think that is the interpretation "most" folk would use.

    Do you literally mean you have a book that explicitly states that or should I infer the use of the idiom "in my book" even though it could be taken ambiguously?¡
  • Reply 16 of 73
    relicrelic Posts: 4,735member

    So, people do like large phones than, but there were so many comments posted here stating the opposite, so what changed? Is it bad until Apple releases their version? I hate to sound so condescending but it's hard not to notice these things.

  • Reply 17 of 73
    solipsismxsolipsismx Posts: 19,566member
    gwmac wrote: »
    I understand why Apple is pricing the plus $100 more and it makes perfect sense. But even with a higher price they seem to be selling very well.

    I realize this is just a wild guess with no way to ever prove it, but I bet if they were priced the same the plus would  outsell the 4.7" by a good bit. 

    I can see that.

    I also think the increase in NAND by 48GB instead of 16GB is going to cause a lot of mid-tier purchases, so between both the iPhone 6 Plus and the mid-tier option of both devices I think we'll see an APR for the iPhone rise considerably this quarter. I didn't notice if this happened for the previous quarter with about 10 days of iPhone 6 series sales. I think this is even more interesting as Samsung had been reporting a drop in APR.
  • Reply 18 of 73
    dasanman69dasanman69 Posts: 12,976member
    patpatpat wrote: »
    Huh?

    "Gazelle in late September surveyed hundreds of customers who locked in cash payouts for their old iPhones"

    The wording is tricky, the iPhones are new to the user, but the users aren't new to the iPhone
  • Reply 19 of 73
    ,
    robm wrote: »
    lmao. Ambiguity reigns supreme.

    Bloody good question jfc.
    We've seen some train wrecks here over the years - but none so swift. :D
    I'd like to award SN a prize for starting it and pat an award for the swift twist.

    Friday afternoon and I'm bored at work :-)
  • Reply 20 of 73
    solipsismxsolipsismx Posts: 19,566member
    relic wrote: »
    So, people do like large phones than, but there were so many comments posted here stating the opposite, so what changed?

    People like larger displays, not necessarily a larger device. What Apple did would not have been possible years ago.


    solipsismx wrote:
    My argument has always been that a larger display is always welcome, but not when it means having an unwieldily device to support a larger display. I ran the numbers for weight and box volume last month.


    RELESE DATE: earliest to most recent
    1. iPhone: 3.5"; 135 g; 115 mm × 61 mm × 11.6 mm = 81,374 mm<sup>3</sup>
    2. iPhone 3G: 3.5"; 133 g; 115.5 mm × 62.1 mm × 12.3 mm = 88,222 mm<sup>3</sup>
    3. iPhone 3GS: 3.5"; 135 g; 115.5 mm × 62.1 mm × 12.3 mm = 88,222 mm<sup>3</sup>
    4. iPhone 4: 3.5"; 137 g; 115.2 mm × 58.6 mm × 9.3 mm = 62,782 mm<sup>3</sup>
    5. iPhone 4S: 3.5"; 140 g; 115.2 mm × 58.6 mm × 9.3 mm = 62,782 mm<sup>3</sup>
    6. iPhone 5: 4.0"; 112 g; 123.8 mm × 58.6 mm × 7.6 mm = 55,136 mm<sup>3</sup>
    7. iPhone 5S: 4.0"; 112 g; 123.8 mm × 58.6 mm × 7.6 mm = 55,136 mm<sup>3</sup>
    8. iPhone 5C: 4.0"; 132 g; 124.4 mm × 59.2 mm × 8.97 mm = 66,059 mm<sup>3</sup>
    9. Samsung Galaxy S5: 5.1"; 145 g; 142 mm × 72.5 mm × 8.1 mm = 83,390 mm <sup>3</sup>
    10. iPhone 6: 4.7"; 129 g; 138.1 mm × 67.0 mm × 6.9 mm = 63,844 mm <sup>3</sup>
    11. iPhone 6 Plus: 5.5"; 172 g; 158.1 mm × 77.8 mm × 7.1 mm = 87,331 mm <sup>3</sup>
    12. Samsung Note 4: 5.7"; 176 g; 153.5 mm × 78.6 mm × 8.5 mm = 102,553 mm <sup>3</sup>



