Jobs biographer slams Apple design and missed TV opportunity



  • Reply 21 of 81
    tenchi211tenchi211 Posts: 96member
    Sigh (while rolling my eyes). Another “if Steve Jobs we’re still alive...” dumbbell know it all. Moving on. Nothing competent to see here...
  • Reply 22 of 81
    grayskyzgrayskyz Posts: 13member
    This idiot only comes out to bash Apple so he can peddle his mediocre book. His writing isn't very good and his insight is even worse.
  • Reply 23 of 81
    gilly33gilly33 Posts: 440member
    guscat said:
    If he's going back 15 years, he's also leaving out the original MacBook Air and the iPhone in addition to all of the other products listed. What is the last great Apple product they designed, the 2004 iMac?

    As for TVs, they are a very low margin product that has to interact even now with cable. Coming out with a new TV is a lot harder than I think he realizes.
    Yeah this guy is full of shit. In fifteen years only Apple Park stands out. Like someone else posted how many of us will ever see Apple Park outside of some drone doing flyovers? Probably needs more sales for his book so he’s Steve’s mouthpiece from the dead letting us all know about the ‘bromance’ him and Ive had. Give us a break pal. 
  • Reply 24 of 81
    StrangeDaysStrangeDays Posts: 12,925member
    If you look at the context of Isaacson’s comparison of Apple’s current products to Apple Park, he is right.  Everything was meticulously planned out. Whereas if you compare the watch, HomePod and airpods, you can find areas of opportunity. If it wasn’t for health and fitness improvements to the watch, it would have been discontinued. Where are the improvements to the HomePod?  Why is there only minute improvements to the second generation of airpods?

    IMHO, since the firing of Forestall, there hasn’t been much conflict and passion that is the catalyst of creating all of those amazing products like there was when Steve came back to Apple. 
    Allow me to enlighten you as to how Apple rolls... Gruber wrote about this almost a decade ago:

    ...iterative product development is the name of the game. It’s now we got from the original iPhone/Mac/Watch/whatever to the current versions, or iterations. Apple begins small, simple, polished. And then expands on it over and over. 

    The original iPhone didn’t have video or even copy & paste! Can you say.... “areas of opportunity”?

    HomePod is a speaker end-point. It already sounds excellent. Any improvements to it come in software form -- which we're already seeing. iOS 13 brings multi-user support.

    The AW was an overnight billion dollar business line when launched. Of course they didn’t “discontinue” it and instead continued to improve it, as usual.

    edited July 2019 watto_cobra
  • Reply 25 of 81
    KuyangkohKuyangkoh Posts: 838member
    He’s obviously never seen the Apple Watch. Or AirPods, or the HomePod, or the iPhone X, or the new iPads Pro. Where is he living?
    I believed he is still in LALa-land....he thinks he is an expert just like the two about Apple...
  • Reply 26 of 81
    boboliciousbobolicious Posts: 1,151member
    tmay said:
    Do we know what an SJ TV might have been? thing I've read is that SJ did things on principle (x-grid?) vs always for the bottom line... This upredictability apparently made tech CEOs nervous.  I use a 40" 4K screen and while not Apple display grade I find it makes a compelling case for a TV/monitor, running @ 110dpi so it matches the scale of both Apple 27" Cinema displays perfectly, and might a 40" 8K be the hi res (retina?) version...?  Better late than never?
    Make an AppleTV that supports the Pro Display XDR, and any other up to  8K displays that people might want otherwise. Problem solved.
    I ask if the challenge would be cost and that the 32" XDR (or even 40" @ 2160p) may be a bit small for a TV, although beyond 40" is such too big to be used as a standard desk monitor? How much would 8K cost?  What could run it? With 2160p there would be more universal compatibility (HDMI, etc) and perhaps at a retail between $1k ~ $2k 'for the rest of us'...?  Is a commitment to retina display restricting Apple design options and zeitgeist? I'd embrace a return of the 1440p 27" TB and a 2880p (5K) display (with options for FaceTime) as well, with the addition of USB3 of course...
    edited July 2019 watto_cobra
  • Reply 27 of 81
    nw3227nw3227 Posts: 16member
    Steve Jobs knew Tim Cook well and chose him to lead Apple. That’s the only recommendation I need.
  • Reply 28 of 81
    jungmarkjungmark Posts: 6,926member
    What a fool. Did Jobs handpicked you to run Apple? The fact he ignores the Apple watch, airpods and even the iphone/iPad is telling.
  • Reply 29 of 81
    jdgazjdgaz Posts: 405member
    It is so easy to be a critic.
  • Reply 30 of 81
    lkrupplkrupp Posts: 10,557member
    jdgaz said:
    It is so easy to be a critic.
    Yep. Don’t need to know anything, do anything, understand anything. Just type some words into a word processor and hit send.

