New report says Apple's 'iPhone 8' already in mass production, despite recent claims
Apple's assembly partners are already working full-tilt on three new iPhones for this fall, acccording to one report, differing from a recent claim that the "iPhone 8" won't enter mass production until mid-September.

The lineup includes two LCD-based phones and one OLED model, DigiTimes sources said on Wednesday. That would support most rumors about Apple's product slate, which have pointed toward 4.7- and 5.5-inch "iPhone 7s" units, and a more radically altered "iPhone 8" with an edge-to-edge, 5.8-inch OLED display.
The people said that while there won't be shortages of the "7s" models, the "8" could potentially run into problems. A number of reports have echoed that sentiment -- most recently one from KGI Securities analyst Ming-Chi Kuo, who said that while the "iPhone 8" will launch at the same time as its counterparts, it won't enter volume production until the middle of next month, leaving it in extremely short supply.
Kuo estimated that as few as 2 to 4 million units could be made in the September quarter. That figure could rapidly escalate to between 45 and 50 million units by the end of the year.
Other "iPhone 8" features may include facial recognition, a virtual home button, laser autofocus, fast cable charging, and/or wireless charging. The "7s" line is rumored to be keeping a physical home button, but may share some of the "8's" additions, like charging upgrades.
It's still unclear what the devices will actually be called. The OLED model has sometimes been referred to as the "iPhone X" or "iPhone Pro," the latter being a possibility in light of the iPad Pro, Mac Pro, MacBook Pro, and upcoming iMac Pro.

The lineup includes two LCD-based phones and one OLED model, DigiTimes sources said on Wednesday. That would support most rumors about Apple's product slate, which have pointed toward 4.7- and 5.5-inch "iPhone 7s" units, and a more radically altered "iPhone 8" with an edge-to-edge, 5.8-inch OLED display.
The people said that while there won't be shortages of the "7s" models, the "8" could potentially run into problems. A number of reports have echoed that sentiment -- most recently one from KGI Securities analyst Ming-Chi Kuo, who said that while the "iPhone 8" will launch at the same time as its counterparts, it won't enter volume production until the middle of next month, leaving it in extremely short supply.
Kuo estimated that as few as 2 to 4 million units could be made in the September quarter. That figure could rapidly escalate to between 45 and 50 million units by the end of the year.
Other "iPhone 8" features may include facial recognition, a virtual home button, laser autofocus, fast cable charging, and/or wireless charging. The "7s" line is rumored to be keeping a physical home button, but may share some of the "8's" additions, like charging upgrades.
It's still unclear what the devices will actually be called. The OLED model has sometimes been referred to as the "iPhone X" or "iPhone Pro," the latter being a possibility in light of the iPad Pro, Mac Pro, MacBook Pro, and upcoming iMac Pro.
Comments
still hoping to be wowed and shocked as something is unveiled that hasn't been leaked so far.
I believe analysts are truly despicable miscreants who should be held responsible for their lies and mistruths. I think they can really do harm to the small retail investors who might believe them. I wouldn't give any of those crooks the time of day. Whether it's good or bad information, I know these analysts have an agenda of looking out for the big investors. No one is asking for Kuo's estimates/guesses. Apple will produce whatever number of units it can and that's all that matters.
"Pro" means that it is suited for professionals.
It will be called "iPhone Edition", just like the ceramic AW.
People should stop paying attention to this nonsense. Or buy the stock for the long haul if there's a dip because of such crap.
As for which rumors to believe and which ones we shouldn't have we'll all know soon enough. If some models ship while other do not, or the "Pro" (!) version sells out in a day and remains out of stock for weeks then perhaps Kuo knows more than some give him credit for. On the other hand if there's only slight or no inventory issues in any particular iPhone models then maybe Kuo is not as well-connected as some presume.
And yes, there is plenty of reason to believe this particular model is more deluxe than the others.
soon to shortened by people to just Edition
https://9to5mac.com/2014/08/29/seeing-through-the-illusion-understanding-apples-mastery-of-the-media/
https://thenextweb.com/apple/2011/01/14/how-apples-controlled-leak-policy-keeps-us-hooked/
Advice: You should take time to read more on your own before calling BS on someone else's (in this case supported) opinion. If you disagree with my opinion that Apple is behind some of the new product "leaks" we read...
...please supply some -- any -- evidence that I'm wrong.