    DISPLAY SIZE: smallest to largest
    1. iPhone: 3.5"; 135 g; 115 mm × 61 mm × 11.6 mm = 81,374 mm<sup>3</sup>
    2. iPhone 3G: 3.5"; 133 g; 115.5 mm × 62.1 mm × 12.3 mm = 88,222 mm<sup>3</sup>
    3. iPhone 3GS: 3.5"; 135 g; 115.5 mm × 62.1 mm × 12.3 mm = 88,222 mm<sup>3</sup>
    4. iPhone 4: 3.5"; 137 g; 115.2 mm × 58.6 mm × 9.3 mm = 62,782 mm<sup>3</sup>
    5. iPhone 4S: 3.5"; 140 g; 115.2 mm × 58.6 mm × 9.3 mm = 62,782 mm<sup>3</sup>
    6. iPhone 5: 4.0"; 112 g; 123.8 mm × 58.6 mm × 7.6 mm = 55,136 mm<sup>3</sup>
    7. iPhone 5S: 4.0"; 112 g; 123.8 mm × 58.6 mm × 7.6 mm = 55,136 mm<sup>3</sup>
    8. iPhone 5C: 4.0"; 132 g; 124.4 mm × 59.2 mm × 8.97 mm = 66,059 mm<sup>3</sup>
    9. iPhone 6: 4.7"; 129 g; 138.1 mm × 67.0 mm × 6.9 mm = 63,844 mm <sup>3</sup>
    10. Samsung Galaxy S5: 5.1"; 145 g; 142 mm × 72.5 mm × 8.1 mm = 83,390 mm <sup>3</sup>
    11. iPhone 6 Plus: 5.5"; 172 g; 158.1 mm × 77.8 mm × 7.1 mm = 87,331 mm <sup>3</sup>
    12. Samsung Note 4: 5.7"; 176 g; 153.5 mm × 78.6 mm × 8.5 mm = 102,553 mm <sup>3</sup>



    WEIGHT: lightest to heaviest
    1. iPhone 5: 4.0"; 112 g; 123.8 mm × 58.6 mm × 7.6 mm = 55,136 mm<sup>3</sup>
    2. iPhone 5S: 4.0"; 112 g; 123.8 mm × 58.6 mm × 7.6 mm = 55,136 mm<sup>3</sup>
    3. iPhone 6: 4.7"; 129 g; 138.1 mm × 67.0 mm × 6.9 mm = 63,844 mm <sup>3</sup>
    4. iPhone 5C: 4.0"; 132 g; 124.4 mm × 59.2 mm × 8.97 mm = 66,059 mm<sup>3</sup>
    5. iPhone 3G: 3.5"; 133 g; 115.5 mm × 62.1 mm × 12.3 mm = 88,222 mm<sup>3</sup>
    6. Phone: 3.5"; 135 g; 115 mm × 61 mm × 11.6 mm = 81,374 mm<sup>3</sup>
    7. Phone 3GS: 3.5"; 135 g; 115.5 mm × 62.1 mm × 12.3 mm = 88,222 mm<sup>3</sup>
    8. iPhone 4: 3.5"; 137 g; 115.2 mm × 58.6 mm × 9.3 mm = 62,782 mm<sup>3</sup>
    9. iPhone 4S: 3.5"; 140 g; 115.2 mm × 58.6 mm × 9.3 mm = 62,782 mm<sup>3</sup>
    10. Samsung Galaxy S5: 5.1"; 145 g; 142 mm × 72.5 mm × 8.1 mm = 83,390 mm <sup>3</sup>
    11. iPhone 6 Plus: 5.5"; 172 g; 158.1 mm × 77.8 mm × 7.1 mm = 87,331 mm <sup>3</sup>
    12. Samsung Note 4: 5.7"; 176 g; 153.5 mm × 78.6 mm × 8.5 mm = 102,553 mm <sup>3</sup>



    BOX VOLUME: smallest to largest*
    1. iPhone 5: 4.0"; 112 g; 123.8 mm × 58.6 mm × 7.6 mm = 55,136 mm<sup>3</sup>
    2. iPhone 5S: 4.0"; 112 g; 123.8 mm × 58.6 mm × 7.6 mm = 55,136 mm<sup>3</sup>
    3. iPhone 4: 3.5"; 137 g; 115.2 mm × 58.6 mm × 9.3 mm = 62,782 mm<sup>3</sup>
    4. iPhone 4S: 3.5"; 140 g; 115.2 mm × 58.6 mm × 9.3 mm = 62,782 mm<sup>3</sup>
    5. iPhone 6: 4.7"; 129 g; 138.1 mm × 67.0 mm × 6.9 mm = 63,844 mm <sup>3</sup>
    6. iPhone 5C: 4.0"; 132 g; 124.4 mm × 59.2 mm × 8.97 mm = 66,059 mm<sup>3</sup>
    7. Phone: 3.5"; 135 g; 115 mm × 61 mm × 11.6 mm = 81,374 mm<sup>3</sup>
    8. Samsung Galaxy S5: 145 g; 142 mm × 72.5 mm × 8.1 mm = 83,390 mm <sup>3</sup>
    9. iPhone 6 Plus: 172 g; 158.1 mm × 77.8 mm × 7.1 mm = 87,331 mm <sup>3</sup>
    10. iPhone 3G: 3.5"; 133 g; 115.5 mm × 62.1 mm × 12.3 mm = 88,222 mm<sup>3</sup>
    11. Phone 3GS: 3.5"; 135 g; 115.5 mm × 62.1 mm × 12.3 mm = 88,222 mm<sup>3</sup>
    12. Samsung Note 4: 176 g; 153.5 mm × 78.6 mm × 8.5 mm = 102,553 mm <sup>3</sup>




    * This measurement is the least accurate because it can't account for exact volume do to curves that reduce volume as well as make it easier to hold, especially in the case of the iPhone 3G/3GS where the thickest part was the center ridge line with tapered sides thus allowing the thenar eminence to work better than with the squared sides of the iPhone 4/4S/5/5S.
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