    As for the article itself...

    Oh, another “Steve is dead and Apple is doomed” screed.
    edited July 2019 AppleExposedwatto_cobra
  • Reply 31 of 81
    jdgaz said:
    It is so easy to be a critic.
    Everyone is a critic. The question is are they a productive critic.
  • Reply 32 of 81
    maccadmaccad Posts: 87member
    Walter Isaacson and Steve Wozniak should get together and form the "Look At Me! I Have Stupid Things To Say About Apple" club.
  • Reply 33 of 81
    canukstormcanukstorm Posts: 2,725member
    Why do people put this clown on TV. Just because he wrote some crappy bio of Steve Jobs the CNBC’s of the world think he’s some expert on Apple the company. He’s not.
    Not just a crappy bio but hands-down the worst-ever bio of Steve Jobs.
  • Reply 34 of 81
    canukstormcanukstorm Posts: 2,725member
    grayskyz said:
    This idiot only comes out to bash Apple so he can peddle his mediocre book. His writing isn't very good and his insight is even worse.
    There's a word for people like him => Opportunist
  • Reply 35 of 81
    mikethemartianmikethemartian Posts: 1,402member
    nw3227 said:
    Steve Jobs knew Tim Cook well and chose him to lead Apple. That’s the only recommendation I need.
    He also chose Walter Isaacson to write his biography.
  • Reply 36 of 81
    mikethemartianmikethemartian Posts: 1,402member
    jdgaz said:
    It is so easy to be a critic.
    Good thing nobody here ever criticizes anything.
  • Reply 37 of 81
    radarthekatradarthekat Posts: 3,865moderator
    There’s really nothing special in the display of a TV.  It’s become a commodity.  Apple has stated, Steve had stated, that Apple is interested only in areas where they can meaningfully differentiate the experience.  Walter doesn’t seem to recall that being stated, as recently as the demise of the Airport products.  

    Walter also doesn’t seem to grok the fact that the smartphone, as invented by Apple, has incorporated one after another after another stand-alone product.  The future is in miniaturization of devices that cover what ground the smartphone hasn’t.  That means your wallet, your keys (home and car) and access fobs/cards to work spaces, etc.  Devices that you need to have on your person but shouldn’t need to carry as separate items.  Those go into wearables.  Then there’s augmented reality, which needs to cover your field of view, thus wearable.  Duh!  And how does one create such products, which require even more processing power than what came before yet need to fit in vastly smaller, minimal forms?  By a great deal of R&D and advancement across the industry, including fabrication.  In other words, it will take some time to get there.  You can’t just design physics in a drawing app.  

    Bottom line, we don’t need a new Leica camera design.  We don’t need a new tablet/laptop geometry.  We need to make some big leaps to get small.  Steve Martin can relate, Walter apparently cannot.  The word Luddite comes to mind.  

    edited July 2019 tmayking editor the grateAppleExposedStrangeDayswatto_cobra
  • Reply 38 of 81
    2019 - 15 years = 2004. Sounds like he's ignoring the iPhone, iPad, and all of the Intel-based iMacs as well.
    edited July 2019 guscatStrangeDayswatto_cobra
  • Reply 39 of 81
    sflocalsflocal Posts: 6,102member
    A classic example of someone that should stick to writing books about what others think.  His opinions... seriously...
  • Reply 40 of 81
    DuhSesameDuhSesame Posts: 1,278member


    Are you sure he’s saying “15 years” instead of five?
    edited July 2019 watto_cobra
Sign In or Register to comment.